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values | age
stringclasses 6
values | gender
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values | gender_text
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values | assigned_birth_text
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values | religion_text
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value | political_aff
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values | political_aff_text
float64 | race_ethnicity
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values | prim_language
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values | first_language
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values | first_language_text
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values | marital_status_text
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values | family_status_text
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float64 1.27
4.55
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float64 1
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float64 1.33
5.33
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float64 1.17
4.67
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float64 1.27
4.36
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float64 1.27
4.55
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4.67
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5.33
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values | media_path
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values | mental_health
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values | sexual_health
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values | copd
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values |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
R_1DwfMw2H4Yr8BGc | 15 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Liberal | null | White/Caucasian | English | English | null | Associate’s degree | Student | null | Student | null | Prefer not to say | Single | null | Single, living with family | null | No | null | null | To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely) | 1.0 | 4 | 3.5 | 3 | 2 | 2 | 4.5 | 3.5 | 3.64 | 4 | 3.5 | 3.33 | 4 | 2.67 | 3 | 0.5 | 3.82 | 3.27 | 2 | 4 | 2.5 | Mental Health | ['9', '9', '9', '9'] | null | null | null | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Mental Health |
|
R_76ajFh1m5rQfspd | 15 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Conservative | null | White/Caucasian | English | Other (please specify) | Italian | Bachelor’s degree | Employed part-time | null | Education | null | $25,000–$49,999 | Married | null | Married/Partnered, with children | null | No | null | null | Type in every thought that came to mind viewing this material. | The thought of how it feels to know you have little time left to live | 1.75 | 3 | 2.25 | 2 | 2.25 | 1.5 | 1.25 | 2.36 | 4.5 | 2.25 | 2 | 1.5 | 2.92 | 0.75 | 1.25 | 1.91 | 2.27 | 1.67 | 2.67 | 2.25 | Smoking and COPD | null | null | ['9', '7', '9', '7'] | null | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | Smoking |
|
R_8Ks69AUtWzyN64t | 15 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Liberal | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed part-time | null | Education | null | $75,000–$99,999 | Single | null | Single, living with family | null | No | null | null | To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely) | 3.0 | 2.75 | 2 | 3.25 | 2.5 | 3.25 | 2.5 | 4 | 2.91 | 2.5 | 1.75 | 4 | 3.5 | 2.75 | 3.75 | 2.75 | 2.64 | 3.73 | 3.33 | 4 | 2.92 | HIV | https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQZ4iRwB475vrvl0_kSjo8f7dYsleJkbP0FTg&s | null | null | null | null | ['8', '7', '4', '8'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV |
R_8V09S05XwMGYOv7 | 11 | low internal focus of control/high external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Liberal | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Education | null | $100,000–$149,999 | Married | null | Married/Partnered, with children | null | No | null | ['8', '5', '5', '5'] | To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely) | 5.0 | 3 | 2.5 | 3 | 3.5 | 3.5 | 2.5 | 1.5 | 2.18 | 3 | 3.5 | 4 | 3 | 3.33 | 3.5 | 2.5 | 3.27 | 2.55 | 3.33 | 2.67 | 3.33 | Vaccination | null | null | null | null | null | null | null | Informational | Not targeted towards one group, Adults (24-44) | Chickenpox prevention strategies |
