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values | age
stringclasses 6
values | gender
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values | gender_text
float64 | assigned_birth
stringclasses 3
values | assigned_birth_text
float64 | religion
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values | religion_text
stringclasses 1
value | political_aff
stringclasses 7
values | political_aff_text
float64 | race_ethnicity
stringclasses 22
values | prim_language
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values | first_language
stringclasses 6
values | first_language_text
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value | highest_education
stringclasses 7
values | employment_status
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values | employment_status_text
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values | current_profession_text
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values | income
stringclasses 7
values | marital_status
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values | marital_status_text
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values | family_status
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values | family_status_text
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value | disability_binary
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values | conditional_disability
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values | vaccination
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4.5
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float64 1.27
4.55
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float64 1
5
| Respectfulness
float64 0.5
4.5
| Compassion
float64 1.33
5.33
| Energy Level
float64 1
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| Negative Emotionality
float64 1.17
4.67
| Aesthetic Sensitivity
float64 0.5
4.5
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float64 0.5
4.5
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float64 1.27
4.36
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float64 1.27
4.55
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4.67
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float64 1.33
5.33
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4
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values | media_path
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values | mental_health
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values | sexual_health
stringclasses 109
values | copd
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values | chronic_disease
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values | hiv
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values | nutrition
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values | substance_abuse
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values |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
R_3IJF20yAnqGvOQ9 | 14 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | Christianity | null | Liberal | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $75,000–$99,999 | Married | null | Married/Partnered, with children | null | No | null | null | The message motivates me to not smoke. - Scale: 1 (not at all) - 9 (extremely) | 8.0 | 2.5 | 4.25 | 3.5 | 1.75 | 2 | 2.5 | 2.75 | 3.18 | 1.5 | 2.25 | 3.67 | 3 | 1.75 | 1 | 1 | 2.73 | 2.45 | 1.67 | 3 | 2.83 | Smoking and COPD | null | null | ['6', '9', '7', '7'] | null | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Smoking |
|
R_3zd4JB8EO1CCA5U | 14 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Moderate | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Arts/Entertainment | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | How open are you to managing arthritis through recommended treatments in the future? - Scale: 1 (not at all)-9 (extremely) | 7.0 | 1 | 2.5 | 4 | 2.5 | 2.5 | 3.5 | 1.5 | 2.91 | 2 | 3 | 3.33 | 3 | 2.33 | 1.5 | 2.5 | 3.27 | 3.64 | 3.33 | 4 | 2.33 | Chronic Diseases | null | null | null | ['7', '3', '4', '2'] | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | heart disease |
|
R_7ifgeguGkYzJT9j | 13 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | None of the above | null | Libertarian | null | White/Caucasian | English | English | null | Some college, no degree | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $25,000–$49,999 | Married | null | Married/Partnered, with children | null | No | null | null | The message makes me more concerned about the importance of mental health - Scale: 1 (not at all) - 9 (extremely) | 6.0 | 2 | 2.5 | 3 | 1.5 | 2 | 2.5 | 1.5 | 2.36 | 3.5 | 2 | 4 | 2.5 | 2.33 | 2 | 4 | 2.73 | 2.73 | 1.33 | 2 | 2.5 | Mental Health | ['9', '7', '5', '4'] | null | null | null | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Mental Health |
|
R_8CwaKM8vGdTQYyW | 17 | high internal locus of control | 18–24 | Female | null | Female | null | Christianity | null | Conservative | null | Other (please specify) | English | English | null | Bachelor’s degree | Student | null | Education | null | Prefer not to say | Single | null | Single, living with family | null | No | null | null | To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely) | 9.0 | 2.75 | 2.25 | 3.75 | 2 | 2.75 | 1.25 | 1.5 | 2.18 | 3.5 | 1.5 | 3 | 2.5 | 2.75 | 2.25 | 1.75 | 1.82 | 2.82 | 1.67 | 4 | 1.92 | Smoking and COPD | null | null | ['9', '9', '9', '1'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Smoking |
|
R_3p4Q5xsQz8kBKGk | 11 | low internal focus of control/high external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Independent | null | Asian,Black/African American,Hispanic/Latino | English | English | null | Some college, no degree | Self-employed | null | Healthcare/Medical | null | $25,000–$49,999 | Married | null | Single Parent with children | null | Yes | Physical disability,Mental health condition | null | The message makes me more concerned about the importance of mental health - Scale: 1 (not at all) - 9 (extremely) | 4.0 | 4 | 4 | 3 | 2.5 | 3.5 | 1.5 | 1.5 | 2.73 | 1 | 2.5 | 2.67 | 3 | 2.33 | 2.5 | 2.5 | 2.18 | 2.55 | 3.33 | 2.67 | 3.33 | Mental Health | ['5', '4', '3', '3'] | null | null | null | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Mental Health |
|
R_3DNBdVeoUst3l05 | 14 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Liberal | null | Black/African American | English | English | null | Some college, no degree | Employed part-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $75,000–$99,999 | Single | null | Single, living with family | null | No | null | null | To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely) | 1.0 | 3.5 | 2.75 | 3 | 2 | 1.5 | 3.5 | 2.75 | 3.36 | 1.75 | 2 | 3.67 | 3.75 | 1.75 | 1.5 | 3 | 3 | 3.91 | 3 | 4.67 | 2.17 | Nutrition | null | null | null | null | null | ['8', '7', '8', '9'] | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | Nutrition |
|
R_34edT1jiwgmte13 | 16 | high internal locus of control | 18–24 | Male | null | Male | null | Christianity | null | Liberal | null | White/Caucasian | English | English | null | Some college, no degree | Employed part-time | null | Retail/Hospitality/Food Service | null | Less than $25,000 | Single | null | Single, living alone | null | No | null | null | Type in every thought that came to mind viewing this material. | Very informative with reliable statistics | 3.75 | 2.25 | 2.5 | 3 | 1.5 | 2.5 | 2 | 2.45 | 3 | 3.5 | 4 | 3.5 | 2.5 | 3.25 | 2.75 | 3.27 | 3.64 | 2.67 | 3.67 | 2.33 | Chronic Diseases | null | null | null | ['7', '7', '7', '9'] | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | heart disease |
|
R_269GEdwsS84R1rG | 11 | low internal focus of control/high external locus of control | 18–24 | Male | null | Male | null | Christianity | null | Moderate | null | Asian | English | English | null | Bachelor’s degree | Employed part-time | null | Healthcare/Medical | null | Less than $25,000 | Single | null | Single, living with family | null | No | null | null | Type in every thought that came to mind viewing this material. | Addiction | 3 | 4 | 2 | 2 | 2.5 | 2.25 | 3 | 3.36 | 2.5 | 1 | 3 | 2.5 | 2.33 | 3.5 | 1.5 | 2 | 2.91 | 2.33 | 3.33 | 2 | Substance abuse | https://drive.google.com/file/d/1s0VHlhJysto6xQ9ML1sH8WYariV8XVMk/view | null | null | null | null | null | null | ['5', '3', '4', '3'] | Persuasive-Threat | Adults 45-64, Adults (24-44) | Substance Abuse |
R_5L4OXclzoCuzFIC | 10 | low internal focus of control/high external locus of control | 45–54 | Female | null | Female | null | Christianity | null | Libertarian | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely) | 7.0 | 3 | 3 | 3 | 0.5 | 3.5 | 1.5 | 3.5 | 2.91 | 2.5 | 2.5 | 4 | 3 | 2.17 | 0.5 | 2.5 | 2.55 | 2.55 | 2.67 | 2.67 | 3 | Sexual Health | null | ['4', '6', '8', '6'] | null | null | null | null | null | Persuasive-Threat | Not targeted towards one group, All adults | Sexual Health |
