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R_2d4cNsByM6nNTPP | 12 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | Islam | null | Conservative | null | White/Caucasian | English | English | null | Doctoral or professional degree | Employed full-time | null | Government/Public Service | null | $150,000 or more | Married | null | Married/Partnered, with children | null | No | null | null | Type in every thought that came to mind viewing this material. | It reduces health and leed to death at early age | 3 | 4 | 2 | 0.5 | 1.5 | 3.5 | 3.5 | 4.18 | 4 | 1.5 | 2.67 | 3 | 2 | 1.5 | 1.5 | 2.55 | 2.55 | 3.33 | 1.33 | 1.67 | Smoking and COPD | null | null | ['9', '9', '9', '9'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (75+), Older Adults (65-74), Adults (24-44) | Smoking |
|
R_6D84eGG2H1Yx2lr | 14 | moderate internal/external locus of control | 35–44 | Female | null | Female | null | Buddhism | null | Conservative | null | White/Caucasian | English | English | null | High school diploma or equivalent | Employed part-time | null | Education | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | The message motivates me to practice safe behaviors - Scale: 1 (not at all) - 9 (extremely) | 2.0 | 3 | 4 | 3 | 3.5 | 3 | 2.5 | 2.5 | 3.64 | 2.5 | 3.5 | 1.33 | 5 | 3 | 2.5 | 1.5 | 2.55 | 4 | 2.67 | 4 | 3 | HIV | https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s | null | null | null | null | ['2', '7', '6', '4'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV/AIDS |
R_7U4n8Rm6xhiCG48 | 15 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | Christianity | null | Liberal | null | White/Caucasian | English | English | null | Associate’s degree | Employed full-time | null | Retail/Hospitality/Food Service | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | The message makes me more concerned about the health risks of substance abuse - Scale: 1 (not at all) - 9 (extremely) | 6.0 | 2 | 4 | 2.5 | 1.5 | 2 | 1.5 | 1.5 | 3.45 | 2.5 | 2.5 | 2 | 3 | 2 | 2.5 | 3.5 | 2 | 3.09 | 3.33 | 3.33 | 1.17 | Substance abuse | null | null | null | null | null | null | ['6', '8', '8', '8'] | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adolescent (12-17), Adults (24-44) | Substance Abuse |
|
R_1LHEvuqKCrbHl0d | 15 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Apolitical/Not involved in politics | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed part-time | null | Education | null | $25,000–$49,999 | Single | null | Single, living alone | null | No | null | ['8', '8', '7', '9'] | To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely) | 2.0 | 2 | 3 | 2.75 | 2.5 | 3 | 1.75 | 2.5 | 2.91 | 3.5 | 1.5 | 4.33 | 3.5 | 3 | 3 | 2 | 2.36 | 3.09 | 2.67 | 3.33 | 2.75 | Vaccination | null | null | null | null | null | null | null | Informational | Not targeted towards one group, Adults (24-44) | Chickenpox prevention strategies |
|
R_6O95iFOm2dLzsp6 | 12 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Islam | null | Conservative | null | White/Caucasian | English | English | null | Bachelor’s degree | Self-employed | null | Technology/Engineering | null | $75,000–$99,999 | Single | null | Single, living alone | null | Yes | Chronic illness (e.g., diabetes, heart disease) | null | The message motivates me to practice safe behaviors - Scale: 1 (not at all) - 9 (extremely) | 8.0 | 4 | 4 | 3 | 4.5 | 1.5 | 2.5 | 3.5 | 3.45 | 4 | 2.5 | 4 | 4 | 3.33 | 3.5 | 4 | 2.91 | 3.64 | 3.33 | 3.33 | 3 | HIV | null | null | null | null | ['6', '7', '8', '6'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV prevention strategies |
|
R_8EuQgZiVOX74fGt | 9 | low internal focus of control/high external locus of control | 18–24 | Male | null | Male | null | Christianity | null | Independent | null | Black/African American | English | English | null | Some college, no degree | Employed part-time | null | Student | null | $25,000–$49,999 | Single | null | Single, living with family | null | No | Prefer not to say | null | To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely) | 3.0 | 4 | 2 | 3 | 2.25 | 1.5 | 2.5 | 1.5 | 2.36 | 2 | 2 | 2.67 | 4 | 1.92 | 2.25 | 1.5 | 2.36 | 3.45 | 3.33 | 3.33 | 2.08 | HIV | null | null | null | null | ['4', '5', '5', '2'] | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | HIV/AIDS |
|
R_6lLBZVoCiJa3VkM | 9 | low internal focus of control/high external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Conservative | null | White/Caucasian | English | English | null | Some college, no degree | Employed part-time | null | Business/Finance | null | $150,000 or more | Single | null | Single, living with family | null | No | null | null | To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely) | 3.0 | 4 | 2.5 | 3 | 3.5 | 3 | 3.5 | 3.5 | 2.91 | 3 | 3.5 | 2.67 | 2 | 3.17 | 2.5 | 4 | 3.27 | 3.09 | 3.33 | 4 | 2.67 | Smoking and COPD | null | null | ['6', '9', '9', '1'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (75+), Older Adults (65-74), Adults (24-44) | Smoking |
|
R_11h7yjBvs3bcG96 | 12 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | None of the above | null | Independent | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $100,000–$149,999 | Married | null | Married/Partnered, with children | null | No | null | null | The message makes me more concerned about the health risks of COPD and smoking - Scale: 1 (not at all) - 9 (extremely) | 6.0 | 3 | 2.5 | 3.5 | 3.5 | 2.5 | 3.5 | 3 | 2.73 | 4 | 3.5 | 5.33 | 3.5 | 3.33 | 2.5 | 3 | 4 | 3.64 | 2 | 2.67 | 2.5 | Smoking and COPD | null | null | ['4', '3', '4', '8'] | null | null | null | null | Persuasive-Efficacy | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | Smoking |
|
R_32QYEqvg0bpRUEQ | 13 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Moderate | null | Black/African American | English | English | null | Bachelor’s degree | Employed full-time | null | Business/Finance | null | $100,000–$149,999 | Single | null | Single, living alone | null | No | null | null | Type in every thought that came to mind viewing this material. | Warning to never share sharp objects with anyone | 2 | 3 | 4 | 2.5 | 3.5 | 3.5 | 4.25 | 3.64 | 3.75 | 0.5 | 3.67 | 1 | 3.25 | 4.25 | 2.5 | 2.45 | 2.27 | 4.33 | 1.67 | 3.08 | HIV | null | null | null | null | ['8', '8', '8', '8'] | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | HIV/AIDS |
|
R_2TzddP6ZjDZ64wp | 15 | moderate internal/external locus of control | 18–24 | Male | null | Male | null | Christianity | null | Conservative | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $75,000–$99,999 | Married | null | Married/Partnered, with children | null | No | Mental health condition | null | To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely) | 1.0 | 2.75 | 3 | 3.5 | 2 | 3.25 | 1.5 | 1.5 | 2.45 | 3.25 | 1.5 | 3.67 | 2.75 | 2.83 | 1.5 | 1.5 | 2.09 | 3.18 | 1.67 | 4 | 2.25 | Smoking and COPD | null | null | ['9', '7', '7', '6'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (75+), Older Adults (65-74), Adults (24-44) | Smoking |
|
R_10uWrek0cHZjTAB | 9 | low internal focus of control/high external locus of control | 35–44 | Male | null | Male | null | Christianity | null | Apolitical/Not involved in politics | null | White/Caucasian | English | English | null | Associate’s degree | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $25,000–$49,999 | Married | null | Married/Partnered, with children | null | No | Mental health condition | null | To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely) | 2.0 | 3.5 | 3.5 | 3.5 | 2.5 | 3 | 2 | 2.5 | 3.45 | 2.5 | 3.5 | 4 | 4.5 | 2.67 | 2.5 | 2 | 3.09 | 3.64 | 4 | 2.67 | 2.67 | Sexual Health | null | ['7', '8', '8', '8'] | null | null | null | null | null | Persuasive-Threat | Not targeted towards one group, All adults | Sexual Health |
|
R_5foGGN2KDunMoLT | 15 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Moderate | null | Native American/Alaska Native | English | English | null | Bachelor’s degree | Employed part-time | null | Retail/Hospitality/Food Service | null | Prefer not to say | Single | null | Single, living with family | null | Prefer not to say | Prefer not to say | null | To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely) | 7.0 | 3.5 | 2.75 | 3.75 | 2 | 1.75 | 2.5 | 2 | 2.82 | 3 | 1.75 | 2.67 | 2.5 | 2.25 | 1.5 | 1 | 2.27 | 3.27 | 2 | 5.33 | 3.42 | Nutrition | null | null | null | null | null | ['8', '8', '7', '9'] | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | Nutrition |
|