|
R_8InLxXNcpCPdf8q | 16 | high internal locus of control | 18–24 | Male | null | Male | null | Islam | null | Moderate | null | Black/African American | English | English | null | Bachelor’s degree | Self-employed | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $25,000–$49,999 | Single | null | Single, living alone | null | No | null | null | To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely) | 2.0 | 1.5 | 3.25 | 3 | 2.5 | 1.5 | 2 | 1.5 | 2 | 2 | 1.5 | 3.33 | 2.25 | 2 | 1.25 | 2 | 2.18 | 2.64 | 1.67 | 3.33 | 2.25 | HIV | https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s | null | null | null | null | ['9', '5', '5', '5'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV/AIDS |
R_2Y8L0soSxG12Pvv | 14 | moderate internal/external locus of control | 18–24 | Male | null | Male | null | Christianity | null | Prefer not to say | null | Black/African American | English | Spanish | null | Some college, no degree | Unemployed | null | Unemployed/Looking for work | null | $25,000–$49,999 | Single | null | Married/Partnered, no children | null | No | Prefer not to say | null | To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely) | 5.0 | 3.75 | 2.5 | 2 | 1.5 | 2 | 0.5 | 3.5 | 2.55 | 2 | 1.5 | 2.67 | 1 | 1.83 | 1.5 | 1.5 | 1.45 | 2.36 | 2 | 3.33 | 1.92 | HIV | null | null | null | null | ['9', '9', '5', '6'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74) | HIV prevention strategies |
|
R_6hy8OuAxyzZTU0U | 14 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | None of the above | null | Conservative | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Healthcare/Medical | null | $100,000–$149,999 | Married | null | Married/Partnered, with children | null | No | null | null | Type in every thought that came to mind viewing this material. | General knowledge of cardiovascular disease | 3 | 4 | 4 | 3.5 | 2.5 | 2.5 | 2.5 | 4.18 | 3 | 4.5 | 2.67 | 4 | 3 | 2 | 2.5 | 3.27 | 3.27 | 4.67 | 4 | 3.5 | Chronic Diseases | null | null | null | ['5', '7', '6', '7'] | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | heart disease |
|
R_7fvKLNBeX7CFmOB | 11 | low internal focus of control/high external locus of control | 55–64 | Male | null | Male | null | Christianity | null | Liberal | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Business/Finance | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | The message motivates me to not use substances. - Scale: 1 (not at all) - 9 (extremely) | 5.0 | 3 | 3 | 4 | 1.5 | 2 | 3 | 0.5 | 2.73 | 2 | 3.5 | 4 | 2.5 | 1.83 | 2.5 | 1.5 | 3.45 | 2.73 | 3.33 | 2.67 | 2.67 | Substance abuse | null | null | null | null | null | null | ['3', '7', '3', '3'] | Persuasive-Threat | Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+) | Substance Abuse |
|
R_1BVKoMZAbZFQVZ6 | 14 | moderate internal/external locus of control | 18–24 | Female | null | Female | null | None of the above | null | Apolitical/Not involved in politics | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Healthcare/Medical | null | $100,000–$149,999 | Married | null | Married/Partnered, no children | null | No | null | null | How open are you to trying a substance in the future? - Scale: 1 (not at all)-9 (extremely) | 3.0 | 2 | 3.5 | 3 | 2 | 2.5 | 2.5 | 1.5 | 3.09 | 2.5 | 4 | 3.33 | 3 | 2.33 | 1 | 3 | 3.27 | 3.09 | 2.67 | 4 | 2.17 | Substance abuse | null | null | null | null | null | null | ['6', '6', '3', '4'] | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adolescent (12-17), Adults (24-44) | Substance Abuse |
|
R_32FfohGUsdcxh0O | 10 | low internal focus of control/high external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Conservative | null | White/Caucasian | English | English | null | High school diploma or equivalent | Employed full-time | null | Technology/Engineering | null | $25,000–$49,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely) | 6.0 | 3 | 3 | 2 | 3.5 | 3.5 | 1.5 | 0.5 | 2 | 3 | 2.5 | 4 | 2.5 | 3.33 | 2.75 | 1.5 | 2.55 | 2.91 | 0.67 | 3.33 | 1.92 | Nutrition | null | null | null | null | null | ['9', '8', '7', '7'] | null | Persuasive-Threat | Young Adults 18-24, Adults 45-64, Older Adults (65-74) | Nutrition |
|