|
R_6ewVDWdZnLfWP9k | 11 | low internal focus of control/high external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Prefer not to say | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $50,000–$74,999 | Single | null | Single, living alone | null | No | null | null | The message makes me more concerned about the health risks of HIV/AIDS - Scale: 1 (not at all) - 9 (extremely) | 8.0 | 2 | 3.5 | 4 | 2.5 | 3.5 | 3.5 | 4.5 | 2.91 | 2 | 4.5 | 2.67 | 3 | 2.67 | 4.5 | 2.5 | 3.64 | 3.27 | 0.67 | 2.67 | 3 | HIV | null | null | null | null | ['7', '7', '6', '7'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74) | HIV prevention strategies |
|
R_3wLCjZ6BPehRpA6 | 14 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Conservative | null | White/Caucasian | English | English | null | Some college, no degree | Employed full-time | null | Other (please specify): | Real estate | $100,000–$149,999 | Single | null | Single, living alone | null | No | null | null | To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely) | 2.0 | 2 | 3.5 | 2 | 2 | 3 | 3 | 3 | 3.45 | 3.5 | 2.5 | 5.33 | 4 | 2.83 | 1.5 | 2.5 | 3.45 | 3 | 2 | 3 | 2 | HIV | null | null | null | null | ['9', '7', '8', '8'] | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | HIV/AIDS |
|
R_7hHf9b2rng1cLAJ | 11 | low internal focus of control/high external locus of control | 35–44 | Male | null | Male | null | Christianity | null | Liberal | null | White/Caucasian | English | English | null | Some college, no degree | Employed full-time | null | Arts/Entertainment | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely) | 5.0 | 2 | 2.5 | 3 | 2.5 | 1.5 | 3 | 3.5 | 2.91 | 3 | 2.5 | 4 | 1 | 2.33 | 2 | 2.5 | 3.09 | 2.55 | 3.33 | 5.33 | 2.17 | Chronic Diseases | null | null | null | ['7', '6', '5', '5'] | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | heart disease |
|
R_6tuDKQlwvAWf6Fz | 10 | low internal focus of control/high external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Liberal | null | White/Caucasian | English | English | null | Some college, no degree | Employed full-time | null | Business/Finance | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely) | 5.0 | 3.5 | 1 | 3.5 | 2.5 | 3 | 0.5 | 3 | 2.55 | 4 | 3 | 4.67 | 4.5 | 3.17 | 3 | 3 | 2.55 | 4 | 2 | 4 | 3.5 | Chronic Diseases | null | null | null | ['3', '5', '4', '5'] | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | cystic fibrosis |
|
R_5lKCsCrWwDxxg8S | 13 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Libertarian | null | White/Caucasian | English | English | null | Associate’s degree | Self-employed | null | Arts/Entertainment | null | $50,000–$74,999 | Single | null | Single, living with family | null | Prefer not to say | null | null | To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely) | 3.0 | 3 | 4 | 2 | 3.5 | 3.5 | 1.5 | 1.5 | 3.09 | 4 | 3.5 | 2.67 | 3.5 | 3.67 | 2.5 | 4.5 | 2.55 | 3.45 | 2 | 2.67 | 2 | Smoking and COPD | null | null | ['7', '7', '8', '9'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Adults (24-44), Young Adults 18-24 | Smoking |
|
R_1olbFARsj7LYUfv | 12 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | Christianity | null | Liberal | null | Black/African American | English | English | null | Bachelor’s degree | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $75,000–$99,999 | Married | null | Married/Partnered, with children | null | No | Mental health condition | null | To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely) | 5.0 | 3 | 3 | 1 | 2.5 | 1.5 | 3.5 | 2.5 | 2.73 | 4 | 2.5 | 2.67 | 4 | 2.67 | 0.5 | 2.5 | 2.91 | 3.64 | 3.33 | 2.67 | 2.33 | HIV | https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s | null | null | null | null | ['7', '5', '5', '8'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV/AIDS |
R_7f3rA7ZYH8JIQld | 10 | low internal focus of control/high external locus of control | 25–34 | Female | null | Female | null | Islam | null | Libertarian | null | Hispanic/Latino | English | English | null | Associate’s degree | Self-employed | null | Arts/Entertainment | null | Prefer not to say | Single | null | Single, living with family | null | No | null | null | To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely) | 3.0 | 2 | 3.5 | 5 | 1.5 | 4.5 | 2.5 | 3.5 | 2.73 | 2 | 2.5 | 2.67 | 2.5 | 2.67 | 1 | 1.5 | 2.55 | 2.91 | 1.33 | 3.33 | 2.83 | Nutrition | null | null | null | null | null | ['8', '8', '8', '8'] | null | Persuasive-Threat | Young Adults 18-24, Adults 45-64, Older Adults (65-74) | Nutrition |
|
R_7shGzsdljbaPPAB | 11 | low internal focus of control/high external locus of control | 35–44 | Female | null | Female | null | Islam | null | Liberal | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed part-time | null | Technology/Engineering | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | The message motivates me to practice safe behaviors - Scale: 1 (not at all) - 9 (extremely) | 3.0 | 3 | 2 | 3.25 | 1.5 | 3 | 1 | 2 | 2.55 | 3 | 2 | 3.33 | 3 | 2.5 | 3.5 | 2.25 | 2 | 3.36 | 2 | 4 | 2.42 | HIV | null | null | null | null | ['4', '6', '4', '3'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74) | HIV prevention strategies |
|
R_6PgK5h7OO4bJn0b | 15 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Liberal | null | Black/African American | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $25,000–$49,999 | Single | null | Single, living with family | null | No | null | null | Type in every thought that came to mind viewing this material. | Smoking damages the liver | 2.75 | 3 | 2.75 | 2.5 | 2 | 1.5 | 1.5 | 2.45 | 3.5 | 1.5 | 2.33 | 2.25 | 2.67 | 1.25 | 1.5 | 1.73 | 2.64 | 1.67 | 3.33 | 1.92 | Smoking and COPD | null | null | ['9', '9', '9', '1'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Older Adults (65-74) | Smoking |
|
R_3gSxw0u68N78t16 | 12 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Moderate | null | Black/African American | English | English | null | Bachelor’s degree | Employed full-time | null | Business/Finance | null | $100,000–$149,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely) | 4.0 | 2 | 3.5 | 3 | 2.5 | 2.5 | 1.5 | 1.5 | 3.09 | 3 | 2 | 4.67 | 2 | 2.67 | 2 | 1.25 | 2.55 | 2.09 | 4 | 2 | 2.5 | Mental Health | ['7', '6', '6', '7'] | null | null | null | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Mental Health |
|
R_2BbnAABE5KhHrAh | 12 | moderate internal/external locus of control | 18–24 | Male | null | Male | null | Christianity | null | Conservative | null | Black/African American | English | English | null | Bachelor’s degree | Employed full-time | null | Business/Finance | null | $75,000–$99,999 | Single | null | Single, living alone | null | No | null | null | To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely) | 8.0 | 3 | 2 | 2 | 3 | 1.5 | 1.5 | 3.5 | 2.73 | 3 | 2.5 | 4 | 2 | 2.5 | 1.5 | 0.5 | 2.55 | 1.82 | 0.67 | 1.33 | 1.67 | Sexual Health | null | ['9', '6', '6', '6'] | null | null | null | null | null | Persuasive-Threat | Not targeted towards one group, All adults | Sexual Health |
|
R_8n91iSReVmQhtKh | 12 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Liberal | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $75,000–$99,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely) | 4.0 | 2 | 2.5 | 2 | 3 | 4 | 2.5 | 3 | 2.36 | 3 | 4.5 | 4 | 2 | 3.33 | 3.5 | 4.5 | 3.64 | 2.91 | 2 | 2.67 | 2.67 | Chronic Diseases | null | null | null | ['6', '5', '4', '6'] | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | heart disease |
|
R_12ihhV61DnqnPJx | 12 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Independent | null | White/Caucasian | English | English | null | Master’s degree | Employed full-time | null | Business/Finance | null | $100,000–$149,999 | Married | null | Married/Partnered, with children | null | Yes | Physical disability | null | To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely) | 2.0 | 3.25 | 2 | 4 | 2.5 | 2.5 | 2.5 | 3.5 | 2.36 | 2 | 2.5 | 4 | 4 | 2.33 | 2.5 | 2.5 | 2.91 | 3.27 | 2 | 4 | 2.75 | Substance abuse | https://drive.google.com/file/d/1s0VHlhJysto6xQ9ML1sH8WYariV8XVMk/view | null | null | null | null | null | null | ['9', '9', '8', '8'] | Persuasive-Threat | Adults 45-64, Adults (24-44) | Substance Abuse |