R_1GoJTOr1nzyrVda | 10 | low internal focus of control/high external locus of control | 35–44 | Male | null | Male | null | None of the above | null | Independent | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Retail/Hospitality/Food Service | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | Type in every thought that came to mind viewing this material. | Be aware of the quality of life that cystic fibrosis may affect, especially in children and adolescents. | 1.5 | 4.5 | 2 | 1.5 | 4 | 2.5 | 2.5 | 3.64 | 2.5 | 0.5 | 4 | 3 | 2.67 | 2.5 | 3 | 2.18 | 3.09 | 4.67 | 4 | 2.5 | Chronic Diseases | null | null | null | ['7', '9', '7', '9'] | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | cystic fibrosis |
|
R_2gOTjms3JrJ4Rng | 15 | moderate internal/external locus of control | 18–24 | Female | null | Female | null | Christianity | null | Moderate | null | Black/African American | English | English | null | Less than high school | Student | null | Student | null | Prefer not to say | Single | null | Single, living alone | null | No | Prefer not to say | null | To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely) | 5.0 | 2 | 1.25 | 2.75 | 2.5 | 3.25 | 1.5 | 3 | 2.18 | 3.5 | 1.75 | 3 | 1 | 3.08 | 3.25 | 3.75 | 2 | 3.45 | 1.67 | 5 | 2.33 | Substance abuse | null | null | null | null | null | null | ['9', '4', '9', '1'] | Persuasive-Threat | Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+) | Substance Abuse |
|
R_11LfE9u7zO9hEBO | 12 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Prefer not to say | null | Conservative | null | White/Caucasian | English | English | null | Master’s degree | Employed full-time | null | Technology/Engineering | null | $75,000–$99,999 | Married | null | Married/Partnered, with children | null | No | null | null | In your opinion, how harmful is smoking to your general health? - Scale: 0 (not at all)-6 (extremely harmful) | 2.0 | 3.5 | 3 | 3 | 3.5 | 3.5 | 2.5 | 3.5 | 2.73 | 3 | 2.5 | 4 | 3 | 3.33 | 4.5 | 2.5 | 2.91 | 2.91 | 2 | 4 | 3.17 | Smoking and COPD | null | null | ['6', '6', '6', '5'] | null | null | null | null | Persuasive-Efficacy | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Smoking |
|
R_8NrhKm6a4uX2rHX | 19 | high internal locus of control | 25–34 | Male | null | Male | null | Christianity | null | Independent | null | Black/African American | English | English | null | Bachelor’s degree | Self-employed | null | Business/Finance | null | $50,000–$74,999 | Single | null | Single, living alone | null | No | null | null | In your opinion, how harmful is leaving arthritis untreated to your general health? - Scale: 0 (not at all)-6 (extremely harmful) | 5.0 | 3.5 | 2 | 3.75 | 2 | 2.75 | 1.75 | 2.5 | 2.45 | 3.25 | 1.75 | 3 | 1.75 | 2.67 | 1.75 | 3.75 | 2.09 | 3 | 1.67 | 4.33 | 2.5 | Chronic Diseases | null | null | null | ['8', '9', '9', '7'] | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | heart disease |
|
R_5DTRQICo4t82i6j | 10 | low internal focus of control/high external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Apolitical/Not involved in politics | null | White/Caucasian | English | English | null | Some college, no degree | Employed part-time | null | Retail/Hospitality/Food Service | null | Less than $25,000 | Single | null | Single Parent with children | null | No | null | null | To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely) | 4.0 | 3.5 | 3 | 3 | 1.75 | 2.5 | 4.25 | 2 | 2.82 | 3 | 2.5 | 3.33 | 2.25 | 2.42 | 3 | 1.5 | 3.36 | 2.36 | 1.67 | 4.33 | 2.33 | Substance abuse | null | null | null | null | null | null | ['8', '5', '6', '3'] | Persuasive-Efficacy | Adults (24-44) | proper medication use |
|
R_2PTQo2Zre78sf6C | 14 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | Christianity | null | Conservative | null | Black/African American | English | English | null | Master’s degree | Employed part-time | null | Education | null | $25,000–$49,999 | Married | null | Married/Partnered, with children | null | Yes | Chronic illness (e.g., diabetes, heart disease) | ['8', '6', '7', '8'] | To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely) | 5.0 | 2.5 | 3.5 | 2.5 | 1.5 | 1.75 | 0.5 | 1.25 | 2.55 | 1.75 | 1.5 | 3.67 | 3 | 1.67 | 1.5 | 2 | 1.73 | 3.18 | 1.67 | 4.33 | 1.83 | Vaccination | null | null | null | null | null | null | null | Informational | Not targeted towards one group, Adults (24-44) | Chickenpox prevention strategies |
|
R_1wcomZgbRO40dtF | 10 | low internal focus of control/high external locus of control | 45–54 | Male | null | Male | null | Christianity | null | Conservative | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | Type in every thought that came to mind viewing this material. | The advertisement reminds me of the long-term health consequences of smoking and how it can severely impact lung function. | 4 | 2.5 | 4 | 2.5 | 3 | 1.5 | 4.5 | 3.09 | 2 | 2.5 | 1.33 | 3.5 | 2.5 | 3.5 | 3.5 | 1.82 | 3.45 | 2.67 | 4 | 3.33 | Smoking and COPD | null | null | ['2', '6', '4', '7'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Smoking |
|
R_1pmlSRIYgd07mQI | 12 | moderate internal/external locus of control | 45–54 | Female | null | Female | null | Islam | null | Conservative | null | White/Caucasian | English | English | null | Doctoral or professional degree | Employed full-time | null | Business/Finance | null | $100,000–$149,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely) | 1.0 | 3 | 3 | 1.75 | 2 | 1.5 | 2.5 | 0.75 | 2.36 | 2.75 | 2.25 | 2.33 | 4 | 2.08 | 1.25 | 2.75 | 2.36 | 4 | 1.67 | 4.33 | 1.67 | Smoking and COPD | null | null | ['8', '7', '8', '8'] | null | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | Smoking |
|
R_3k7aOmHZAyYfRLY | 20 | high internal locus of control | 35–44 | Female | null | Female | null | Christianity | null | Independent | null | Native American/Alaska Native | English | English | null | Bachelor’s degree | Self-employed | null | Business/Finance | null | $75,000–$99,999 | Widowed | null | Single Parent with children | null | No | null | null | In your opinion, how harmful is ignoring mental health to your overall quality of life? - Scale: 0 (not at all)-6 (extremely harmful) | 6.0 | 3 | 2 | 3 | 2.5 | 1.5 | 1.5 | 1.5 | 2.73 | 3 | 1.5 | 4 | 3 | 2.33 | 1.5 | 1.5 | 2.18 | 3.64 | 3.33 | 5.33 | 2 | Mental Health | null | ['7', '9', '9', '9'] | null | null | null | null | null | null | null | null | null |
R_7LgTScXo6KXnbjj | 11 | low internal focus of control/high external locus of control | 35–44 | Female | null | Female | null | Christianity | null | Conservative | null | Black/African American | English | English | null | Master’s degree | Employed full-time | null | Technology/Engineering | null | $100,000–$149,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely) | 4.0 | 4 | 4 | 3 | 0.5 | 2.5 | 1.5 | 2 | 2.91 | 3 | 0.5 | 4 | 4 | 2 | 1.5 | 2 | 1.82 | 3.09 | 0.67 | 4 | 3 | Substance abuse | null | null | null | null | null | null | ['8', '5', '5', '5'] | Persuasive-Efficacy | Adults (24-44) | proper medication use |
|
R_7jZ3v6RjttNgwGW | 11 | low internal focus of control/high external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Moderate | null | White/Caucasian | English | English | null | Master’s degree | Employed full-time | null | Technology/Engineering | null | $100,000–$149,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely) | 1.0 | 4 | 4 | 2 | 2.5 | 4.5 | 1.5 | 4.25 | 3.36 | 3 | 1.5 | 1.33 | 3 | 3.33 | 2.5 | 2.5 | 1.45 | 3.27 | 2 | 2.67 | 2.33 | Mental Health | ['7', '7', '7', '9'] | null | null | null | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Mental Health |
|
R_7ByXANgzuHcM07t | 14 | moderate internal/external locus of control | 18–24 | Female | null | Female | null | Prefer not to say | null | Apolitical/Not involved in politics | null | Black/African American | English | English | null | Bachelor’s degree | Student | null | Student | null | Prefer not to say | Single | null | Single, living alone | null | No | Mental health condition | null | The message motivates me to make healthy eating choices - Scale: 1 (not at all) - 9 (extremely) | 9.0 | 2 | 1 | 2 | 1.5 | 3 | 4.5 | 2.5 | 3 | 3 | 3 | 4 | 3 | 2.5 | 3 | 2.5 | 3.82 | 2.73 | 4.33 | 3.33 | 2.17 | Nutrition | null | null | null | null | null | ['9', '8', '9', '9'] | null | Persuasive-Threat | Young Adults 18-24, Adults 45-64, Older Adults (65-74) | Nutrition |
|