R_7AYq0qJ5Pth3mj7 | 14 | moderate internal/external locus of control | 55–64 | Female | null | Prefer not to say | null | None of the above | null | Prefer not to say | null | Black/African American | Arabic | English | null | High school diploma or equivalent | Unemployed | null | Business/Finance | null | Less than $25,000 | Divorced | null | Multi-generation family (e.g., with parents, grandparents, or extended family) | null | Prefer not to say | Hearing impairment | null | Type in every thought that came to mind viewing this material. | Prévention | 2.25 | 3.75 | 4.25 | 1.5 | 2 | 3 | 1.75 | 2.91 | 4.25 | 2.75 | 3 | 2 | 2.58 | 1.75 | 1.75 | 2.91 | 3.27 | 1.33 | 5 | 2.75 | HIV | null | null | null | null | ['6', '5', '4', '4'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV prevention strategies |
|
R_6ZTUJyoZd3qRweN | 10 | low internal focus of control/high external locus of control | 35–44 | Female | null | Female | null | Christianity | null | Independent | null | White/Caucasian | Spanish | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $100,000–$149,999 | Married | null | Married/Partnered, with children | null | Yes | Physical disability | null | To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely) | 5.0 | 3 | 3 | 2.5 | 1.75 | 2 | 3 | 2 | 2.18 | 3 | 3.25 | 4 | 3 | 2.25 | 3.5 | 3.5 | 3.36 | 3.36 | 2 | 4.33 | 3.17 | Mental Health | ['9', '9', '8', '9'] | null | null | null | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Mental Health |
|
R_7qfflHU4bof34Sc | 12 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Liberal | null | Black/African American | English | English | null | Bachelor’s degree | Self-employed | null | Student | null | $75,000–$99,999 | Single | null | Single, living alone | null | No | null | null | To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely) | 6.0 | 3.5 | 3.75 | 3 | 3.25 | 3.5 | 2.5 | 2.5 | 3.18 | 3.25 | 1.25 | 4 | 1.75 | 3.33 | 2.5 | 1.25 | 2.45 | 2.55 | 2 | 3.33 | 1.83 | Substance abuse | null | null | null | null | null | null | ['5', '3', '3', '7'] | Informational | Adolescent (12-17) | Substance Abuse |
|
R_6oBjYAQux88PsqC | 8 | low internal focus of control/high external locus of control | 35–44 | Female | null | Female | null | Christianity | null | Independent | null | White/Caucasian | English | English | null | Associate’s degree | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely) | 7.0 | 3.5 | 5 | 3 | 1.5 | 1.5 | 1.5 | 3.5 | 3.45 | 2.5 | 3 | 4 | 4.5 | 1.83 | 3 | 3 | 2.73 | 3.64 | 2 | 1.33 | 3 | Mental Health | null | ['5', '6', '4', '5'] | null | null | null | null | null | null | null | null | null |
R_1vPzSgRoel8Upzj | 15 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Moderate | null | Black/African American | English | English | null | Bachelor’s degree | Employed part-time | null | Retail/Hospitality/Food Service | null | $25,000–$49,999 | Single | null | Single Parent with children | null | No | null | null | Type in every thought that came to mind viewing this material. | Eat responsible | 2.75 | 3 | 2.75 | 2.5 | 2.25 | 1.75 | 1.5 | 2.45 | 3.5 | 1.5 | 3 | 2.25 | 2.75 | 1.25 | 1.25 | 2 | 2.45 | 1.67 | 3 | 1.92 | Nutrition | null | null | null | null | null | ['9', '9', '9', '9'] | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | Nutrition |
|
R_2PBXSmM5OZJWaJV | 13 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Libertarian | null | White/Caucasian | Spanish | English | null | Doctoral or professional degree | Employed full-time | null | Healthcare/Medical | null | $50,000–$74,999 | Single | null | Single, living alone | null | No | Visual impairment | null | To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely) | 6.0 | 2 | 5 | 3 | 3 | 2.5 | 3 | 3.5 | 4 | 5 | 4.5 | 3.33 | 3 | 3.5 | 3.5 | 2.5 | 3.64 | 3.27 | 4 | 5.33 | 2.33 | Nutrition | null | null | null | null | null | ['8', '8', '9', '8'] | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | Nutrition |
|
R_1kmO7pabGAPHOBS | 12 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Liberal | null | Black/African American | English | English | null | Bachelor’s degree | Employed part-time | null | Technology/Engineering | null | $75,000–$99,999 | Single | null | Single, living with family | null | No | Prefer not to say | null | To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely) | 4.0 | 3.5 | 2 | 3 | 0.5 | 2.5 | 1.5 | 3.5 | 3.09 | 1 | 1.5 | 1.33 | 2 | 1.33 | 2.5 | 3.5 | 1.45 | 3.27 | 2 | 5.33 | 3.17 | Mental Health | null | ['7', '7', '5', '8'] | null | null | null | null | null | null | null | null | null |