R_148JoPo7ZjstNHV | 13 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | Christianity | null | Moderate | null | Black/African American | English | English | null | Bachelor’s degree | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $75,000–$99,999 | Married | null | Married/Partnered, with children | null | No | Mental health condition | null | To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely) | 7.0 | 4 | 1 | 3 | 2.5 | 3.5 | 4.5 | 2.5 | 2.73 | 3 | 1.5 | 2.67 | 2 | 3 | 2.5 | 2.5 | 2.91 | 2.55 | 3.33 | 4 | 2.67 | Substance abuse | null | null | null | null | null | null | ['5', '7', '6', '9'] | Persuasive-Threat | Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+) | Substance Abuse |
|
R_1rbMGrMEZvkX37b | 11 | low internal focus of control/high external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Conservative | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $100,000–$149,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely) | 8.0 | 4 | 3 | 3 | 1.5 | 1.5 | 2.5 | 1.5 | 2.36 | 3 | 1.5 | 4 | 3 | 2 | 1.5 | 1.5 | 2.55 | 3.27 | 0.67 | 4 | 2.33 | Smoking and COPD | null | null | ['9', '9', '9', '9'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Smoking |
|
R_6Q5dO3NEVDRXzFQ | 16 | high internal locus of control | 35–44 | Female | null | Female | null | Christianity | null | Prefer not to say | null | White/Caucasian | English | English | null | Some college, no degree | Employed full-time | null | Healthcare/Medical | null | $25,000–$49,999 | Married | null | Married/Partnered, with children | null | No | null | null | How open are you to trying a substance in the future? - Scale: 1 (not at all)-9 (extremely) | 6.0 | 2.5 | 2.75 | 3.5 | 1.5 | 1.75 | 2.75 | 2.75 | 3 | 4 | 2.5 | 3.67 | 1.75 | 2.42 | 2 | 1 | 2.91 | 2.64 | 3 | 5.33 | 3.17 | Substance abuse | Unknown | null | null | null | null | null | null | ['8', '7', '9', '8'] | Persuasive-Threat | Adults 45-64, Adults (24-44), Young Adults 18-24 | Substance Abuse |
R_7oL1y8EJNLZT0Hs | 12 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Moderate | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $150,000 or more | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely) | 8.0 | 2.75 | 3 | 1.75 | 2.75 | 2.5 | 4.25 | 2.5 | 3.18 | 3.75 | 1.75 | 4.67 | 1.75 | 3 | 2 | 2.25 | 3.45 | 2.36 | 3 | 4 | 2 | Nutrition | null | null | null | null | null | ['8', '6', '7', '5'] | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | Nutrition |
|
R_3IJF20yAnqGvOQ9 | 14 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | Christianity | null | Liberal | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $75,000–$99,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely) | 4.0 | 2.5 | 4.25 | 3.5 | 1.75 | 2 | 2.5 | 2.75 | 3.18 | 1.5 | 2.25 | 3.67 | 3 | 1.75 | 1 | 1 | 2.73 | 2.45 | 1.67 | 3 | 2.83 | HIV | null | null | null | null | ['8', '7', '6', '8'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74) | HIV prevention strategies |
|
R_3fiQKnQnyObMKlP | 14 | moderate internal/external locus of control | 35–44 | Female | null | Female | null | Islam | null | Independent | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed part-time | null | Business/Finance | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely) | 6.0 | 2 | 3 | 3 | 3.25 | 3 | 2 | 1.5 | 2.91 | 4 | 3.5 | 4 | 3 | 3.42 | 1.5 | 1.5 | 3.09 | 2.91 | 2.67 | 3.33 | 3 | Nutrition | null | null | null | null | null | ['6', '3', '5', '8'] | null | Persuasive-Threat | Adults 45-64, Young Adults 18-24, Adults (24-44) | Nutrition |
|
R_3Pb3HuJkEQPI3ns | 11 | low internal focus of control/high external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Moderate | null | Black/African American | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $75,000–$99,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely) | 3.0 | 2.5 | 2 | 2.5 | 1 | 3 | 2.5 | 1.5 | 2.45 | 3 | 1.75 | 5 | 2.5 | 2.33 | 2.75 | 1.25 | 2.91 | 2.73 | 3 | 3.67 | 2.08 | HIV | https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQZ4iRwB475vrvl0_kSjo8f7dYsleJkbP0FTg&s | null | null | null | null | ['8', '9', '8', '9'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV |
R_19iCkFxZHBh5JGK | 9 | low internal focus of control/high external locus of control | 35–44 | Male | null | Male | null | None of the above | null | Moderate | null | White/Caucasian | English | English | null | Associate’s degree | Employed full-time | null | Technology/Engineering | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | Yes | Mental health condition | null | To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely) | 6.0 | 1.5 | 2 | 2 | 0.5 | 3.5 | 3.5 | 2.5 | 2.36 | 2.5 | 2.5 | 4 | 2 | 2.17 | 2 | 1.5 | 3.27 | 2.91 | 3.33 | 4 | 1.67 | HIV | https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQZ4iRwB475vrvl0_kSjo8f7dYsleJkbP0FTg&s | null | null | null | null | ['8', '3', '3', '5'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV |
R_6IXkO6T1apLY1NM | 13 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Moderate | null | Hispanic/Latino,White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $75,000–$99,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely) | 5.0 | 3.25 | 1.5 | 4.25 | 2.25 | 2.25 | 3.5 | 3 | 3.36 | 3 | 2.75 | 3.33 | 4.5 | 2.5 | 3.5 | 2 | 3.18 | 4 | 4.33 | 4 | 3.5 | Nutrition | null | null | null | null | null | ['7', '8', '7', '8'] | null | Persuasive-Threat | Young Adults 18-24, Adults 45-64, Older Adults (65-74) | Nutrition |
|
R_6CCU5s5HovWugol | 13 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Conservative | null | Black/African American | Spanish | English | null | Associate’s degree | Employed part-time | null | Business/Finance | null | $50,000–$74,999 | Married | null | Married/Partnered, no children | null | No | null | ['5', '9', '6', '7'] | To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely) | 6.0 | 3 | 2.5 | 3.75 | 2 | 3 | 3.75 | 3.5 | 2.91 | 2.5 | 1.25 | 5 | 3 | 2.5 | 2.25 | 2.75 | 3.18 | 3.09 | 1.33 | 3 | 2 | Vaccination | null | null | null | null | null | null | null | Informational | Not targeted towards one group, Adults (24-44) | Chickenpox prevention strategies |
|
R_7oL1y8EJNLZT0Hs | 12 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Moderate | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $150,000 or more | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely) | 7.0 | 2.75 | 3 | 1.75 | 2.75 | 2.5 | 4.25 | 2.5 | 3.18 | 3.75 | 1.75 | 4.67 | 1.75 | 3 | 2 | 2.25 | 3.45 | 2.36 | 3 | 4 | 2 | Smoking and COPD | null | null | ['6', '8', '8', '8'] | null | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | Smoking |
|
R_1eQLfkbkkEYAl1q | 10 | low internal focus of control/high external locus of control | 55–64 | Male | null | Male | null | Christianity | null | Moderate | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Business/Finance | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | The message makes me more concerned about the health risks of substance abuse - Scale: 1 (not at all) - 9 (extremely) | 6.0 | 4 | 2 | 5 | 1.5 | 2 | 3 | 1 | 2.55 | 3.5 | 1 | 1.33 | 4.5 | 2.33 | 3.5 | 2.5 | 1.82 | 4.55 | 3.33 | 5.33 | 3.67 | Substance abuse | null | null | null | null | null | null | ['8', '3', '7', '8'] | Persuasive-Threat | Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+) | Substance Abuse |
|
R_7sb83Zlu5h7O5No | 19 | high internal locus of control | 18–24 | Male | null | Male | null | None of the above | null | Independent | null | White/Caucasian | English | English | null | High school diploma or equivalent | Student | null | Student | null | $25,000–$49,999 | Single | null | Single, living with family | null | No | null | null | To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely) | 3.0 | 2.5 | 4 | 1.75 | 3.75 | 2 | 1.75 | 2.5 | 3.27 | 1 | 2.75 | 2.33 | 2.5 | 2.25 | 1 | 2.75 | 2.27 | 2.64 | 2 | 3.33 | 1.92 | Nutrition | null | null | null | null | null | ['9', '9', '8', '9'] | null | Persuasive-Threat | Young Adults 18-24, Adults 45-64, Older Adults (65-74) | Nutrition |
|
R_2INtEjc0WLxLdKU | 12 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Independent | null | Black/African American | English | English | null | Bachelor’s degree | Self-employed | null | Student | null | $100,000–$149,999 | Married | null | Single, living alone | null | No | null | null | To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely) | 2.0 | 3 | 4 | 2.75 | 1.5 | 2 | 1.5 | 1.5 | 3.27 | 4 | 1.5 | 3.33 | 1.5 | 2.5 | 2.75 | 1.5 | 2 | 1.82 | 4 | 3.33 | 2.17 | Nutrition | null | null | null | null | null | ['7', '5', '5', '7'] | null | Persuasive-Threat | Adults 45-64, Young Adults 18-24, Adults (24-44) | Nutrition |
|