R_4whq8oX00Tjgdn9 | 13 | moderate internal/external locus of control | 35–44 | Female | null | Female | null | Judaism | null | Independent | null | White/Caucasian | English | English | null | High school diploma or equivalent | Employed part-time | null | Healthcare/Medical | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely) | 7.0 | 3.5 | 3.5 | 3 | 2 | 2.5 | 2.75 | 1.5 | 2.55 | 4.5 | 1.5 | 3.33 | 3 | 3 | 1.5 | 3 | 2.45 | 3.09 | 2 | 4 | 2.83 | Sexual Health | null | ['6', '2', '4', '6'] | null | null | null | null | null | Informational | Not targeted towards one group | Sexual Health |
|
R_62yyJwPGlceVJF4 | 10 | low internal focus of control/high external locus of control | 45–54 | Female | null | Female | null | None of the above | null | Libertarian | null | White/Caucasian | English | English | null | Associate’s degree | Employed full-time | null | Retail/Hospitality/Food Service | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | Yes | Mental health condition | null | To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely) | 3.0 | 2.5 | 1 | 3 | 2 | 4.5 | 2.5 | 2.5 | 1.27 | 2 | 2 | 4.67 | 3 | 2.83 | 2.5 | 0.5 | 2.91 | 2.55 | 0.67 | 2.67 | 1.5 | HIV | null | null | null | null | ['8', '5', '6', '8'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV prevention strategies |
|
R_50O7EjVWqQCkJwo | 14 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | Christianity | null | Liberal | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $100,000–$149,999 | Married | null | Married/Partnered, no children | null | No | null | null | In your opinion, how harmful is neglecting HIV treatment and prevention to your general health? - Scale: 0 (not at all)-6 (extremely harmful) | 5.0 | 2.75 | 2.75 | 3 | 2.5 | 2.5 | 2.5 | 2.25 | 2.64 | 2 | 1.25 | 4 | 3 | 2.33 | 1.25 | 3.25 | 2.45 | 3.18 | 1.67 | 4 | 2 | HIV | https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s | null | null | null | null | ['7', '8', '7', '9'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV/AIDS |
R_5hrW1H6IOkgnFMa | 20 | high internal locus of control | 25–34 | Prefer Not To Say | null | Prefer not to say | null | Prefer not to say | null | Prefer not to say | null | White/Caucasian | English | English | null | Bachelor’s degree | Self-employed | null | Business/Finance | null | Prefer not to say | Single | null | Prefer not to say | null | No | null | null | To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely) | 3.0 | 2 | 3 | 2.5 | 1.5 | 2 | 2 | 2.25 | 2.27 | 4 | 2.5 | 4 | 3.5 | 2.5 | 2.5 | 2 | 2.73 | 3.27 | 2 | 2.67 | 2.5 | Smoking and COPD | null | null | ['8', '8', '9', '2'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Smoking |
|
R_35AWeijPh7hfCrl | 12 | moderate internal/external locus of control | 35–44 | Female | null | Female | null | None of the above | null | Libertarian | null | White/Caucasian | English | English | null | Some college, no degree | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $25,000–$49,999 | Married | null | Married/Partnered, with children | null | No | null | null | In your opinion, how harmful is neglecting HIV treatment and prevention to your general health? - Scale: 0 (not at all)-6 (extremely harmful) | 5.0 | 3 | 3 | 2.5 | 1.5 | 2.5 | 1 | 1.5 | 2.73 | 1.5 | 4 | 4 | 2 | 1.83 | 3 | 1.5 | 2.91 | 2.55 | 2 | 2.67 | 3 | HIV | https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s | null | null | null | null | ['8', '3', '5', '5'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV/AIDS |
R_1rGgB0CGoEU4E6q | 17 | high internal locus of control | 25–34 | Female | null | Female | null | Christianity | null | Apolitical/Not involved in politics | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $150,000 or more | Single | null | Single, living alone | null | No | null | null | To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely) | 8.0 | 3 | 5 | 1.75 | 0.5 | 2 | 2.5 | 3.5 | 3.45 | 3 | 2.5 | 2.67 | 4 | 1.83 | 1 | 2.75 | 2.55 | 3.73 | 2 | 3.33 | 1.75 | Substance abuse | null | null | null | null | null | null | ['6', '5', '6', '6'] | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adolescent (12-17), Adults (24-44) | Substance Abuse |
|
R_6fyyofEKztWJYGt | 15 | moderate internal/external locus of control | 18–24 | Male | null | Male | null | Christianity | null | Apolitical/Not involved in politics | null | Black/African American | English | English | null | Associate’s degree | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $75,000–$99,999 | Single | null | Single, living with family | null | No | null | null | To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely) | 3.0 | 3.25 | 3.75 | 2.25 | 0.75 | 1.5 | 3.5 | 2.75 | 3.55 | 4.75 | 2.5 | 4.67 | 3.75 | 2.33 | 3.25 | 1.5 | 3.45 | 2.55 | 3 | 3 | 2.75 | Mental Health | null | ['6', '8', '9', '8'] | null | null | null | null | null | null | null | null | null |
R_3jwXYLYz9886fKx | 12 | moderate internal/external locus of control | 35–44 | Female | null | Female | null | Christianity | null | Liberal | null | White/Caucasian | English | English | null | Associate’s degree | Employed full-time | null | Business/Finance | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | Yes | Chronic illness (e.g., diabetes, heart disease) | null | How open are you to adopting healthier eating habits and lifestyle changes? - Scale: 1 (not at all)-9 (extremely) | 7.0 | 2.5 | 2 | 1 | 3 | 1.5 | 2 | 3 | 2.55 | 5 | 2.5 | 4 | 3 | 3.17 | 1.5 | 1.5 | 2.73 | 3.45 | 3.33 | 4.67 | 1.83 | Nutrition | null | null | null | null | null | ['8', '7', '9', '9'] | null | Persuasive-Threat | Child Health (0-4), Young Adults 18-24, Adults (24-44) | Nutrition |
|
R_1uuGP5PPjVnKmJP | 13 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Conservative | null | Black/African American | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $25,000–$49,999 | Single | null | Single, living with family | null | No | null | null | In your opinion, how harmful is neglecting proper nutrition and weight management to your overall health? - Scale: 0 (not at all)-6 (extremely harmful) | 6.0 | 3 | 2 | 4.5 | 2 | 3.5 | 3 | 2.5 | 3.09 | 3.5 | 4.5 | 4 | 2 | 3 | 1.75 | 2.5 | 3.82 | 2.36 | 3.33 | 3.33 | 3.42 | Nutrition | null | null | null | null | null | ['7', '8', '3', '9'] | null | Persuasive-Threat | Young Adults 18-24, Adults 45-64, Older Adults (65-74) | Nutrition |
|
R_2TM8hHHwdnMpdYZ | 12 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Independent | null | White/Caucasian | English | English | null | Bachelor’s degree | Unemployed | null | Unemployed/Looking for work | null | $100,000–$149,999 | Single | null | Single, living alone | null | No | Mental health condition | null | To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely) | 3.0 | 4 | 2 | 3 | 3.5 | 1.5 | 1.5 | 4 | 2.73 | 3 | 3.5 | 2 | 3 | 2.67 | 2 | 2.5 | 2.36 | 2.36 | 2.67 | 2 | 2.83 | Nutrition | null | null | null | null | null | ['1', '5', '4', '3'] | null | Persuasive-Threat | Young Adults 18-24, Adults 45-64, Older Adults (65-74) | Nutrition |
|
R_2kGkAK7M14OJLbQ | 19 | high internal locus of control | 25–34 | Male | null | Male | null | Christianity | null | Libertarian | null | Black/African American | English | English | null | Bachelor’s degree | Employed full-time | null | Retail/Hospitality/Food Service | null | $25,000–$49,999 | Single | null | Single, living with family | null | No | null | null | To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely) | 7.0 | 1.75 | 4 | 4.5 | 2.75 | 1 | 1.75 | 1.5 | 3.18 | 2.25 | 1.75 | 3.67 | 2.5 | 2 | 3.25 | 3 | 2.27 | 3.45 | 3 | 4 | 2.83 | Nutrition | null | null | null | null | null | ['6', '7', '7', '7'] | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | Nutrition |
|
R_12s7cPNJglqnqgj | 16 | high internal locus of control | 35–44 | Female | null | Female | null | Christianity | null | Moderate | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Retail/Hospitality/Food Service | null | $50,000–$74,999 | Married | null | Married/Partnered, no children | null | No | null | null | To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely) | 8.0 | 2.25 | 3.5 | 2.25 | 3 | 2.5 | 1 | 1.25 | 2.45 | 3.5 | 0.5 | 3.33 | 2.5 | 3 | 1 | 3.25 | 1.45 | 2.55 | 1.33 | 2.33 | 1.83 | Mental Health | null | ['8', '9', '9', '9'] | null | null | null | null | null | null | null | null | null |
R_1ml1eMNO5iyGEed | 17 | high internal locus of control | 45–54 | Female | null | Female | null | Christianity | null | Moderate | null | White/Caucasian | English | English | null | Some college, no degree | Employed part-time | null | Healthcare/Medical | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely) | 8.0 | 3.25 | 4 | 4.25 | 1.75 | 3 | 3 | 3 | 3.45 | 3.5 | 2.25 | 2 | 3 | 2.75 | 2.5 | 2 | 2.45 | 3.64 | 4 | 4.67 | 3 | Mental Health | ['5', '5', '7', '4'] | null | null | null | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Mental Health |