R_31HBQSnscKAZAqt | 14 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | Christianity | null | Independent | null | White/Caucasian | English | English | null | Master’s degree | Employed part-time | null | Healthcare/Medical | null | $25,000–$49,999 | Separated | null | Single Parent with children | null | No | null | null | To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely) | 6.0 | 2 | 3 | 3 | 1.5 | 0.5 | 1.5 | 1.5 | 2.73 | 5 | 0.5 | 4 | 4 | 2.33 | 2.5 | 4.5 | 1.82 | 4.36 | 2 | 5.33 | 2.67 | Smoking and COPD | null | null | ['7', '9', '8', '9'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (75+), Older Adults (65-74), Adults (24-44) | Smoking |
|
R_3yqMPnZYa8dMDPH | 12 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Moderate | null | Hispanic/Latino,White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $150,000 or more | Married | null | Married/Partnered, with children | null | Yes | Physical disability | null | Type in every thought that came to mind viewing this material. | Cocaine Abuse | 3 | 3.5 | 3 | 2 | 3.5 | 1 | 1 | 2.55 | 2.5 | 2 | 3.33 | 2.5 | 2.67 | 2 | 1.5 | 2 | 2.73 | 1.33 | 4 | 2.5 | Substance abuse | https://drive.google.com/file/d/1s0VHlhJysto6xQ9ML1sH8WYariV8XVMk/view | null | null | null | null | null | null | ['3', '7', '3', '8'] | Persuasive-Threat | Adults 45-64, Adults (24-44) | Substance Abuse |
R_7Ywuc0o0DlUYItr | 11 | low internal focus of control/high external locus of control | 25–34 | Male | null | Male | null | Islam | null | Liberal | null | Black/African American | English | English | null | High school diploma or equivalent | Employed full-time | null | Education | null | $25,000–$49,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely) | 5.0 | 4 | 2 | 4 | 2.5 | 1.5 | 2.5 | 3.5 | 2.36 | 3 | 2.5 | 4 | 3 | 2.33 | 3 | 4.5 | 2.91 | 3.64 | 2 | 4 | 3.5 | HIV | https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQZ4iRwB475vrvl0_kSjo8f7dYsleJkbP0FTg&s | null | null | null | null | ['3', '4', '6', '6'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV |
R_8SAmAA5RIaGjOqR | 19 | high internal locus of control | 25–34 | Male | null | Male | null | Christianity | null | Libertarian | null | Black/African American | English | English | null | Bachelor’s degree | Employed part-time | null | Business/Finance | null | $25,000–$49,999 | Married | null | Married/Partnered, no children | null | No | null | null | To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely) | 8.0 | 3.25 | 3 | 4 | 2.75 | 2.5 | 2 | 2.5 | 3 | 4 | 1.5 | 2 | 2 | 3.08 | 1.75 | 2.25 | 1.82 | 2.82 | 3 | 3.33 | 2.67 | HIV | https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s | null | null | null | null | ['9', '9', '8', '9'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV/AIDS |
R_5jHEPr69yKAaUkG | 15 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Moderate | null | Black/African American | English | English | null | Associate’s degree | Employed part-time | null | Education | null | $50,000–$74,999 | Married | null | Married/Partnered, no children | null | No | null | null | To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely) | 9.0 | 3.75 | 2.25 | 3.25 | 2.75 | 2.5 | 3.25 | 1.25 | 2.27 | 1.5 | 0.75 | 3.33 | 3.75 | 2.25 | 1.75 | 3.25 | 2.36 | 3.55 | 1.67 | 1.67 | 2.42 | Substance abuse | null | null | null | null | null | null | ['9', '9', '9', '9'] | Informational | Adolescent (12-17) | Substance Abuse |
|
R_3wSOyOxZvJKOTLL | 11 | low internal focus of control/high external locus of control | 35–44 | Male | null | Male | null | Christianity | null | Moderate | null | White/Caucasian | English | English | null | Associate’s degree | Employed full-time | null | Technology/Engineering | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | Type in every thought that came to mind viewing this material. | I will feel a little scared. | 3 | 2.5 | 3 | 1.5 | 1.5 | 1.5 | 2.5 | 2.55 | 5 | 4.5 | 4 | 2 | 2.67 | 3.5 | 2.5 | 3.27 | 2.55 | 3.33 | 4 | 3.33 | Nutrition | null | null | null | null | null | ['8', '7', '7', '8'] | null | Persuasive-Threat | Adults 45-64, Young Adults 18-24, Adults (24-44) | Nutrition |
|