R_8ozmYQmgaDRqViN | 13 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Islam | null | Moderate | null | Black/African American | English | English | null | Bachelor’s degree | Unemployed | null | Education | null | $25,000–$49,999 | Single | null | Single, living with family | null | No | null | null | Type in every thought that came to mind viewing this material. | Self love is very important. Once you feel loved by yourself, you live a better life, | 2.25 | 4.75 | 1.5 | 4.5 | 1.5 | 2 | 2 | 3.45 | 2.75 | 3 | 3.33 | 1 | 2.92 | 1.25 | 2 | 2.73 | 2.82 | 4.33 | 4.33 | 1.67 | Mental Health | null | ['6', '4', '7', '6'] | null | null | null | null | null | null | null | null | null |
R_5LZb2rXmXf772qB | 12 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Libertarian | null | Black/African American,Hispanic/Latino | English | English | null | Less than high school | Self-employed | null | Government/Public Service | null | $25,000–$49,999 | Married | null | Married/Partnered, with children | null | Yes | Physical disability,Visual impairment,Mental health condition | null | How open are you to smoking in the future? - Scale: 1 (not at all)-9 (extremely) | 6.0 | 2 | 4 | 1 | 2.5 | 3.5 | 3.5 | 3 | 3.64 | 3 | 4.5 | 2.67 | 4 | 3 | 2.5 | 3.5 | 3.64 | 3.64 | 2 | 4 | 1.33 | Smoking and COPD | null | null | ['3', '4', '5', '5'] | null | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Smoking |
|
R_2bUAYaObshiO1UH | 9 | low internal focus of control/high external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Independent | null | Black/African American | English | English | null | Associate’s degree | Employed part-time | null | Healthcare/Medical | null | $25,000–$49,999 | Married | null | Married/Partnered, with children | null | Yes | Physical disability | null | To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely) | 7.0 | 2.75 | 3.25 | 2.75 | 2 | 1.75 | 1.75 | 1.5 | 2.55 | 3 | 1.25 | 4 | 2.5 | 2.25 | 1.5 | 0.5 | 2.18 | 2.64 | 1.67 | 3.67 | 2 | Nutrition | null | null | null | null | null | ['7', '9', '9', '8'] | null | Persuasive-Threat | Adults 45-64, Young Adults 18-24, Adults (24-44) | Nutrition |
|
R_7Wt9k9FtYuumgTf | 12 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Conservative | null | White/Caucasian | English | English | null | Associate’s degree | Employed part-time | null | Education | null | $75,000–$99,999 | Single | null | Single, living alone | null | No | null | null | To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely) | 9.0 | 4 | 1.5 | 4 | 1 | 2 | 2 | 2 | 2 | 5 | 2 | 4 | 4.5 | 2.67 | 2.5 | 1.5 | 2.55 | 3.45 | 3.33 | 2.67 | 3 | HIV | null | null | null | null | ['8', '7', '6', '9'] | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | HIV/AIDS |
|
R_1biFdPo8y0gHN6N | 17 | high internal locus of control | 25–34 | Female | null | Female | null | Christianity | null | Prefer not to say | null | White/Caucasian | English | English | null | Master’s degree | Employed full-time | null | Technology/Engineering | null | $100,000–$149,999 | Married | null | Married/Partnered, with children | null | No | null | null | The message makes me more concerned about the health risks of poor eating habits - Scale: 1 (not at all) - 9 (extremely) | 9.0 | 2 | 4 | 3.5 | 4 | 2 | 2.5 | 2 | 2.82 | 2 | 1 | 3.33 | 2.5 | 2.67 | 3.5 | 1.5 | 2.18 | 2.36 | 3 | 1.33 | 2.5 | Nutrition | null | null | null | null | null | ['9', '9', '9', '9'] | null | Persuasive-Threat | Young Adults 18-24, Adults 45-64, Older Adults (65-74) | Nutrition |
|
R_6Qy1tR2cTYvfk9D | 11 | low internal focus of control/high external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Independent | null | White/Caucasian | English | English | null | Associate’s degree | Employed full-time | null | Business/Finance | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | Yes | Mental health condition | null | To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely) | 6.0 | 2 | 3 | 2 | 3.5 | 3.5 | 1.5 | 2.5 | 2.73 | 2.5 | 2 | 5.33 | 3 | 3.17 | 2.5 | 2.5 | 2.73 | 2.55 | 2 | 2.67 | 1.67 | Nutrition | null | null | null | null | null | ['8', '7', '8', '9'] | null | Persuasive-Threat | Adults 45-64, Young Adults 18-24, Adults (24-44) | Nutrition |
|
R_1LYCKnQJPPKgSm9 | 8 | low internal focus of control/high external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Apolitical/Not involved in politics | null | White/Caucasian | English | English | null | Some college, no degree | Employed full-time | null | Education | null | $50,000–$74,999 | Married | null | Married/Partnered, no children | null | No | Chronic illness (e.g., diabetes, heart disease) | null | To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely) | 4.0 | 2 | 3 | 2 | 2 | 2 | 4 | 2.5 | 3.27 | 4.25 | 3.5 | 3.33 | 2 | 2.75 | 3.25 | 2.5 | 3.64 | 3.27 | 2.67 | 4 | 1.92 | Smoking and COPD | null | null | ['6', '5', '7', '6'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Older Adults (65-74), Older Adults (75+), Adults (24-44) | Smoking |
|
R_1d2N5XlemiQVHd7 | 20 | high internal locus of control | 25–34 | Female | null | Female | null | Christianity | null | Conservative | null | Black/African American | English | English | null | Master’s degree | Employed full-time | null | Government/Public Service | null | $50,000–$74,999 | Single | null | Single, living alone | null | No | null | null | To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely) | 1.0 | 2.5 | 3 | 1.75 | 2 | 2 | 2.25 | 1.5 | 2.45 | 3.75 | 1.5 | 3.33 | 2.5 | 2.58 | 2.25 | 2.5 | 2.27 | 2.82 | 1.67 | 3 | 1.33 | Mental Health | ['9', '9', '9', '9'] | null | null | null | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Mental Health |
|
R_2NkycGdOYjc4kAt | 12 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Moderate | null | Asian,Black/African American,Hispanic/Latino | English | English | null | Less than high school | Unemployed | null | Healthcare/Medical | null | $50,000–$74,999 | Married | null | Married/Partnered, no children | null | Yes | Physical disability,Visual impairment,Mental health condition | null | Type in every thought that came to mind viewing this material. | Good | 4 | 5 | 3 | 2.5 | 3.5 | 3.5 | 3.5 | 3.45 | 3 | 3.5 | 2.67 | 4.5 | 3 | 4 | 2.5 | 3.27 | 3.82 | 2 | 2.67 | 2.5 | Chronic Diseases | null | null | null | ['4', '5', '4', '5'] | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | cystic fibrosis |
|
R_3fEhQ2uvcpxkRFd | 12 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | Christianity | null | Prefer not to say | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $100,000–$149,999 | Married | null | Prefer not to say | null | No | Prefer not to say | null | To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely) | 4.0 | 2 | 3 | 4 | 3.5 | 1.5 | 0.5 | 3.5 | 2.64 | 1.5 | 2.5 | 3.67 | 3 | 2.17 | 2.5 | 2.5 | 2.09 | 3.09 | 1.67 | 4.67 | 1.67 | Chronic Diseases | null | null | null | ['9', '9', '9', '9'] | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | cystic fibrosis |
|
R_3EluZfPSfdq30op | 11 | low internal focus of control/high external locus of control | 35–44 | Female | null | Female | null | None of the above | null | Moderate | null | White/Caucasian | English | English | null | Some college, no degree | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely) | 8.0 | 4 | 2.5 | 2.5 | 1.5 | 2.5 | 2.5 | 3.5 | 2.73 | 1 | 2.5 | 2.67 | 1.5 | 1.67 | 1.5 | 1.5 | 2.55 | 2.36 | 2.67 | 2.67 | 2.83 | Nutrition | null | null | null | null | null | ['6', '9', '6', '8'] | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | Nutrition |
|
R_8NrhKm6a4uX2rHX | 19 | high internal locus of control | 25–34 | Male | null | Male | null | Christianity | null | Independent | null | Black/African American | English | English | null | Bachelor’s degree | Self-employed | null | Business/Finance | null | $50,000–$74,999 | Single | null | Single, living alone | null | No | null | null | How open are you to maintaining consistent HIV care and prevention practices in the future? - Scale: 1 (not at all)-9 (extremely) | 9.0 | 3.5 | 2 | 3.75 | 2 | 2.75 | 1.75 | 2.5 | 2.45 | 3.25 | 1.75 | 3 | 1.75 | 2.67 | 1.75 | 3.75 | 2.09 | 3 | 1.67 | 4.33 | 2.5 | HIV | null | null | null | null | ['8', '9', '9', '9'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74) | HIV prevention strategies |
|
R_5Ez4drt5LdLsW9Y | 11 | low internal focus of control/high external locus of control | 35–44 | Male | null | Male | null | None of the above | null | Liberal | null | White/Caucasian | English | English | null | Some college, no degree | Employed full-time | null | Arts/Entertainment | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | Type in every thought that came to mind viewing this material. | You need to reflect on yourself regularly and understand your emotional state. | 3.5 | 4 | 2 | 1 | 0.5 | 1.5 | 1.5 | 3.64 | 4.5 | 0.5 | 4.67 | 3 | 2 | 2 | 1 | 2 | 3.09 | 4 | 4 | 2.67 | Mental Health | null | ['6', '9', '8', '8'] | null | null | null | null | null | null | null | null | null |