|
R_1cmpE1PtQ3Zq0yR | 16 | high internal locus of control | 25–34 | Female | null | Female | null | Christianity | null | Liberal | null | Black/African American | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | In your opinion, how harmful is substance use to your general health? - Scale: 0 (not at all)-6 (extremely harmful) | 6.0 | 2 | 3 | 2 | 1.25 | 3.5 | 1.75 | 1.25 | 2.73 | 3.5 | 1.5 | 3.33 | 1.5 | 2.75 | 0.5 | 2 | 2.09 | 2.55 | 3 | 2.67 | 2 | Substance abuse | null | null | null | null | null | null | ['5', '9', '9', '1'] | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adolescent (12-17), Adults (24-44) | Substance Abuse |
|
R_6CkLxpMTuHFR1fu | 11 | low internal focus of control/high external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Independent | null | White/Caucasian | English | English | null | Master’s degree | Employed full-time | null | Education | null | $150,000 or more | Married | null | Married/Partnered, no children | null | No | null | null | The message motivates me to prioritize my mental well-being and seek support when needed. - Scale: 1 (not at all) - 9 (extremely) | 5.0 | 4 | 2 | 2.5 | 1.5 | 3 | 3 | 2.5 | 2.73 | 2 | 1 | 4 | 2 | 2.17 | 1.5 | 2.5 | 2.55 | 2.73 | 2 | 2 | 2.17 | Mental Health | ['8', '9', '8', '6'] | null | null | null | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Mental Health |
|
R_8zDbTP8RvR098Hw | 16 | high internal locus of control | 25–34 | Female | null | Female | null | Prefer not to say | null | Moderate | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed part-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $150,000 or more | Married | null | Married/Partnered, with children | null | No | Mental health condition | null | To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely) | 9.0 | 4 | 3.5 | 3 | 2.5 | 0.5 | 3 | 2.5 | 2.73 | 2 | 3.25 | 3.33 | 4 | 1.67 | 2.5 | 1.5 | 3.18 | 3.27 | 1.33 | 2.67 | 3.33 | Substance abuse | Unknown | null | null | null | null | null | null | ['2', '1', '1', '8'] | Persuasive-Threat | Adults 45-64, Adults (24-44), Young Adults 18-24 | Substance Abuse |
R_8QlrzdvdWqOMmBX | 12 | moderate internal/external locus of control | 18–24 | Male | null | Male | null | Christianity | null | Conservative | null | Black/African American | English | English | null | Associate’s degree | Employed part-time | null | Student | null | Less than $25,000 | Single | null | Single, living alone | null | No | null | null | To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely) | 9.0 | 2.5 | 3.25 | 2.75 | 2.5 | 1.5 | 2.25 | 0.75 | 2.27 | 4 | 1.75 | 3.67 | 2.25 | 2.67 | 1.25 | 2.5 | 2.45 | 3 | 1.67 | 2.67 | 1.83 | Smoking and COPD | null | null | ['9', '9', '9', '1'] | null | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Smoking |
|
R_7mOf9bm3XyNnJiF | 13 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Moderate | null | Hispanic/Latino | English | English | null | Master’s degree | Unemployed | null | Unemployed/Looking for work | null | $150,000 or more | Single | null | Single, living alone | null | No | Chronic illness (e.g., diabetes, heart disease),Mental health condition | null | To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely) | 1.0 | 4 | 3 | 3.5 | 3 | 3 | 3.5 | 4 | 3.45 | 3 | 2.5 | 4.33 | 4 | 3 | 3.5 | 2.5 | 3.36 | 3.09 | 4 | 2 | 3.5 | Substance abuse | https://drive.google.com/file/d/1s0VHlhJysto6xQ9ML1sH8WYariV8XVMk/view | null | null | null | null | null | null | ['8', '8', '8', '5'] | Persuasive-Threat | Adults 45-64, Adults (24-44) | Substance Abuse |
R_78VhKBSNKsHhfI5 | 15 | moderate internal/external locus of control | 18–24 | Female | null | Female | null | Christianity | null | Conservative | null | Black/African American | English | English | null | Some college, no degree | Student | null | Student | null | $50,000–$74,999 | Single | null | Single, living with family | null | No | null | null | To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely) | 1.0 | 1.75 | 3 | 3.5 | 2 | 2.5 | 3.75 | 2.5 | 3.55 | 2 | 1.25 | 3.67 | 2.75 | 2.17 | 4 | 3.25 | 2.82 | 3.55 | 4.33 | 3.67 | 2.92 | Smoking and COPD | null | null | ['9', '8', '9', '1'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Adults (24-44), Young Adults 18-24 | Smoking |
|
R_6QLp0ePnysMntnb | 17 | high internal locus of control | 25–34 | Male | null | Male | null | Christianity | null | Liberal | null | Black/African American | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $50,000–$74,999 | Married | null | Single Parent with children | null | No | null | null | In your opinion, how harmful is ignoring mental health to your overall quality of life? - Scale: 0 (not at all)-6 (extremely harmful) | 6.0 | 2.5 | 3 | 3.5 | 2 | 2.5 | 1.5 | 1.5 | 2.45 | 3.75 | 1.5 | 3.33 | 2.5 | 2.75 | 1.25 | 1.5 | 2 | 2.55 | 1.67 | 2.67 | 2.25 | Mental Health | null | ['7', '9', '9', '9'] | null | null | null | null | null | null | null | null | null |
R_2kzCHhN4m2lSYIm | 12 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Conservative | null | Black/African American | English | English | null | Bachelor’s degree | Self-employed | null | Technology/Engineering | null | Less than $25,000 | Married | null | Single, living with family | null | No | null | null | The message makes me more concerned about the health risks of poor eating habits - Scale: 1 (not at all) - 9 (extremely) | 5.0 | 2 | 4 | 3 | 3.5 | 2.5 | 3 | 2.5 | 4.18 | 2 | 3.5 | 1.33 | 3.5 | 2.67 | 2.5 | 1.5 | 2.73 | 3.45 | 4.67 | 4 | 2.67 | Nutrition | null | null | null | null | null | ['8', '8', '7', '9'] | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | Nutrition |
|
R_5O5ocoMdft9IfHr | 10 | low internal focus of control/high external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Moderate | null | Native American/Alaska Native | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $50,000–$74,999 | Single | null | Single, living with family | null | Prefer not to say | Prefer not to say | null | To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely) | 2.0 | 3 | 1 | 3 | 3.5 | 3.5 | 1.5 | 3.5 | 3.09 | 2 | 2 | 4 | 3 | 3 | 2.5 | 1.5 | 2.36 | 2.55 | 3.33 | 1.33 | 3 | Nutrition | null | null | null | null | null | ['8', '6', '8', '6'] | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | Nutrition |
|
R_1YS5wxrteLgUeZP | 13 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Apolitical/Not involved in politics | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Business/Finance | null | $150,000 or more | Single | null | Single, living alone | null | No | null | null | Type in every thought that came to mind viewing this material. | Staying away from AIDS is too scary. | 3 | 3 | 2 | 2.5 | 1.5 | 2.5 | 3.5 | 3.09 | 4 | 2 | 1.33 | 1 | 2.67 | 2.5 | 0.5 | 2 | 1.82 | 3.33 | 2.67 | 2.67 | Substance abuse | null | null | null | null | null | null | ['7', '7', '7', '7'] | Persuasive-Threat | Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+) | Substance Abuse |
|
R_7SvNdy6eb8H1Te7 | 10 | low internal focus of control/high external locus of control | 35–44 | Male | null | Male | null | Christianity | null | Moderate | null | White/Caucasian | English | English | null | Master’s degree | Employed full-time | null | Business/Finance | null | $150,000 or more | Married | null | Married/Partnered, no children | null | No | null | null | Type in every thought that came to mind viewing this material. | Always check health status | 4 | 3 | 4 | 1.5 | 1.5 | 1.25 | 2.25 | 3.27 | 1.5 | 1.75 | 3.33 | 2.75 | 1.5 | 1.5 | 1 | 2 | 2.73 | 3 | 3 | 2.67 | Chronic Diseases | null | null | null | ['9', '9', '9', '9'] | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | cystic fibrosis |
|
R_7flzHdZGdW5RQG3 | 10 | low internal focus of control/high external locus of control | 35–44 | Male | null | Male | null | Islam | null | Moderate | null | White/Caucasian | English | English | null | Master’s degree | Employed full-time | null | Technology/Engineering | null | $100,000–$149,999 | Married | null | Married/Partnered, with children | null | Yes | Physical disability | null | To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely) | 9.0 | 4.5 | 4 | 2 | 1.5 | 1.5 | 1.5 | 4.5 | 3.64 | 4.25 | 1.5 | 2.67 | 3 | 2.42 | 2.5 | 1.5 | 1.82 | 2.91 | 2.67 | 2.67 | 2.5 | HIV | null | null | null | null | ['8', '5', '5', '5'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74) | HIV prevention strategies |