R_5L5MTxBrlxP4UUj | 13 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Prefer not to say | null | Prefer not to say | null | Black/African American | English | English | null | Bachelor’s degree | Employed part-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $75,000–$99,999 | Married | null | Married/Partnered, with children | null | No | null | null | In your opinion, how harmful is substance use to your general health? - Scale: 0 (not at all)-6 (extremely harmful) | 6.0 | 4 | 3 | 3 | 2.25 | 2.5 | 3 | 3 | 3.45 | 3 | 2.75 | 2 | 4 | 2.58 | 1.75 | 3 | 2.64 | 4 | 2.67 | 3.33 | 2.75 | Substance abuse | null | null | null | null | null | null | ['9', '9', '9', '1'] | Persuasive-Threat | Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+) | Substance Abuse |
|
R_624szpUs7MG7vbv | 13 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Prefer not to say | null | Native American/Alaska Native | English | English | null | Bachelor’s degree | Employed part-time | null | Technology/Engineering | null | $25,000–$49,999 | Married | null | Married/Partnered, with children | null | Yes | Physical disability | null | To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely) | 7.0 | 2 | 3 | 1.75 | 1.5 | 2.5 | 1.5 | 2.25 | 2.27 | 3.75 | 1 | 5.33 | 3.75 | 2.58 | 0.5 | 0.5 | 2.36 | 2.82 | 2 | 2.67 | 1.58 | Sexual Health | null | ['7', '6', '8', '8'] | null | null | null | null | null | Informational | Not targeted towards one group | Sexual Health |
|
R_5spRdqKZ6rVdVdU | 12 | moderate internal/external locus of control | 18–24 | Male | null | Male | null | Christianity | null | Liberal | null | White/Caucasian | English | English | null | Some college, no degree | Employed part-time | null | Retail/Hospitality/Food Service | null | Less than $25,000 | Single | null | Single, living with family | null | No | Visual impairment | null | In your opinion, how harmful is neglecting HIV treatment and prevention to your general health? - Scale: 0 (not at all)-6 (extremely harmful) | 6.0 | 1.5 | 2.5 | 3.25 | 2.5 | 3.5 | 2.5 | 1 | 1.82 | 2 | 3.5 | 2.67 | 4.75 | 2.67 | 3 | 1.75 | 2.91 | 3.82 | 1.33 | 4 | 3.08 | HIV | null | null | null | null | ['8', '9', '8', '8'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74) | HIV prevention strategies |
|
R_51cnwXuIev5KEmt | 16 | high internal locus of control | 25–34 | Male | null | Male | null | Christianity | null | Liberal | null | White/Caucasian | English | English | null | Master’s degree | Employed full-time | null | Technology/Engineering | null | $100,000–$149,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely) | 5.0 | 2.75 | 3 | 3 | 2 | 2.25 | 1.5 | 1.25 | 2.36 | 3 | 1.5 | 3.67 | 3.5 | 2.42 | 2.25 | 1.75 | 2.09 | 2.73 | 1.67 | 1.67 | 1.67 | HIV | https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s | null | null | null | null | ['9', '9', '9', '8'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV/AIDS |
R_3NzjFetB9aind1r | 13 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | None of the above | null | Moderate | null | White/Caucasian | English | English | null | Some college, no degree | Employed full-time | null | Retail/Hospitality/Food Service | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely) | 6.0 | 3.5 | 3.5 | 3 | 3 | 1.5 | 2.5 | 3 | 3.45 | 1 | 1.5 | 4 | 4 | 1.83 | 1.5 | 1.5 | 2.55 | 3.64 | 2 | 4 | 3.17 | Nutrition | null | null | null | null | null | ['5', '5', '8', '8'] | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Older Adults (65-74), Older Adults (75+) | Nutrition |
|
R_7JllYq8yJtcadON | 11 | low internal focus of control/high external locus of control | 18–24 | Male | null | Male | null | Christianity | null | Conservative | null | Native American/Alaska Native | English | English | null | High school diploma or equivalent | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $25,000–$49,999 | Single | null | Single, living with family | null | No | null | null | To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely) | 7.0 | 3 | 1.5 | 3 | 3.5 | 2 | 2 | 3.5 | 3.27 | 3 | 3 | 1.33 | 2 | 2.83 | 3.5 | 3 | 2.18 | 2 | 3.33 | 1.33 | 2 | Substance abuse | null | null | null | null | null | null | ['8', '7', '6', '6'] | Persuasive-Threat | Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+) | Substance Abuse |
|