R_79vjE8Q6LhkHEcr | 8 | low internal focus of control/high external locus of control | 25–34 | Male | null | Male | null | Islam | null | Moderate | null | White/Caucasian | English | English | null | Some college, no degree | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $25,000–$49,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely) | 5.0 | 1 | 4 | 4 | 2.5 | 3.5 | 0.5 | 3 | 3.27 | 4 | 2 | 4.67 | 2 | 3.33 | 3.5 | 3 | 2.18 | 3.27 | 3.33 | 3.33 | 3 | HIV | null | null | null | null | ['6', '6', '4', '6'] | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | HIV/AIDS |
|
R_6M5qEVnCCTc9GBX | 12 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Apolitical/Not involved in politics | null | White/Caucasian | English | English | null | Some college, no degree | Employed full-time | null | Technology/Engineering | null | $25,000–$49,999 | Single | null | Single, living alone | null | No | null | null | To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely) | 8.0 | 2.75 | 3 | 2.5 | 1.5 | 2.25 | 1.5 | 1.75 | 2.55 | 3.5 | 2.5 | 3 | 2.75 | 2.42 | 1.5 | 1 | 2.27 | 3 | 1.67 | 4 | 1.92 | HIV | null | null | null | null | ['9', '9', '9', '8'] | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | HIV/AIDS |
|
R_8snWIYOwpCiI1tQ | 13 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Independent | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Business/Finance | null | $75,000–$99,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely) | 2.0 | 2 | 2.75 | 4 | 2.5 | 2.5 | 2.5 | 2 | 2.82 | 2 | 1.5 | 2.67 | 2 | 2.33 | 3 | 1.5 | 2.18 | 2.18 | 3.33 | 1.33 | 2.83 | Smoking and COPD | null | null | ['8', '8', '9', '9'] | null | null | null | null | Persuasive-Threat | Young Adults 18-24, Adolescent (12-17) | Smoking |
|
R_1wcomZgbRO40dtF | 10 | low internal focus of control/high external locus of control | 45–54 | Male | null | Male | null | Christianity | null | Conservative | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely) | 5.0 | 4 | 2.5 | 4 | 2.5 | 3 | 1.5 | 4.5 | 3.09 | 2 | 2.5 | 1.33 | 3.5 | 2.5 | 3.5 | 3.5 | 1.82 | 3.45 | 2.67 | 4 | 3.33 | Smoking and COPD | null | null | ['2', '6', '4', '7'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Smoking |
|
R_3pLl5jHFdHKp14X | 10 | low internal focus of control/high external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Conservative | null | White/Caucasian | English | English | null | Associate’s degree | Employed full-time | null | Education | null | $25,000–$49,999 | Married | null | Married/Partnered, no children | null | No | null | null | To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely) | 6.0 | 3 | 4 | 2 | 1.5 | 2 | 2.5 | 1.5 | 2.36 | 2 | 2.5 | 1.33 | 4 | 1.83 | 0.5 | 3.5 | 2.18 | 3.27 | 2 | 2.67 | 2 | HIV | https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQZ4iRwB475vrvl0_kSjo8f7dYsleJkbP0FTg&s | null | null | null | null | ['8', '7', '8', '7'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV |
R_1diVZjCuKZXyqtZ | 11 | low internal focus of control/high external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Liberal | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Retail/Hospitality/Food Service | null | $50,000–$74,999 | Married | null | Married/Partnered, no children | null | No | null | null | How open are you to adopting healthier eating habits and lifestyle changes? - Scale: 1 (not at all)-9 (extremely) | 7.0 | 2 | 3 | 2.5 | 3.5 | 2.5 | 1.5 | 2 | 2.55 | 1.5 | 2.5 | 2.67 | 4 | 2.5 | 2.5 | 2.5 | 2.18 | 4.18 | 0.67 | 4.67 | 1.83 | Nutrition | null | null | null | null | null | ['7', '6', '8', '8'] | null | Persuasive-Threat | Young Adults 18-24, Adults 45-64, Older Adults (65-74) | Nutrition |
|
R_15vmAgEK0tdojHT | 13 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | Christianity | null | Independent | null | Black/African American | English | English | null | Bachelor’s degree | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $75,000–$99,999 | Married | null | Married/Partnered, with children | null | No | Mental health condition | null | Type in every thought that came to mind viewing this material. | none | 4 | 2 | 1 | 2.5 | 1.5 | 2.5 | 4.5 | 3.45 | 4 | 2.5 | 2.67 | 4 | 2.67 | 1.5 | 1.5 | 2.55 | 2.91 | 4.67 | 4 | 2.33 | Chronic Diseases | null | null | null | ['8', '6', '8', '9'] | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | cystic fibrosis |
|
R_7Ppow0uIH1XnEeb | 10 | low internal focus of control/high external locus of control | 18–24 | Female | null | Female | null | Christianity | null | Conservative | null | Black/African American | English | English | null | Associate’s degree | Employed part-time | null | Business/Finance | null | Less than $25,000 | Single | null | Single, living alone | null | No | Chronic illness (e.g., diabetes, heart disease) | null | To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely) | 4.0 | 2.5 | 2.5 | 4 | 2.5 | 1.5 | 2.5 | 1.5 | 1.45 | 4 | 4.5 | 2.67 | 3 | 2.67 | 2.5 | 2.5 | 3.27 | 2.55 | 0.67 | 2.67 | 3.17 | Mental Health | ['6', '6', '5', '6'] | null | null | null | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Mental Health |
|
R_1rGgB0CGoEU4E6q | 17 | high internal locus of control | 25–34 | Female | null | Female | null | Christianity | null | Apolitical/Not involved in politics | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $150,000 or more | Single | null | Single, living alone | null | No | null | null | To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely) | 8.0 | 3 | 5 | 1.75 | 0.5 | 2 | 2.5 | 3.5 | 3.45 | 3 | 2.5 | 2.67 | 4 | 1.83 | 1 | 2.75 | 2.55 | 3.73 | 2 | 3.33 | 1.75 | HIV | https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQZ4iRwB475vrvl0_kSjo8f7dYsleJkbP0FTg&s | null | null | null | null | ['9', '9', '9', '9'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV |
R_57TFlATOAe5lpSl | 11 | low internal focus of control/high external locus of control | 35–44 | Male | null | Male | null | Buddhism | null | Liberal | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Government/Public Service | null | $75,000–$99,999 | Married | null | Married/Partnered, with children | null | No | null | null | The message motivates me to not smoke. - Scale: 1 (not at all) - 9 (extremely) | 7.0 | 3 | 3.5 | 1.25 | 1.5 | 2.75 | 2 | 1 | 2.18 | 4 | 3 | 3.33 | 3 | 2.75 | 2 | 1.5 | 2.73 | 2.36 | 1.33 | 2 | 2.25 | Smoking and COPD | null | null | ['7', '5', '3', '7'] | null | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Smoking |
|
R_12s7cPNJglqnqgj | 16 | high internal locus of control | 35–44 | Female | null | Female | null | Christianity | null | Moderate | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Retail/Hospitality/Food Service | null | $50,000–$74,999 | Married | null | Married/Partnered, no children | null | No | null | null | In your opinion, how harmful is neglecting HIV treatment and prevention to your general health? - Scale: 0 (not at all)-6 (extremely harmful) | 3.0 | 2.25 | 3.5 | 2.25 | 3 | 2.5 | 1 | 1.25 | 2.45 | 3.5 | 0.5 | 3.33 | 2.5 | 3 | 1 | 3.25 | 1.45 | 2.55 | 1.33 | 2.33 | 1.83 | HIV | null | null | null | null | ['8', '9', '8', '9'] | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | HIV/AIDS |
|
R_1n3l1GBkaq8kZim | 10 | low internal focus of control/high external locus of control | 18–24 | Female | null | Female | null | None of the above | null | Apolitical/Not involved in politics | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Retail/Hospitality/Food Service | null | $100,000–$149,999 | Married | null | Married/Partnered, no children | null | No | null | null | To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely) | 5.0 | 4 | 3.5 | 1 | 3.5 | 3 | 1.5 | 2 | 2.73 | 2.5 | 1.5 | 4.67 | 3 | 3 | 1 | 2 | 2.36 | 3.64 | 3.33 | 4.67 | 2.17 | Nutrition | null | null | null | null | null | ['2', '5', '6', '5'] | null | Persuasive-Threat | Child Health (0-4), Young Adults 18-24, Adults (24-44) | Nutrition |
|
R_7KHW3tMRxUeyNpL | 11 | low internal focus of control/high external locus of control | 35–44 | Male | null | Male | null | Prefer not to say | null | Conservative | null | White/Caucasian | English | English | null | Master’s degree | Employed full-time | null | Business/Finance | null | $150,000 or more | Married | null | Married/Partnered, with children | null | Yes | Mental health condition | null | In your opinion, how harmful is leaving arthritis untreated to your general health? - Scale: 0 (not at all)-6 (extremely harmful) | 3.0 | 4 | 3 | 2 | 2.5 | 1.5 | 2 | 4.5 | 3.09 | 4 | 3 | 4 | 3 | 2.67 | 1.5 | 0.5 | 2.91 | 2.36 | 2 | 2 | 2 | Chronic Diseases | null | null | null | ['9', '5', '6', '9'] | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | cystic fibrosis |
|