|
R_52sbUaeFlo3zCau | 13 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | Buddhism | null | Libertarian | null | White/Caucasian | English | English | null | Some college, no degree | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $25,000–$49,999 | Single | null | Single, living alone | null | Yes | Physical disability | null | To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely) | 9.0 | 2.5 | 3 | 3 | 0.5 | 2 | 1.5 | 1.75 | 2.55 | 2.75 | 1.5 | 3.67 | 2.75 | 1.75 | 1.5 | 1.25 | 2.09 | 3.09 | 1.67 | 4 | 1.83 | Smoking and COPD | null | null | ['9', '8', '8', '9'] | null | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Smoking |
|
R_7f9lBSH60aOMAlt | 13 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Other (please specify) | Agnostic | Apolitical/Not involved in politics | null | Native Hawaiian/Other Pacific Islander | English | English | null | Bachelor’s degree | Employed full-time | null | Other (please specify): | Logistics | $50,000–$74,999 | Married | null | Married/Partnered, no children | null | No | Visual impairment | null | To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely) | 3.0 | 3.5 | 3.5 | 2.25 | 3.5 | 2 | 1.5 | 1.5 | 2.82 | 2 | 2 | 2.67 | 1.5 | 2.5 | 2.5 | 2 | 2 | 3.09 | 1.67 | 4.67 | 2.42 | Substance abuse | null | null | null | null | null | null | ['8', '8', '8', '5'] | Persuasive-Threat | Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+) | Substance Abuse |
|
R_3VugyZgx7WMTmgh | 13 | moderate internal/external locus of control | 18–24 | Female | null | Female | null | None of the above | null | Apolitical/Not involved in politics | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $100,000–$149,999 | Married | null | Married/Partnered, no children | null | No | null | null | To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely) | 6.0 | 4 | 3 | 2.5 | 1 | 1.5 | 2.5 | 1.5 | 2.73 | 3 | 4 | 3.33 | 4 | 1.83 | 2.5 | 3 | 3.27 | 3.45 | 3.33 | 4 | 3.17 | HIV | null | null | null | null | ['6', '7', '4', '5'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74) | HIV prevention strategies |
|
R_148JoPo7ZjstNHV | 13 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | Christianity | null | Moderate | null | Black/African American | English | English | null | Bachelor’s degree | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $75,000–$99,999 | Married | null | Married/Partnered, with children | null | No | Mental health condition | null | To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely) | 7.0 | 4 | 1 | 3 | 2.5 | 3.5 | 4.5 | 2.5 | 2.73 | 3 | 1.5 | 2.67 | 2 | 3 | 2.5 | 2.5 | 2.91 | 2.55 | 3.33 | 4 | 2.67 | Mental Health | ['5', '5', '7', '8'] | null | null | null | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Mental Health |
|
R_6mQwk37YBg08vuF | 11 | low internal focus of control/high external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Moderate | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed part-time | null | Education | null | $75,000–$99,999 | Married | null | Married/Partnered, no children | null | No | Mental health condition | null | How open are you to trying a substance in the future? - Scale: 1 (not at all)-9 (extremely) | 7.0 | 3 | 3.5 | 4 | 1.5 | 3.5 | 0.5 | 1.5 | 2.36 | 3 | 2 | 2 | 1 | 2.67 | 1.5 | 1.5 | 1.45 | 2.36 | 1.33 | 3.33 | 2.33 | Substance abuse | Unknown | null | null | null | null | null | null | ['9', '8', '9', '9'] | Persuasive-Threat | Adults 45-64, Adults (24-44), Young Adults 18-24 | Substance Abuse |
R_269GEdwsS84R1rG | 11 | low internal focus of control/high external locus of control | 18–24 | Male | null | Male | null | Christianity | null | Moderate | null | Asian | English | English | null | Bachelor’s degree | Employed part-time | null | Healthcare/Medical | null | Less than $25,000 | Single | null | Single, living with family | null | No | null | null | To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely) | 1.0 | 3 | 4 | 2 | 2 | 2.5 | 2.25 | 3 | 3.36 | 2.5 | 1 | 3 | 2.5 | 2.33 | 3.5 | 1.5 | 2 | 2.91 | 2.33 | 3.33 | 2 | HIV | https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQZ4iRwB475vrvl0_kSjo8f7dYsleJkbP0FTg&s | null | null | null | null | ['4', '3', '4', '8'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV |
R_5i3s5FBegdWaHTX | 12 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | Christianity | null | Conservative | null | Black/African American | English | English | null | Bachelor’s degree | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $75,000–$99,999 | Married | null | Married/Partnered, with children | null | No | Mental health condition | null | To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely) | 6.0 | 4 | 4 | 4 | 1.5 | 1.5 | 3.5 | 2.5 | 2.73 | 5 | 2.5 | 2.67 | 2 | 2.67 | 2.5 | 3.5 | 2.91 | 2.55 | 2 | 2.67 | 2.33 | HIV | https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s | null | null | null | null | ['8', '9', '9', '6'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV/AIDS |
R_5fad7ibBOQ7otle | 12 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Conservative | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Healthcare/Medical | null | $75,000–$99,999 | Married | null | Married/Partnered, with children | null | No | Chronic illness (e.g., diabetes, heart disease),Visual impairment | null | To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely) | 6.0 | 2.5 | 2.5 | 3 | 2 | 1.5 | 3 | 3 | 2.91 | 3.5 | 2.25 | 2.67 | 2.5 | 2.33 | 1.5 | 3 | 2.64 | 2.36 | 2.67 | 2 | 3.17 | Smoking and COPD | null | null | ['8', '9', '9', '1'] | null | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Smoking |
|
R_14AY1M3RokyfPXH | 13 | moderate internal/external locus of control | 18–24 | Female | null | Female | null | Christianity | null | Liberal | null | Black/African American | English | English | null | Bachelor’s degree | Employed part-time | null | Healthcare/Medical | null | $50,000–$74,999 | Single | null | Single, living alone | null | No | null | null | To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely) | 3.0 | 2 | 4 | 2.5 | 3.5 | 2 | 1.5 | 1.5 | 2.55 | 3 | 1.5 | 3.33 | 2 | 2.83 | 3.5 | 3 | 2 | 2.36 | 1.33 | 2.67 | 1.83 | Sexual Health | null | ['8', '8', '8', '8'] | null | null | null | null | null | Informational | Not targeted towards one group | Sexual Health |
|
R_5ijOCmV2Pw97sGB | 10 | low internal focus of control/high external locus of control | 18–24 | Male | null | Male | null | Christianity | null | Conservative | null | Black/African American | English | English | null | High school diploma or equivalent | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $25,000–$49,999 | Single | null | Married/Partnered, with children | null | No | null | null | The message motivates me to make healthy eating choices - Scale: 1 (not at all) - 9 (extremely) | 6.0 | 2 | 2 | 4 | 3 | 1.5 | 3 | 1.5 | 2.73 | 3 | 3 | 2.67 | 3 | 2.5 | 4.5 | 2.5 | 2.91 | 2.55 | 3.33 | 2.67 | 3 | Nutrition | null | null | null | null | null | ['7', '7', '4', '7'] | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | Nutrition |
|
R_1JPajgD5pYQ1Lhr | 16 | high internal locus of control | 45–54 | Female | null | Female | null | Christianity | null | Moderate | null | Native American/Alaska Native | English | English | null | Bachelor’s degree | Employed full-time | null | Education | null | $75,000–$99,999 | Married | null | Married/Partnered, with children | null | No | null | null | The message makes me more concerned about the health risks of untreated arthritis. - Scale: 1 (not at all) - 9 (extremely) | 2.0 | 4.25 | 2.25 | 2.75 | 2.75 | 2 | 2 | 1.5 | 2.55 | 2.5 | 1.5 | 3.33 | 3.5 | 2.42 | 1.75 | 2.5 | 2.18 | 3 | 3 | 1.67 | 2.25 | Chronic Diseases | null | null | null | ['8', '6', '5', '5'] | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | cystic fibrosis |
|
R_5Y9XEjxXyWkM2xb | 12 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | None of the above | null | Moderate | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Retail/Hospitality/Food Service | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely) | 8.0 | 3.5 | 5 | 2 | 1.5 | 3.5 | 4 | 3.5 | 3.45 | 3 | 1.5 | 5.33 | 2 | 2.67 | 1.5 | 3 | 3.45 | 3.27 | 2 | 4.67 | 3.17 | Sexual Health | null | ['3', '8', '4', '4'] | null | null | null | null | null | Persuasive-Threat | Not targeted towards one group, All adults | Sexual Health |
|