R_5lfYmgVNanPqWg4 | 11 | low internal focus of control/high external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Moderate | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed part-time | null | Technology/Engineering | null | $75,000–$99,999 | Single | null | Single, living alone | null | No | null | null | To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely) | 7.0 | 3 | 2 | 4 | 2.5 | 3.5 | 2.5 | 0.5 | 1.64 | 3 | 4 | 4 | 1.5 | 3 | 1.5 | 1 | 3.45 | 2.55 | 0.67 | 4 | 3 | Substance abuse | https://drive.google.com/file/d/1s0VHlhJysto6xQ9ML1sH8WYariV8XVMk/view | null | null | null | null | null | null | ['9', '7', '6', '5'] | Persuasive-Threat | Adults 45-64, Adults (24-44) | Substance Abuse |
R_50SOP3WeOvfxgPq | 9 | low internal focus of control/high external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Conservative | null | White/Caucasian | English | English | null | Some college, no degree | Employed full-time | null | Business/Finance | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | How open are you to adopting healthier eating habits and lifestyle changes? - Scale: 1 (not at all)-9 (extremely) | 7.0 | 3 | 2 | 4.5 | 1.5 | 3 | 2 | 2.5 | 2 | 3.5 | 3 | 5.33 | 4 | 2.67 | 3.5 | 1.5 | 3.27 | 3.45 | 2 | 3.33 | 2.5 | Nutrition | null | null | null | null | null | ['7', '8', '6', '8'] | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | Nutrition |
|
R_8rRg9SoguStsCOJ | 13 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Independent | null | Black/African American | English | English | null | Bachelor’s degree | Employed part-time | null | Healthcare/Medical | null | $50,000–$74,999 | Single | null | Single, living with family | null | No | null | null | Type in every thought that came to mind viewing this material. | Unprotected sex is risky and one can incure sexually transmitted diseases | 1.75 | 3.5 | 3.25 | 2.25 | 1.75 | 2.25 | 2.25 | 2.91 | 3.75 | 1.25 | 3.33 | 2.25 | 2.58 | 2 | 2.5 | 2.18 | 3.27 | 1.67 | 4.33 | 2.33 | Sexual Health | null | ['5', '3', '3', '6'] | null | null | null | null | null | Persuasive-Threat | Not targeted towards one group, All adults | Sexual Health |
|
R_3WAr0fMj1LGlk2k | 10 | low internal focus of control/high external locus of control | 25–34 | Female | null | Female | null | Buddhism | null | Conservative | null | White/Caucasian | English | English | null | Associate’s degree | Employed full-time | null | Education | null | $25,000–$49,999 | Married | null | Married/Partnered, with children | null | Yes | Visual impairment | ['8', '7', '9', '9'] | To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely) | 7.0 | 2 | 4.5 | 2 | 3 | 3 | 0.5 | 2 | 3.09 | 4 | 1.5 | 2 | 3 | 3.33 | 2.5 | 3.5 | 1.27 | 2.91 | 2 | 2.67 | 1.67 | Vaccination | null | null | null | null | null | null | null | Informational | Not targeted towards one group, Adults (24-44) | Chickenpox prevention strategies |
|
R_5ISQ0nqulw4NZ3i | 18 | high internal locus of control | 35–44 | Male | null | Male | null | None of the above | null | Liberal | null | White/Caucasian | English | English | null | Associate’s degree | Employed full-time | null | Technology/Engineering | null | $75,000–$99,999 | Separated | null | Single Parent with children | null | No | null | null | To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely) | 2.0 | 2 | 3.5 | 2.75 | 2.25 | 2.5 | 1 | 1.5 | 2.64 | 2.75 | 2 | 2.33 | 2.25 | 2.5 | 2 | 1.5 | 1.73 | 2.27 | 1.67 | 2 | 2.42 | Smoking and COPD | null | null | ['9', '9', '9', '1'] | null | null | null | null | Persuasive-Efficacy | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | Smoking |
|
R_5DTRQICo4t82i6j | 10 | low internal focus of control/high external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Apolitical/Not involved in politics | null | White/Caucasian | English | English | null | Some college, no degree | Employed part-time | null | Retail/Hospitality/Food Service | null | Less than $25,000 | Single | null | Single Parent with children | null | No | null | null | The message makes me more concerned about the health risks of substance abuse - Scale: 1 (not at all) - 9 (extremely) | 9.0 | 3.5 | 3 | 3 | 1.75 | 2.5 | 4.25 | 2 | 2.82 | 3 | 2.5 | 3.33 | 2.25 | 2.42 | 3 | 1.5 | 3.36 | 2.36 | 1.67 | 4.33 | 2.33 | Substance abuse | null | null | null | null | null | null | ['8', '5', '6', '3'] | Persuasive-Efficacy | Adults (24-44) | proper medication use |
|