R_3EuR8KuqjHOuGCB | 14 | moderate internal/external locus of control | 35–44 | Female | null | Female | null | Christianity | null | Liberal | null | Black/African American | English | English | null | Associate’s degree | Employed part-time | null | Education | null | $25,000–$49,999 | Married | null | Married/Partnered, with children | null | No | null | null | The message makes me more concerned about the health risks of HIV/AIDS - Scale: 1 (not at all) - 9 (extremely) | 7.0 | 3 | 2.25 | 4 | 3 | 1.75 | 1.75 | 3 | 2.27 | 3.25 | 2 | 5 | 2.5 | 2.67 | 3.75 | 1.5 | 2.73 | 2.55 | 2 | 2 | 2.42 | HIV | null | null | null | null | ['9', '9', '9', '9'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV prevention strategies |
|
R_6PUAR3CpDrPWxxn | 14 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | None of the above | null | Moderate | null | White/Caucasian | English | English | null | Less than high school | Employed full-time | null | Healthcare/Medical | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely) | 4.0 | 2 | 3 | 3.5 | 3.5 | 4.5 | 3.5 | 2.5 | 2.91 | 4 | 3.5 | 5.33 | 1.5 | 4 | 3.5 | 2.5 | 4 | 2 | 2.67 | 2.67 | 1.83 | Mental Health | null | ['8', '7', '5', '6'] | null | null | null | null | null | null | null | null | null |
R_5Gx1SkzPVg9DnYD | 12 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | Christianity | null | Apolitical/Not involved in politics | null | Black/African American | English | English | null | Some college, no degree | Employed full-time | null | Technology/Engineering | null | $25,000–$49,999 | Married | null | Married/Partnered, with children | null | Yes | Chronic illness (e.g., diabetes, heart disease) | null | In your opinion, how harmful is neglecting HIV treatment and prevention to your general health? - Scale: 0 (not at all)-6 (extremely harmful) | 6.0 | 2.75 | 3 | 3.25 | 1.75 | 2.25 | 1.5 | 2 | 2.45 | 3.25 | 1.5 | 3.33 | 2.75 | 2.42 | 1.5 | 1.5 | 2 | 3 | 1.67 | 4 | 2.17 | HIV | https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQZ4iRwB475vrvl0_kSjo8f7dYsleJkbP0FTg&s | null | null | null | null | ['9', '8', '9', '8'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV |
R_1sWp4QoGcPhDZxD | 12 | moderate internal/external locus of control | 35–44 | Female | null | Female | null | Christianity | null | Liberal | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Education | null | $100,000–$149,999 | Married | null | Married/Partnered, with children | null | No | null | ['9', '8', '8', '7'] | To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely) | 1.0 | 4 | 3 | 3 | 1.5 | 0.5 | 1.5 | 1.5 | 2.55 | 2 | 2.75 | 4 | 2.75 | 1.33 | 1.5 | 1.5 | 2.64 | 3.18 | 2 | 4 | 2.33 | Vaccination | null | null | null | null | null | null | null | Informational | Not targeted towards one group, Adults (24-44) | Chickenpox prevention strategies |
|
R_7gXwAvlwCXrCv6n | 13 | moderate internal/external locus of control | 18–24 | Male | null | Male | null | Islam | null | Independent | null | Black/African American | Arabic | English | null | Some college, no degree | Self-employed | null | Business/Finance | null | $50,000–$74,999 | Single | null | Single, living alone | null | No | null | null | To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely) | 8.0 | 1 | 1.5 | 2 | 2.5 | 1.75 | 3.5 | 2 | 2.64 | 2.5 | 2 | 5.33 | 2 | 2.25 | 2.5 | 2 | 3.45 | 2.73 | 3 | 2.67 | 2 | Smoking and COPD | null | null | ['5', '7', '4', '5'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Adults (24-44), Young Adults 18-24 | Smoking |
|
R_2QQuuAoT7lvNG8f | 17 | high internal locus of control | 25–34 | Female | null | Female | null | Christianity | null | Apolitical/Not involved in politics | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $150,000 or more | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely) | 1.0 | 3.5 | 3 | 3.75 | 2.25 | 3.25 | 2 | 1.25 | 2.55 | 2 | 1.75 | 3.33 | 2.25 | 2.5 | 1 | 2.5 | 2.27 | 2.82 | 1.67 | 3.33 | 2.92 | HIV | null | null | null | null | ['9', '9', '9', '9'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV prevention strategies |
|
R_3k7aOmHZAyYfRLY | 20 | high internal locus of control | 35–44 | Female | null | Female | null | Christianity | null | Independent | null | Native American/Alaska Native | English | English | null | Bachelor’s degree | Self-employed | null | Business/Finance | null | $75,000–$99,999 | Widowed | null | Single Parent with children | null | No | null | null | How open are you to adopting healthier eating habits and lifestyle changes? - Scale: 1 (not at all)-9 (extremely) | 6.0 | 3 | 2 | 3 | 2.5 | 1.5 | 1.5 | 1.5 | 2.73 | 3 | 1.5 | 4 | 3 | 2.33 | 1.5 | 1.5 | 2.18 | 3.64 | 3.33 | 5.33 | 2 | Nutrition | null | null | null | null | null | ['9', '9', '9', '9'] | null | Persuasive-Threat | Young Adults 18-24, Adults 45-64, Older Adults (65-74) | Nutrition |
|
R_1nENTVKAyoH2Bk5 | 10 | low internal focus of control/high external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Apolitical/Not involved in politics | null | Black/African American | English | English | null | Bachelor’s degree | Employed full-time | null | Retail/Hospitality/Food Service | null | $25,000–$49,999 | Single | null | Single, living alone | null | No | Mental health condition | null | To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely) | 1.0 | 4 | 2 | 4 | 2.5 | 3.5 | 1 | 1.5 | 2.73 | 2 | 1.5 | 4 | 2.5 | 2.67 | 4 | 3.5 | 2 | 3.18 | 3.33 | 3 | 3.17 | Substance abuse | null | null | null | null | null | null | ['8', '3', '8', '2'] | Informational | Adolescent (12-17) | Substance Abuse |
|
R_3c26kB4XwmeUtV1 | 11 | low internal focus of control/high external locus of control | 18–24 | Female | null | Female | null | None of the above | null | Apolitical/Not involved in politics | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Healthcare/Medical | null | $100,000–$149,999 | Married | null | Married/Partnered, no children | null | No | null | null | The message motivates me to not engage in unsafe sexual behavior - Scale: 1 (not at all) - 9 (extremely) | 8.0 | 3 | 2 | 2 | 1.5 | 2 | 3 | 2 | 2.91 | 3 | 3.5 | 2 | 3 | 2.17 | 2.5 | 2 | 2.91 | 2.36 | 3.33 | 2.67 | 2 | Sexual Health | null | ['4', '5', '5', '4'] | null | null | null | null | null | Informational | Not targeted towards one group | Sexual Health |
|
R_3pSX6eCI33GkRyT | 16 | high internal locus of control | 55–64 | Female | null | Female | null | Christianity | null | Libertarian | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Retail/Hospitality/Food Service | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | In your opinion, how harmful is neglecting HIV treatment and prevention to your general health? - Scale: 0 (not at all)-6 (extremely harmful) | 6.0 | 3 | 3.5 | 2.5 | 2.5 | 3.5 | 2.5 | 2 | 3.45 | 3 | 4.5 | 1.33 | 2 | 3 | 2 | 3 | 2.91 | 2.73 | 3.33 | 1.33 | 1.67 | HIV | null | null | null | null | ['3', '6', '4', '5'] | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | HIV/AIDS |
|
R_7hhN4u6GWeMtXfH | 12 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | None of the above | null | Conservative | null | White/Caucasian | English | English | null | High school diploma or equivalent | Employed full-time | null | Retail/Hospitality/Food Service | null | $25,000–$49,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely) | 4.0 | 3.5 | 4 | 3 | 0.5 | 3 | 3.5 | 3 | 3.27 | 3 | 2.5 | 2.67 | 3 | 2.17 | 2.5 | 3.5 | 2.91 | 3.27 | 2 | 4 | 3.17 | Substance abuse | null | null | null | null | null | null | ['6', '6', '7', '8'] | Persuasive-Threat | Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+) | Substance Abuse |
|
R_3lWwtpxw6HfTlle | 12 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | Judaism | null | Independent | null | Black/African American | English | English | null | Master’s degree | Self-employed | null | Technology/Engineering | null | $50,000–$74,999 | Married | null | Married/Partnered, no children | null | No | null | null | To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely) | 8.0 | 3 | 3 | 3 | 1.5 | 1.5 | 1.5 | 1.5 | 2.73 | 3 | 1.5 | 4 | 3 | 2 | 1.5 | 1.5 | 2.18 | 3.27 | 2 | 4 | 2 | Smoking and COPD | null | null | ['9', '9', '9', '9'] | null | null | null | null | Persuasive-Efficacy | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | Smoking |
|
R_8XevSpxQGxWMqQh | 15 | moderate internal/external locus of control | 18–24 | Male | null | Male | null | Christianity | null | Moderate | null | Hispanic/Latino | English | English | null | Bachelor’s degree | Employed part-time | null | Technology/Engineering | null | Less than $25,000 | Single | null | Single, living with family | null | Yes | Visual impairment | null | Type in every thought that came to mind viewing this material. | Most of the death is caused by cardiovascular diseases | 3.5 | 3 | 3 | 1 | 1.5 | 2.5 | 0.5 | 2.64 | 4.5 | 3.25 | 4 | 3 | 2.33 | 3 | 2.5 | 3.18 | 3.82 | 3 | 4.67 | 3 | Chronic Diseases | null | null | null | ['6', '5', '7', '8'] | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | heart disease |