R_1D882YAaN7nVL6Z | 12 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | Christianity | null | Conservative | null | White/Caucasian | English | English | null | Associate’s degree | Employed part-time | null | Retail/Hospitality/Food Service | null | $75,000–$99,999 | Married | null | Married/Partnered, with children | null | Yes | Chronic illness (e.g., diabetes, heart disease) | null | The message motivates me to practice safe behaviors - Scale: 1 (not at all) - 9 (extremely) | 8.0 | 4 | 3 | 1 | 2 | 1.5 | 4.5 | 1.5 | 2.73 | 2 | 2.5 | 5.33 | 3 | 1.83 | 3.5 | 2.5 | 4 | 2.73 | 2 | 3.33 | 2.33 | HIV | https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQZ4iRwB475vrvl0_kSjo8f7dYsleJkbP0FTg&s | null | null | null | null | ['7', '6', '8', '5'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV |
R_5qr354z5HisyyWg | 10 | low internal focus of control/high external locus of control | 25–34 | Male | null | Male | null | None of the above | null | Moderate | null | White/Caucasian | English | English | null | Some college, no degree | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $25,000–$49,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely) | 7.0 | 3 | 1.5 | 3 | 2.5 | 2.5 | 2.5 | 2 | 2.55 | 2 | 4 | 5.33 | 5 | 2.33 | 3 | 3.5 | 3.82 | 3.27 | 2.67 | 1.33 | 2.17 | HIV | null | null | null | null | ['8', '7', '9', '8'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74) | HIV prevention strategies |
|
R_3KpaynUtL94tzdP | 9 | low internal focus of control/high external locus of control | 25–34 | Male | null | Male | null | None of the above | null | Libertarian | null | White/Caucasian | English | English | null | High school diploma or equivalent | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $25,000–$49,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely) | 6.0 | 3.5 | 3.5 | 3 | 3.5 | 1 | 1.5 | 3 | 3.45 | 3.5 | 1.5 | 2.67 | 2.5 | 2.67 | 2.5 | 4 | 1.82 | 3.64 | 3.33 | 4 | 1.83 | Substance abuse | https://drive.google.com/file/d/1s0VHlhJysto6xQ9ML1sH8WYariV8XVMk/view | null | null | null | null | null | null | ['6', '4', '8', '7'] | Persuasive-Threat | Adults 45-64, Adults (24-44) | Substance Abuse |
R_7R00zkNWw71hfUt | 16 | high internal locus of control | 35–44 | Male | null | Male | null | None of the above | null | Conservative | null | White/Caucasian | English | English | null | Less than high school | Employed full-time | null | Retail/Hospitality/Food Service | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | Type in every thought that came to mind viewing this material. | na | 2 | 4 | 2.25 | 2.5 | 2 | 2.5 | 2.25 | 3.36 | 4 | 3 | 2.67 | 3 | 2.83 | 2.5 | 3.25 | 2.73 | 3.09 | 2.67 | 3.67 | 3.08 | Smoking and COPD | null | null | ['9', '9', '5', '6'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Older Adults (65-74) | Smoking |
|
R_3PhpuGXDFNY3zVd | 14 | moderate internal/external locus of control | 35–44 | Female | null | Female | null | Buddhism | null | Moderate | null | White/Caucasian | English | English | null | Less than high school | Employed part-time | null | Business/Finance | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | The message motivates me to make healthy eating choices - Scale: 1 (not at all) - 9 (extremely) | 2.0 | 4.25 | 3.25 | 3 | 2.75 | 2.5 | 3 | 2 | 3.09 | 3.75 | 3.25 | 1.33 | 3.5 | 3 | 1.75 | 3.5 | 2.64 | 2.73 | 3.67 | 1.33 | 2.67 | Nutrition | null | null | null | null | null | ['6', '3', '8', '2'] | null | Persuasive-Threat | Child Health (0-4), Young Adults 18-24, Adults (24-44) | Nutrition |
|
R_5fad7ibBOQ7otle | 12 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Conservative | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Healthcare/Medical | null | $75,000–$99,999 | Married | null | Married/Partnered, with children | null | No | Chronic illness (e.g., diabetes, heart disease),Visual impairment | null | In your opinion, how harmful is smoking to your general health? - Scale: 0 (not at all)-6 (extremely harmful) | 6.0 | 2.5 | 2.5 | 3 | 2 | 1.5 | 3 | 3 | 2.91 | 3.5 | 2.25 | 2.67 | 2.5 | 2.33 | 1.5 | 3 | 2.64 | 2.36 | 2.67 | 2 | 3.17 | Smoking and COPD | null | null | ['8', '9', '9', '1'] | null | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Smoking |
|
R_5GKyazhpkROuS4X | 16 | high internal locus of control | 25–34 | Female | null | Female | null | Christianity | null | Moderate | null | White/Caucasian | English | English | null | Master’s degree | Employed full-time | null | Arts/Entertainment | null | $150,000 or more | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely) | 3.0 | 2.5 | 3 | 2.25 | 2.5 | 1.25 | 3.5 | 3.75 | 3.45 | 2 | 2.5 | 3.67 | 3.5 | 1.92 | 3.25 | 2.5 | 3.18 | 3.64 | 3 | 3.33 | 2 | Substance abuse | null | null | null | null | null | null | ['6', '6', '7', '8'] | Informational | Adolescent (12-17) | Substance Abuse |
|
R_6oafUSwEaDxXASl | 13 | moderate internal/external locus of control | 35–44 | Female | null | Female | null | Hinduism | null | Conservative | null | White/Caucasian | English | English | null | Associate’s degree | Employed part-time | null | Arts/Entertainment | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | ['3', '9', '6', '4'] | To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely) | 2.0 | 3 | 2.5 | 5 | 2.25 | 1.75 | 2.75 | 1.75 | 2.73 | 3.5 | 2.5 | 4.67 | 2 | 2.5 | 3 | 2.5 | 3.18 | 3 | 3.67 | 3 | 2.83 | Vaccination | null | null | null | null | null | null | null | Informational | Not targeted towards one group, Adults (24-44) | Chickenpox prevention strategies |
|
R_5anIe3T1FGNifAu | 11 | low internal focus of control/high external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Independent | null | White/Caucasian | English | English | null | Doctoral or professional degree | Employed part-time | null | Government/Public Service | null | $100,000–$149,999 | Married | null | Married/Partnered, no children | null | Yes | Hearing impairment,None | null | How open are you to maintaining consistent HIV care and prevention practices in the future? - Scale: 1 (not at all)-9 (extremely) | 9.0 | 3 | 1 | 4 | 2.5 | 2.5 | 1.5 | 1.5 | 2 | 2.5 | 1.5 | 4 | 3 | 2.5 | 1.5 | 1.5 | 2.18 | 2.91 | 2 | 2.67 | 2.33 | HIV | https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s | null | null | null | null | ['7', '8', '8', '9'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV/AIDS |
R_1PUFheNqN3Qd5sY | 19 | high internal locus of control | 35–44 | Female | null | Female | null | Christianity | null | Moderate | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Education | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | The message motivates me to make healthy eating choices - Scale: 1 (not at all) - 9 (extremely) | 7.0 | 2.5 | 3 | 2.25 | 2.25 | 2 | 1.25 | 1.5 | 2.36 | 2.75 | 1.75 | 3 | 2.5 | 2.33 | 1.5 | 1.5 | 1.91 | 2.45 | 1.33 | 2.33 | 1.75 | Nutrition | null | null | null | null | null | ['8', '9', '9', '8'] | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Older Adults (65-74), Older Adults (75+) | Nutrition |
|
R_84nEh0Z242OAfc5 | 14 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Conservative | null | White/Caucasian | English | English | null | Some college, no degree | Employed part-time | null | Business/Finance | null | Less than $25,000 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely) | 3.0 | 5 | 5 | 4 | 3.5 | 2 | 1.5 | 2.5 | 4 | 4.5 | 3 | 2.67 | 2 | 3.33 | 2.5 | 3 | 2.36 | 3.27 | 2.67 | 4.67 | 3 | Smoking and COPD | null | null | ['9', '9', '8', '3'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Smoking |
|
R_5KtkE2QYxcd128h | 17 | high internal locus of control | 35–44 | Male | null | Male | null | Christianity | null | Conservative | null | White/Caucasian | English | English | null | Master’s degree | Employed full-time | null | Technology/Engineering | null | $100,000–$149,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely) | 2.0 | 2 | 2 | 4 | 2.5 | 1.5 | 4.5 | 0.5 | 2.36 | 4 | 1.5 | 1.33 | 3 | 2.67 | 1.5 | 2.5 | 2.55 | 2.55 | 3.33 | 2.67 | 2.67 | Smoking and COPD | null | null | ['7', '6', '8', '4'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Smoking |
|
R_5EAFQeRdQBusVC2 | 12 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Libertarian | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Business/Finance | null | $50,000–$74,999 | Married | null | Married/Partnered, no children | null | No | null | null | To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely) | 8.0 | 2 | 2 | 3 | 1.5 | 3 | 2.5 | 3 | 2.91 | 3 | 2.5 | 5.33 | 4 | 2.5 | 2.5 | 3.5 | 3.27 | 4 | 2 | 5.33 | 2.67 | Mental Health | ['7', '5', '8', '5'] | null | null | null | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Mental Health |