R_8CwaKM8vGdTQYyW | 17 | high internal locus of control | 18–24 | Female | null | Female | null | Christianity | null | Conservative | null | Other (please specify) | English | English | null | Bachelor’s degree | Student | null | Education | null | Prefer not to say | Single | null | Single, living with family | null | No | null | null | To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely) | 1.0 | 2.75 | 2.25 | 3.75 | 2 | 2.75 | 1.25 | 1.5 | 2.18 | 3.5 | 1.5 | 3 | 2.5 | 2.75 | 2.25 | 1.75 | 1.82 | 2.82 | 1.67 | 4 | 1.92 | Substance abuse | Unknown | null | null | null | null | null | null | ['9', '9', '9', '1'] | Persuasive-Threat | Adults 45-64, Adults (24-44), Young Adults 18-24 | Substance Abuse |
R_1qsqarWwFSh3WFn | 15 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Islam | null | Liberal | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed part-time | null | Retail/Hospitality/Food Service | null | $25,000–$49,999 | Single | null | Single, living with family | null | No | null | null | To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely) | 5.0 | 2.5 | 4 | 3.25 | 2.25 | 3.25 | 2 | 1.5 | 2.82 | 2.5 | 1.75 | 2 | 3.5 | 2.67 | 3 | 1.25 | 1.91 | 3.36 | 1.67 | 4 | 2.25 | Nutrition | null | null | null | null | null | ['9', '9', '9', '9'] | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | Nutrition |
|
R_5Y9XEjxXyWkM2xb | 12 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | None of the above | null | Moderate | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Retail/Hospitality/Food Service | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | The message motivates me to not smoke. - Scale: 1 (not at all) - 9 (extremely) | 8.0 | 3.5 | 5 | 2 | 1.5 | 3.5 | 4 | 3.5 | 3.45 | 3 | 1.5 | 5.33 | 2 | 2.67 | 1.5 | 3 | 3.45 | 3.27 | 2 | 4.67 | 3.17 | Smoking and COPD | null | null | ['7', '6', '6', '7'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (75+), Older Adults (65-74), Adults (24-44) | Smoking |
|
R_1YFWhh8fV1Jkdlh | 14 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Moderate | null | Black/African American | English | English | null | Some college, no degree | Student | null | Student | null | $50,000–$74,999 | Single | null | Single, living with family | null | No | null | ['9', '8', '8', '7'] | To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely) | 1.0 | 2.75 | 3 | 4.25 | 2.25 | 2 | 3.5 | 2.25 | 2.73 | 3.25 | 1.5 | 3.67 | 3.25 | 2.5 | 1.5 | 2.5 | 2.82 | 2.91 | 1.67 | 1.67 | 3 | Vaccination | null | null | null | null | null | null | null | Informational | Not targeted towards one group, Adults (24-44) | Chickenpox prevention strategies |
|
R_7qeCRXq3wg5TVAB | 11 | low internal focus of control/high external locus of control | 35–44 | Female | null | Female | null | Christianity | null | Independent | null | White/Caucasian | English | English | null | Associate’s degree | Employed full-time | null | Business/Finance | null | $75,000–$99,999 | Married | null | Married/Partnered, with children | null | Yes | Chronic illness (e.g., diabetes, heart disease),Mental health condition | null | To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely) | 4.0 | 2 | 3 | 1 | 1 | 2 | 3.5 | 1.5 | 2.36 | 4 | 2 | 4 | 2 | 2.33 | 1 | 2.5 | 3.09 | 2.55 | 0.67 | 4 | 1.83 | Smoking and COPD | null | null | ['8', '9', '7', '9'] | null | null | null | null | Persuasive-Efficacy | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Smoking |
|
R_7RgdRIWQywE5wu3 | 11 | low internal focus of control/high external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Libertarian | null | White/Caucasian | English | English | null | Some college, no degree | Employed full-time | null | Technology/Engineering | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | The message motivates me to not smoke. - Scale: 1 (not at all) - 9 (extremely) | 7.0 | 2.5 | 3 | 3.5 | 2.5 | 2.5 | 3 | 2.5 | 3.09 | 2 | 2.5 | 2 | 1.5 | 2.33 | 3.5 | 2 | 2.55 | 2 | 2 | 3.33 | 2 | Smoking and COPD | null | null | ['2', '5', '2', '7'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Older Adults (65-74), Older Adults (75+), Adults (24-44) | Smoking |
|