|
R_3gXU9GPZWvfmVu9 | 10 | low internal focus of control/high external locus of control | 18–24 | Female | null | Female | null | None of the above | null | Apolitical/Not involved in politics | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $100,000–$149,999 | Married | null | Married/Partnered, no children | null | No | null | null | To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely) | 5.0 | 3 | 4 | 3 | 2.5 | 2 | 3.5 | 2 | 3.64 | 2.5 | 3.5 | 2 | 2 | 2.33 | 2.5 | 2 | 3.09 | 2.55 | 3.33 | 2 | 3 | Substance abuse | null | null | null | null | null | null | ['8', '7', '4', '7'] | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adolescent (12-17), Adults (24-44) | Substance Abuse |
|
R_6hFKnHaIoYOw1Ww | 14 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Prefer not to say | null | Moderate | null | Native Hawaiian/Other Pacific Islander | English | English | null | Bachelor’s degree | Employed full-time | null | Retail/Hospitality/Food Service | null | $100,000–$149,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely) | 8.0 | 3 | 3 | 4 | 3.5 | 2.5 | 3.5 | 1.5 | 2.73 | 4 | 3 | 3.33 | 3 | 3.33 | 2.5 | 2.5 | 3.27 | 2.91 | 2 | 4 | 3.33 | Smoking and COPD | null | null | ['7', '6', '8', '8'] | null | null | null | null | Persuasive-Efficacy | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | Smoking |
|
R_27lFXCgZaqI1uBZ | 17 | high internal locus of control | 25–34 | Female | null | Female | null | Christianity | null | Liberal | null | White/Caucasian | English | English | null | Master’s degree | Employed full-time | null | Technology/Engineering | null | $75,000–$99,999 | Married | null | Married/Partnered, with children | null | No | null | null | The message makes me more concerned about the health risks of substance abuse - Scale: 1 (not at all) - 9 (extremely) | 9.0 | 3.25 | 3 | 3.25 | 2 | 2.5 | 1.5 | 1.5 | 2.45 | 3.25 | 1.5 | 2.33 | 2.5 | 2.58 | 2.25 | 1.75 | 1.73 | 2.18 | 1.67 | 1.67 | 2.25 | Substance abuse | Unknown | null | null | null | null | null | null | ['9', '9', '9', '1'] | Persuasive-Threat | Adults 45-64, Adults (24-44), Young Adults 18-24 | Substance Abuse |
R_5mmBtu6SaNe14RS | 16 | high internal locus of control | 25–34 | Female | null | Female | null | Christianity | null | Independent | null | Black/African American | English | English | null | Bachelor’s degree | Employed full-time | null | Business/Finance | null | $50,000–$74,999 | Single | null | Single Parent with children | null | No | null | null | To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely) | 1.0 | 2.75 | 3 | 3 | 2.5 | 2 | 1.75 | 1.5 | 2.45 | 2.75 | 1.5 | 3.67 | 2.5 | 2.42 | 1.25 | 1.5 | 2.18 | 2.91 | 1.67 | 4 | 2 | Smoking and COPD | null | null | ['9', '9', '9', '1'] | null | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Smoking |
|
R_1N7ZvAr2YcQ82Xn | 12 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Liberal | null | Black/African American | English | English | null | Some college, no degree | Employed part-time | null | Retail/Hospitality/Food Service | null | Less than $25,000 | Single | null | Single, living with family | null | No | null | null | In your opinion, how harmful is smoking to your general health? - Scale: 0 (not at all)-6 (extremely harmful) | 6.0 | 3 | 2.75 | 4 | 1.5 | 1 | 3.25 | 2.5 | 3.45 | 4 | 1.5 | 4.33 | 4 | 2.17 | 3 | 3 | 2.91 | 3.82 | 4.33 | 5.33 | 3.83 | Smoking and COPD | null | null | ['7', '8', '8', '8'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Smoking |
|
R_1ss5Hz4iMIP0Hhn | 12 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Apolitical/Not involved in politics | null | Asian,White/Caucasian,Native American/Alaska Native,Native Hawaiian/Other Pacific Islander | English | English | null | Some college, no degree | Employed part-time | null | Education | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | Yes | Physical disability,Chronic illness (e.g., diabetes, heart disease),Mental health condition | null | Type in every thought that came to mind viewing this material. | Nice one | 3 | 2 | 3 | 3.5 | 1.5 | 2.5 | 2.5 | 2.73 | 4 | 2.5 | 4 | 3 | 3 | 1.5 | 3.5 | 2.91 | 3.64 | 2 | 5.33 | 2 | Chronic Diseases | null | null | null | ['5', '6', '5', '5'] | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | cystic fibrosis |
|
R_148JoPo7ZjstNHV | 13 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | Christianity | null | Moderate | null | Black/African American | English | English | null | Bachelor’s degree | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $75,000–$99,999 | Married | null | Married/Partnered, with children | null | No | Mental health condition | null | The message motivates me to practice safe behaviors - Scale: 1 (not at all) - 9 (extremely) | 5.0 | 4 | 1 | 3 | 2.5 | 3.5 | 4.5 | 2.5 | 2.73 | 3 | 1.5 | 2.67 | 2 | 3 | 2.5 | 2.5 | 2.91 | 2.55 | 3.33 | 4 | 2.67 | HIV | null | null | null | null | ['9', '6', '9', '7'] | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | HIV/AIDS |
|
R_5zhUYWWeu6QudbA | 12 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Buddhism | null | Conservative | null | White/Caucasian | English | English | null | Some college, no degree | Employed full-time | null | Education | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | Yes | Visual impairment,Mental health condition | null | To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely) | 5.0 | 2 | 4 | 3 | 2.5 | 2.5 | 3.5 | 2.5 | 3.09 | 2.5 | 2.5 | 2 | 3 | 2.5 | 1.5 | 1.5 | 2.73 | 3.27 | 3.33 | 4 | 2.33 | Substance abuse | null | null | null | null | null | null | ['8', '9', '7', '8'] | Persuasive-Efficacy | Adults (24-44) | proper medication use |
|
R_82Y9tuDr4XDWg7u | 15 | moderate internal/external locus of control | 55–64 | Female | null | Female | null | Christianity | null | Libertarian | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely) | 7.0 | 3 | 3.5 | 3 | 1.5 | 3.5 | 1 | 1.5 | 3.27 | 3 | 3 | 2.67 | 4 | 2.67 | 3.5 | 3.5 | 2.18 | 4 | 3.33 | 2.67 | 2.67 | HIV | null | null | null | null | ['3', '7', '5', '4'] | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | HIV/AIDS |
|
R_7aUwc1QAxLGEuGJ | 15 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Liberal | null | White/Caucasian | English | English | null | Master’s degree | Employed full-time | null | Business/Finance | null | $75,000–$99,999 | Married | null | Married/Partnered, with children | null | No | null | null | The message makes me more concerned about the health risks of untreated arthritis. - Scale: 1 (not at all) - 9 (extremely) | 8.0 | 4 | 2.5 | 3.25 | 2 | 4.5 | 2.25 | 1 | 2.55 | 2 | 1.5 | 3.33 | 3.5 | 2.83 | 1.5 | 3 | 2.27 | 3.64 | 2.67 | 4 | 2.75 | Chronic Diseases | null | null | null | ['6', '8', '7', '8'] | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | cystic fibrosis |
|
R_6IlP4e2iKkHz3a2 | 14 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Conservative | null | Black/African American | English | English | null | Associate’s degree | Employed part-time | null | Education | null | Less than $25,000 | Married | null | Married/Partnered, no children | null | Prefer not to say | Prefer not to say | null | The message makes me more concerned about the health risks of HIV/AIDS - Scale: 1 (not at all) - 9 (extremely) | 5.0 | 3.5 | 3 | 2.5 | 2.75 | 1.25 | 2.5 | 2 | 2.82 | 4 | 1.5 | 4.33 | 5 | 2.67 | 3.25 | 4 | 2.64 | 4.36 | 3 | 4.67 | 2.75 | HIV | https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQZ4iRwB475vrvl0_kSjo8f7dYsleJkbP0FTg&s | null | null | null | null | ['5', '4', '2', '4'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV |
R_31ZtCM4DtHFXggZ | 16 | high internal locus of control | 25–34 | Male | null | Male | null | Christianity | null | Liberal | null | White/Caucasian | English | English | null | Master’s degree | Employed full-time | null | Business/Finance | null | $100,000–$149,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely) | 2.0 | 3.5 | 3 | 3.5 | 2.5 | 2.5 | 3 | 3.5 | 3.64 | 2 | 4 | 3.33 | 4 | 2.33 | 4 | 2.5 | 3.45 | 3.09 | 4 | 2 | 3.5 | Nutrition | null | null | null | null | null | ['7', '8', '8', '8'] | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | Nutrition |
|