|
R_8ZDltAydRGXNaFY | 15 | moderate internal/external locus of control | 18–24 | Female | null | Female | null | Christianity | null | Moderate | null | White/Caucasian | Spanish | English | null | High school diploma or equivalent | Employed part-time | null | Healthcare/Medical | null | Less than $25,000 | Single | null | Prefer not to say | null | Prefer not to say | Prefer not to say | null | To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely) | 2.0 | 3.5 | 2 | 4 | 3.5 | 2.75 | 4.25 | 3.75 | 3.09 | 2.5 | 2.5 | 3.67 | 4 | 2.92 | 3 | 3.5 | 3.45 | 3 | 3 | 1.67 | 4 | Nutrition | null | null | null | null | null | ['8', '9', '9', '9'] | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Older Adults (65-74), Older Adults (75+) | Nutrition |
|
R_5mTuohRy76bp8Y1 | 10 | low internal focus of control/high external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Independent | null | White/Caucasian | English | English | null | Some college, no degree | Employed part-time | null | Business/Finance | null | $50,000–$74,999 | Single | null | Single, living with family | null | Yes | Physical disability | null | Type in every thought that came to mind viewing this material. | Has Obama sold out to bank | 1.5 | 3 | 3.5 | 1.5 | 3 | 2 | 3.5 | 3.64 | 3 | 3.5 | 2 | 3 | 2.5 | 3 | 3 | 2.55 | 3.27 | 4 | 3.33 | 2.17 | Nutrition | null | null | null | null | null | ['6', '6', '5', '5'] | null | Persuasive-Threat | Adults 45-64, Young Adults 18-24, Adults (24-44) | Nutrition |
|
R_31ZtCM4DtHFXggZ | 16 | high internal locus of control | 25–34 | Male | null | Male | null | Christianity | null | Liberal | null | White/Caucasian | English | English | null | Master’s degree | Employed full-time | null | Business/Finance | null | $100,000–$149,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely) | 2.0 | 3.5 | 3 | 3.5 | 2.5 | 2.5 | 3 | 3.5 | 3.64 | 2 | 4 | 3.33 | 4 | 2.33 | 4 | 2.5 | 3.45 | 3.09 | 4 | 2 | 3.5 | HIV | https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQZ4iRwB475vrvl0_kSjo8f7dYsleJkbP0FTg&s | null | null | null | null | ['7', '7', '8', '8'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV |
R_7eP6yAWHyohjSWR | 16 | high internal locus of control | 55–64 | Male | null | Male | null | Christianity | null | Libertarian | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely) | 5.0 | 3 | 3 | 1.5 | 3 | 1 | 2 | 1.5 | 2.36 | 2.5 | 0.5 | 3.33 | 4 | 2.17 | 1.5 | 1 | 1.82 | 3.27 | 2 | 3.33 | 2.17 | Sexual Health | null | ['7', '6', '8', '6'] | null | null | null | null | null | Informational | Not targeted towards one group | Sexual Health |
|
R_5pnzPaBY0CIUqDh | 15 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | Christianity | null | Apolitical/Not involved in politics | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $100,000–$149,999 | Married | null | Married/Partnered, with children | null | Prefer not to say | null | null | The message motivates me to not smoke. - Scale: 1 (not at all) - 9 (extremely) | 8.0 | 3 | 2 | 3.75 | 2.5 | 3.5 | 2.5 | 3.25 | 3.36 | 2.25 | 3.5 | 4 | 2.5 | 2.75 | 0.5 | 2.75 | 3.27 | 2.82 | 4 | 2.67 | 3.25 | Smoking and COPD | null | null | ['7', '6', '7', '6'] | null | null | null | null | Persuasive-Threat | Young Adults 18-24, Adolescent (12-17) | Smoking |
|
R_7kIJ7tXh9OrYufZ | 16 | high internal locus of control | 45–54 | Male | null | Male | null | Christianity | null | Moderate | null | Black/African American | English | English | null | Bachelor’s degree | Employed full-time | null | Business/Finance | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely) | 7.0 | 4 | 4 | 2.5 | 3 | 3 | 3.5 | 2 | 3.45 | 3 | 1.5 | 2 | 2.5 | 3 | 3 | 1.5 | 2.36 | 1.64 | 2.67 | 1.33 | 2.33 | Smoking and COPD | null | null | ['7', '8', '7', '5'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Adults (24-44), Young Adults 18-24 | Smoking |
|
R_6PUAR3CpDrPWxxn | 14 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | None of the above | null | Moderate | null | White/Caucasian | English | English | null | Less than high school | Employed full-time | null | Healthcare/Medical | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | ['5', '8', '7', '8'] | To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely) | 2.0 | 2 | 3 | 3.5 | 3.5 | 4.5 | 3.5 | 2.5 | 2.91 | 4 | 3.5 | 5.33 | 1.5 | 4 | 3.5 | 2.5 | 4 | 2 | 2.67 | 2.67 | 1.83 | Vaccination | null | null | null | null | null | null | null | Informational | Not targeted towards one group, Adults (24-44) | Chickenpox prevention strategies |
|
R_3NSCBMLrmhB8b1T | 10 | low internal focus of control/high external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Conservative | null | White/Caucasian | English | English | null | High school diploma or equivalent | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $25,000–$49,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely) | 6.0 | 3 | 3 | 4 | 3.5 | 2 | 2.5 | 4.5 | 3.45 | 3.5 | 1.5 | 4.67 | 2 | 3 | 2.5 | 1.5 | 2.73 | 2.91 | 3.33 | 4 | 2.67 | HIV | null | null | null | null | ['8', '5', '8', '8'] | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | HIV/AIDS |
|
R_1wcomZgbRO40dtF | 10 | low internal focus of control/high external locus of control | 45–54 | Male | null | Male | null | Christianity | null | Conservative | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely) | 7.0 | 4 | 2.5 | 4 | 2.5 | 3 | 1.5 | 4.5 | 3.09 | 2 | 2.5 | 1.33 | 3.5 | 2.5 | 3.5 | 3.5 | 1.82 | 3.45 | 2.67 | 4 | 3.33 | HIV | null | null | null | null | ['3', '5', '2', '8'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74) | HIV prevention strategies |
|
R_7Kg7ASEOyP51GmO | 11 | low internal focus of control/high external locus of control | 35–44 | Female | null | Female | null | Christianity | null | Moderate | null | White/Caucasian | English | English | null | Associate’s degree | Employed full-time | null | Arts/Entertainment | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely) | 6.0 | 3.5 | 2 | 3.5 | 1.5 | 2.5 | 2.5 | 4.5 | 3.09 | 3 | 3.5 | 2.67 | 2.5 | 2.33 | 3 | 2.5 | 2.91 | 3.45 | 3.33 | 4 | 2.83 | Smoking and COPD | null | null | ['6', '9', '4', '7'] | null | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | Smoking |
|
R_2xxYKlCsynjUDQW | 15 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | Christianity | null | Apolitical/Not involved in politics | null | Black/African American | English | English | null | Bachelor’s degree | Self-employed | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $25,000–$49,999 | Married | null | Single, living with family | null | No | null | null | In your opinion, how harmful is neglecting HIV treatment and prevention to your general health? - Scale: 0 (not at all)-6 (extremely harmful) | 6.0 | 2.75 | 3.5 | 2.75 | 2.5 | 2 | 2.25 | 1.5 | 2.64 | 3 | 1.25 | 3.67 | 2.25 | 2.5 | 1.75 | 1.75 | 2.27 | 2.18 | 1.67 | 3.33 | 1.75 | HIV | null | null | null | null | ['9', '9', '9', '9'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74) | HIV prevention strategies |
|
R_7eCrTENY5iiNtsl | 18 | high internal locus of control | 35–44 | Female | null | Female | null | Christianity | null | Independent | null | Black/African American | English | English | null | Associate’s degree | Employed part-time | null | Education | null | $25,000–$49,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely) | 1.0 | 3.5 | 2 | 3 | 2.25 | 2.25 | 2 | 2.75 | 2.09 | 4.5 | 2 | 3.67 | 2.5 | 3 | 0.5 | 2.5 | 2.45 | 3.36 | 0.67 | 3.67 | 2.83 | Smoking and COPD | null | null | ['9', '8', '9', '8'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Smoking |
|
R_1AunKjRPsPVXa6t | 14 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Moderate | null | Black/African American | English | English | null | Bachelor’s degree | Self-employed | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $100,000–$149,999 | Married | null | Prefer not to say | null | No | null | null | To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely) | 7.0 | 4 | 3.25 | 5 | 3 | 2.5 | 4.5 | 2.5 | 2.45 | 2.5 | 2 | 4 | 3 | 2.67 | 3.5 | 1.5 | 3.45 | 3.27 | 2 | 4 | 3.67 | Substance abuse | null | null | null | null | null | null | ['8', '7', '8', '9'] | Persuasive-Threat | Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+) | Substance Abuse |
|