R_6D84eGG2H1Yx2lr | 14 | moderate internal/external locus of control | 35–44 | Female | null | Female | null | Buddhism | null | Conservative | null | White/Caucasian | English | English | null | High school diploma or equivalent | Employed part-time | null | Education | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | How open are you to maintaining consistent HIV care and prevention practices in the future? - Scale: 1 (not at all)-9 (extremely) | 4.0 | 3 | 4 | 3 | 3.5 | 3 | 2.5 | 2.5 | 3.64 | 2.5 | 3.5 | 1.33 | 5 | 3 | 2.5 | 1.5 | 2.55 | 4 | 2.67 | 4 | 3 | HIV | https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s | null | null | null | null | ['2', '7', '6', '4'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV/AIDS |
R_7w1xsOjSGgfRfzj | 13 | moderate internal/external locus of control | 18–24 | Male | null | Male | null | Christianity | null | Moderate | null | Black/African American | English | English | null | Associate’s degree | Student | null | Student | null | $50,000–$74,999 | Single | null | Single, living alone | null | No | Prefer not to say | null | To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely) | 1.0 | 1.5 | 3 | 3 | 4.5 | 2.5 | 3.5 | 2.5 | 2.73 | 4 | 2.5 | 2.67 | 2 | 3.67 | 3.5 | 2.5 | 2.91 | 3.45 | 3.33 | 4.67 | 2.17 | HIV | https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s | null | null | null | null | ['7', '5', '6', '6'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV/AIDS |
R_3kp644OKLWWtWIx | 12 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | Christianity | null | Independent | null | White/Caucasian | English | English | null | Doctoral or professional degree | Self-employed | null | Healthcare/Medical | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely) | 6.0 | 3 | 2 | 3 | 3.5 | 1.5 | 2.5 | 2.5 | 2.73 | 3 | 0.5 | 2.67 | 4 | 2.67 | 1.5 | 1.5 | 1.82 | 3.64 | 2 | 4 | 2 | Mental Health | null | ['9', '9', '9', '9'] | null | null | null | null | null | null | null | null | null |
R_1sWp4QoGcPhDZxD | 12 | moderate internal/external locus of control | 35–44 | Female | null | Female | null | Christianity | null | Liberal | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Education | null | $100,000–$149,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely) | 1.0 | 4 | 3 | 3 | 1.5 | 0.5 | 1.5 | 1.5 | 2.55 | 2 | 2.75 | 4 | 2.75 | 1.33 | 1.5 | 1.5 | 2.64 | 3.18 | 2 | 4 | 2.33 | HIV | https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s | null | null | null | null | ['7', '8', '4', '8'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV/AIDS |
R_3aDzM6s34skYZ0p | 11 | low internal focus of control/high external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Liberal | null | White/Caucasian | English | English | null | Some college, no degree | Employed part-time | null | Government/Public Service | null | $25,000–$49,999 | Single | null | Single, living alone | null | No | null | null | The message makes me more concerned about the health risks of COPD and smoking - Scale: 1 (not at all) - 9 (extremely) | 9.0 | 2.75 | 3.25 | 1.75 | 1.75 | 2.5 | 1.5 | 2.75 | 3.36 | 2.75 | 1.25 | 3 | 2.75 | 2.33 | 3.25 | 2.25 | 1.82 | 2.82 | 3 | 4.33 | 1.75 | Smoking and COPD | null | null | ['9', '8', '7', '3'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (75+), Older Adults (65-74), Adults (24-44) | Smoking |
|
R_7erpNxI9XMPqYRH | 11 | low internal focus of control/high external locus of control | 25–34 | Female | null | Female | null | Judaism | null | Libertarian | null | White/Caucasian | English | English | null | Some college, no degree | Employed full-time | null | Technology/Engineering | null | $75,000–$99,999 | Single | null | Single, living alone | null | No | null | null | How open are you to maintaining consistent HIV care and prevention practices in the future? - Scale: 1 (not at all)-9 (extremely) | 8.0 | 2.5 | 2 | 4.75 | 3.5 | 2 | 3 | 0.5 | 2.55 | 3 | 1.5 | 5.33 | 3.5 | 2.83 | 1.5 | 2.5 | 3.09 | 2.36 | 4 | 1.33 | 2.75 | HIV | null | null | null | null | ['9', '9', '9', '9'] | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | HIV/AIDS |
|
R_8SAmAA5RIaGjOqR | 19 | high internal locus of control | 25–34 | Male | null | Male | null | Christianity | null | Libertarian | null | Black/African American | English | English | null | Bachelor’s degree | Employed part-time | null | Business/Finance | null | $25,000–$49,999 | Married | null | Married/Partnered, no children | null | No | null | null | To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely) | 1.0 | 3.25 | 3 | 4 | 2.75 | 2.5 | 2 | 2.5 | 3 | 4 | 1.5 | 2 | 2 | 3.08 | 1.75 | 2.25 | 1.82 | 2.82 | 3 | 3.33 | 2.67 | Substance abuse | null | null | null | null | null | null | ['9', '9', '9', '2'] | Informational | Adolescent (12-17) | Substance Abuse |
|
R_67fXP1muteoZspW | 10 | low internal focus of control/high external locus of control | 35–44 | Female | null | Female | null | Christianity | null | Independent | null | White/Caucasian | English | English | null | Associate’s degree | Unemployed | null | null | null | $50,000–$74,999 | Single | null | Single, living alone | null | No | null | null | To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely) | 2.0 | 3 | 3 | 3 | 1.5 | 3.5 | 2.5 | 3.5 | 3.45 | 4 | 2.5 | 5.33 | 4 | 3 | 1.5 | 1.5 | 3.27 | 2.91 | 4.67 | 1.33 | 2.67 | Smoking and COPD | null | null | ['6', '7', '8', '8'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Smoking |
|
R_5E1JCrEReIRflN7 | 12 | moderate internal/external locus of control | 35–44 | Female | null | Female | null | Christianity | null | Independent | null | White/Caucasian | English | English | null | Doctoral or professional degree | Self-employed | null | Business/Finance | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | Yes | Hearing impairment | null | To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely) | 8.0 | 3 | 3 | 3 | 1.5 | 1.5 | 1.5 | 1.5 | 2.73 | 3 | 1.5 | 4 | 3 | 2 | 1.5 | 1.5 | 2.18 | 3.27 | 2 | 4 | 2 | Mental Health | ['9', '9', '9', '9'] | null | null | null | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Mental Health |
|
R_5cjwI2mqYyB8LBS | 13 | moderate internal/external locus of control | 18–24 | Female | null | Female | null | Christianity | null | Conservative | null | White/Caucasian | English | English | null | Some college, no degree | Employed part-time | null | Retail/Hospitality/Food Service | null | Less than $25,000 | Single | null | Single, living with family | null | No | null | ['8', '7', '6', '6'] | The message makes me more concerned about the health risks of skipping vaccinations. - Scale: 1 (not at all) - 9 (extremely) | 8.0 | 1 | 4 | 1.5 | 2 | 4 | 1.5 | 2.5 | 2.36 | 4 | 2 | 4.67 | 1 | 3.33 | 2 | 2.25 | 2.55 | 2.27 | 0.67 | 2.67 | 1.33 | Vaccination | null | null | null | null | null | null | null | Informational | Not targeted towards one group, Adults (24-44) | Chickenpox prevention strategies |
|
R_1d2N5XlemiQVHd7 | 20 | high internal locus of control | 25–34 | Female | null | Female | null | Christianity | null | Conservative | null | Black/African American | English | English | null | Master’s degree | Employed full-time | null | Government/Public Service | null | $50,000–$74,999 | Single | null | Single, living alone | null | No | null | null | To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely) | 1.0 | 2.5 | 3 | 1.75 | 2 | 2 | 2.25 | 1.5 | 2.45 | 3.75 | 1.5 | 3.33 | 2.5 | 2.58 | 2.25 | 2.5 | 2.27 | 2.82 | 1.67 | 3 | 1.33 | Substance abuse | https://drive.google.com/file/d/1s0VHlhJysto6xQ9ML1sH8WYariV8XVMk/view | null | null | null | null | null | null | ['9', '9', '8', '2'] | Persuasive-Threat | Adults 45-64, Adults (24-44) | Substance Abuse |
R_72HM111aUIpogRH | 10 | low internal focus of control/high external locus of control | 55–64 | Male | null | Male | null | Christianity | null | Moderate | null | White/Caucasian | English | English | null | Associate’s degree | Employed full-time | null | Technology/Engineering | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely) | 9.0 | 5 | 4 | 4 | 3.5 | 3.5 | 2 | 1 | 3.09 | 3.5 | 2.5 | 3.33 | 2 | 3.5 | 3 | 4 | 2.55 | 2.73 | 4 | 2.67 | 3.5 | HIV | null | null | null | null | ['5', '8', '8', '4'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV prevention strategies |
|
R_7pR3gi36WBdTPuz | 12 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | Islam | null | Conservative | null | White/Caucasian | English | English | null | Master’s degree | Employed full-time | null | Business/Finance | null | $100,000–$149,999 | Married | null | Married/Partnered, no children | null | No | null | null | Type in every thought that came to mind viewing this material. | Drugs + body | 2.75 | 3 | 3 | 2 | 2.5 | 2.5 | 1.5 | 2.55 | 2 | 2.75 | 4 | 2 | 2.17 | 1.5 | 1.5 | 3 | 2.55 | 2 | 2.67 | 1.92 | Substance abuse | Unknown | null | null | null | null | null | null | ['9', '9', '9', '9'] | Persuasive-Threat | Adults 45-64, Adults (24-44), Young Adults 18-24 | Substance Abuse |
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