R_7WCfDVWgIFHaCfn | 17 | high internal locus of control | 35–44 | Male | null | Male | null | Christianity | null | Independent | null | White/Caucasian | English | English | null | Master’s degree | Employed full-time | null | Technology/Engineering | null | $100,000–$149,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely) | 1.0 | 2.5 | 3 | 4.25 | 2 | 2 | 1.75 | 1.5 | 2.45 | 2.75 | 1.5 | 3.33 | 2.5 | 2.25 | 2.5 | 3.75 | 2.09 | 3.36 | 1.67 | 3.33 | 2.75 | Nutrition | null | null | null | null | null | ['9', '9', '9', '9'] | null | Persuasive-Threat | Child Health (0-4), Young Adults 18-24, Adults (24-44) | Nutrition |
|
R_6IXkO6T1apLY1NM | 13 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Moderate | null | Hispanic/Latino,White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $75,000–$99,999 | Married | null | Married/Partnered, with children | null | No | null | null | The message makes me more concerned about the health risks of COPD and smoking - Scale: 1 (not at all) - 9 (extremely) | 3.0 | 3.25 | 1.5 | 4.25 | 2.25 | 2.25 | 3.5 | 3 | 3.36 | 3 | 2.75 | 3.33 | 4.5 | 2.5 | 3.5 | 2 | 3.18 | 4 | 4.33 | 4 | 3.5 | Smoking and COPD | null | null | ['7', '6', '6', '6'] | null | null | null | null | Persuasive-Efficacy | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Smoking |
|
R_4jBRIImSYeflyUf | 13 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Buddhism | null | Libertarian | null | White/Caucasian | English | English | null | Associate’s degree | Employed part-time | null | Government/Public Service | null | $25,000–$49,999 | Married | null | Single, living with family | null | Yes | Visual impairment,Mental health condition | null | How open are you to maintaining consistent HIV care and prevention practices in the future? - Scale: 1 (not at all)-9 (extremely) | 6.0 | 3.5 | 2 | 3 | 0.5 | 2 | 2 | 2 | 2.91 | 3 | 4.5 | 1.33 | 3 | 1.83 | 2 | 2 | 2.73 | 2.18 | 3.33 | 2 | 3.33 | HIV | https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQZ4iRwB475vrvl0_kSjo8f7dYsleJkbP0FTg&s | null | null | null | null | ['7', '6', '4', '6'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV |
R_34edT1jiwgmte13 | 16 | high internal locus of control | 18–24 | Male | null | Male | null | Christianity | null | Liberal | null | White/Caucasian | English | English | null | Some college, no degree | Employed part-time | null | Retail/Hospitality/Food Service | null | Less than $25,000 | Single | null | Single, living alone | null | No | null | null | To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely) | 2.0 | 3.75 | 2.25 | 2.5 | 3 | 1.5 | 2.5 | 2 | 2.45 | 3 | 3.5 | 4 | 3.5 | 2.5 | 3.25 | 2.75 | 3.27 | 3.64 | 2.67 | 3.67 | 2.33 | Nutrition | null | null | null | null | null | ['8', '8', '8', '8'] | null | Persuasive-Threat | Adults 45-64, Young Adults 18-24, Adults (24-44) | Nutrition |
|
R_2kGkAK7M14OJLbQ | 19 | high internal locus of control | 25–34 | Male | null | Male | null | Christianity | null | Libertarian | null | Black/African American | English | English | null | Bachelor’s degree | Employed full-time | null | Retail/Hospitality/Food Service | null | $25,000–$49,999 | Single | null | Single, living with family | null | No | null | null | To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely) | 1.0 | 1.75 | 4 | 4.5 | 2.75 | 1 | 1.75 | 1.5 | 3.18 | 2.25 | 1.75 | 3.67 | 2.5 | 2 | 3.25 | 3 | 2.27 | 3.45 | 3 | 4 | 2.83 | HIV | null | null | null | null | ['7', '8', '7', '7'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV prevention strategies |
|
R_3gXU9GPZWvfmVu9 | 10 | low internal focus of control/high external locus of control | 18–24 | Female | null | Female | null | None of the above | null | Apolitical/Not involved in politics | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $100,000–$149,999 | Married | null | Married/Partnered, no children | null | No | null | null | To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely) | 7.0 | 3 | 4 | 3 | 2.5 | 2 | 3.5 | 2 | 3.64 | 2.5 | 3.5 | 2 | 2 | 2.33 | 2.5 | 2 | 3.09 | 2.55 | 3.33 | 2 | 3 | Smoking and COPD | null | null | ['6', '5', '8', '4'] | null | null | null | null | Persuasive-Efficacy | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | Smoking |
|
R_31ZtCM4DtHFXggZ | 16 | high internal locus of control | 25–34 | Male | null | Male | null | Christianity | null | Liberal | null | White/Caucasian | English | English | null | Master’s degree | Employed full-time | null | Business/Finance | null | $100,000–$149,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely) | 3.0 | 3.5 | 3 | 3.5 | 2.5 | 2.5 | 3 | 3.5 | 3.64 | 2 | 4 | 3.33 | 4 | 2.33 | 4 | 2.5 | 3.45 | 3.09 | 4 | 2 | 3.5 | HIV | https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQZ4iRwB475vrvl0_kSjo8f7dYsleJkbP0FTg&s | null | null | null | null | ['7', '7', '8', '8'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV |
R_6F5oWwa1oh7gRuF | 12 | moderate internal/external locus of control | 35–44 | Female | null | Female | null | None of the above | null | Moderate | null | White/Caucasian | English | English | null | Bachelor’s degree | Self-employed | null | Business/Finance | null | $75,000–$99,999 | Married | null | Single, living with family | null | No | Mental health condition | null | To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely) | 4.0 | 2.5 | 3 | 5 | 2 | 2.5 | 2.75 | 2 | 2.91 | 2.5 | 2 | 4 | 3 | 2.33 | 2 | 2.75 | 2.82 | 2.45 | 2 | 2 | 3 | HIV | null | null | null | null | ['5', '6', '4', '7'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV prevention strategies |
|
R_5SCaIJKV605KeKg | 10 | low internal focus of control/high external locus of control | 25–34 | Male | null | Male | null | Islam | null | Liberal | null | Asian | English | English | null | Some college, no degree | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $25,000–$49,999 | Married | null | Married/Partnered, with children | null | No | null | null | How open are you to smoking in the future? - Scale: 1 (not at all)-9 (extremely) | 7.0 | 3 | 2 | 3 | 3.5 | 3.5 | 1.5 | 1.5 | 2.36 | 3 | 4.5 | 4 | 4 | 3.33 | 2.5 | 3 | 3.27 | 3.45 | 2 | 4 | 3 | Smoking and COPD | null | null | ['5', '8', '9', '9'] | null | null | null | null | Persuasive-Efficacy | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Smoking |
|
R_7Yh0QE0XVMxDj5O | 12 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Libertarian | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $150,000 or more | Single | null | Single, living alone | null | No | null | null | To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely) | 1.0 | 2 | 2.25 | 1 | 2.5 | 1.5 | 1.5 | 4.5 | 3.09 | 2.75 | 2.5 | 1.33 | 3.75 | 2.25 | 3.5 | 2.5 | 1.82 | 3.73 | 3 | 3.33 | 1.67 | Mental Health | ['8', '9', '8', '9'] | null | null | null | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Mental Health |
|
R_7cvlZ1DgFP0zOrG | 12 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Conservative | null | White/Caucasian | English | English | null | Bachelor’s degree | Self-employed | null | Technology/Engineering | null | $100,000–$149,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely) | 6.0 | 2 | 3 | 2 | 2.5 | 2.5 | 1.5 | 3.5 | 3.27 | 2 | 1.5 | 4 | 4 | 2.33 | 3.5 | 4.5 | 2.18 | 4 | 4 | 4 | 2.67 | Nutrition | null | null | null | null | null | ['7', '8', '9', '9'] | null | Persuasive-Threat | Adults 45-64, Young Adults 18-24, Adults (24-44) | Nutrition |
|
R_3fHnVUbUbF6AdkC | 10 | low internal focus of control/high external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Conservative | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $50,000–$74,999 | Single | null | Single, living alone | null | No | null | null | To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely) | 8.0 | 2 | 3 | 2 | 1.5 | 2.5 | 4.5 | 2 | 2.55 | 3 | 1.5 | 4 | 2 | 2.33 | 3 | 3.5 | 3.27 | 2.18 | 0.67 | 1.33 | 1.83 | HIV | https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s | null | null | null | null | ['7', '9', '8', '9'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV/AIDS |
R_6R9HzAcfawGEMYE | 16 | high internal locus of control | 18–24 | Male | null | Male | null | Christianity | null | Prefer not to say | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $100,000–$149,999 | Married | null | Married/Partnered, with children | null | No | null | null | How open are you to adopting healthier eating habits and lifestyle changes? - Scale: 1 (not at all)-9 (extremely) | 5.0 | 2.75 | 3.25 | 3.75 | 2 | 2.75 | 1.25 | 1.5 | 2.55 | 3.25 | 1.25 | 3 | 2 | 2.67 | 2 | 3 | 1.73 | 3 | 1.67 | 3.67 | 2.83 | Nutrition | null | null | null | null | null | ['4', '4', '7', '8'] | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | Nutrition |
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