R_1AEA8vzTOOvxuXD | 12 | moderate internal/external locus of control | 35–44 | Female | null | Female | null | Prefer not to say | null | Conservative | null | Hispanic/Latino | English | English | null | Master’s degree | Employed full-time | null | Arts/Entertainment | null | $150,000 or more | Married | null | Married/Partnered, with children | null | No | null | null | The message motivates me to not use substances. - Scale: 1 (not at all) - 9 (extremely) | 9.0 | 4.5 | 2.5 | 3 | 2 | 1.5 | 1.5 | 2 | 2.55 | 4 | 2 | 2.67 | 3.5 | 2.5 | 2 | 3 | 2 | 3.27 | 2.67 | 2.67 | 2.33 | Substance abuse | https://drive.google.com/file/d/1s0VHlhJysto6xQ9ML1sH8WYariV8XVMk/view | null | null | null | null | null | null | ['8', '8', '7', '6'] | Persuasive-Threat | Adults 45-64, Adults (24-44) | Substance Abuse |
R_3RKb6fUwhXd0xCF | 11 | low internal focus of control/high external locus of control | 35–44 | Female | null | Female | null | Islam | null | Moderate | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Retail/Hospitality/Food Service | null | $75,000–$99,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely) | 5.0 | 3 | 4 | 3.5 | 1.5 | 1 | 2.5 | 2 | 3.27 | 4.5 | 2 | 4 | 1.5 | 2.33 | 3.5 | 2.5 | 2.73 | 3.27 | 2 | 4.67 | 2.83 | Substance abuse | null | null | null | null | null | null | ['7', '4', '7', '3'] | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adolescent (12-17), Adults (24-44) | Substance Abuse |
|
R_6PUAR3CpDrPWxxn | 14 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | None of the above | null | Moderate | null | White/Caucasian | English | English | null | Less than high school | Employed full-time | null | Healthcare/Medical | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely) | 2.0 | 2 | 3 | 3.5 | 3.5 | 4.5 | 3.5 | 2.5 | 2.91 | 4 | 3.5 | 5.33 | 1.5 | 4 | 3.5 | 2.5 | 4 | 2 | 2.67 | 2.67 | 1.83 | Smoking and COPD | null | null | ['7', '7', '8', '5'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (75+), Older Adults (65-74), Adults (24-44) | Smoking |
|
R_80qlYUspLCqQ48m | 12 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Independent | null | White/Caucasian | English | English | null | Associate’s degree | Employed full-time | null | Technology/Engineering | null | Less than $25,000 | Married | null | Married/Partnered, with children | null | No | null | null | How open are you to adopting healthier eating habits and lifestyle changes? - Scale: 1 (not at all)-9 (extremely) | 6.0 | 4.5 | 1.75 | 4 | 2 | 2 | 2 | 1.25 | 2.73 | 4 | 2.5 | 4.67 | 4.25 | 2.67 | 0.5 | 2 | 2.91 | 3.18 | 4 | 2.67 | 3.17 | Nutrition | null | null | null | null | null | ['4', '3', '3', '7'] | null | Persuasive-Threat | Young Adults 18-24, Adults 45-64, Older Adults (65-74) | Nutrition |
|
R_6tyeC3qjsVGpqi6 | 16 | high internal locus of control | 35–44 | Male | null | Male | null | Christianity | null | Liberal | null | Black/African American | English | English | null | Master’s degree | Employed full-time | null | Education | null | $50,000–$74,999 | Single | null | Single, living with family | null | No | null | null | To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely) | 1.0 | 2.5 | 3 | 2.75 | 2.5 | 2.25 | 2.75 | 1.5 | 2.27 | 4 | 1.75 | 2 | 2.25 | 2.92 | 2.25 | 2.25 | 2.18 | 2.91 | 1.67 | 3.33 | 1.5 | HIV | null | null | null | null | ['9', '9', '9', '9'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV prevention strategies |
|
R_66I8d8tj1oX5c4x | 9 | low internal focus of control/high external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Liberal | null | Black/African American | English | English | null | High school diploma or equivalent | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $25,000–$49,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely) | 8.0 | 4 | 3 | 3 | 2.5 | 1.5 | 2.5 | 3 | 2.91 | 2 | 1.5 | 3.33 | 1 | 2 | 2.5 | 3 | 2.36 | 2.55 | 3.33 | 4.67 | 2 | Nutrition | null | null | null | null | null | ['9', '7', '5', '7'] | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Older Adults (65-74), Older Adults (75+) | Nutrition |
|
R_1hbR3xwvLOg10Wv | 12 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Moderate | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $100,000–$149,999 | Married | null | Married/Partnered, with children | null | No | null | null | Type in every thought that came to mind viewing this material. | Eating balance diet | 3 | 1.75 | 3.5 | 2 | 3 | 4 | 3 | 3 | 2.5 | 2.5 | 3.33 | 3.5 | 2.5 | 4 | 3 | 3.27 | 3.82 | 4 | 3.33 | 3.33 | Nutrition | null | null | null | null | null | ['8', '8', '9', '8'] | null | Persuasive-Threat | Child Health (0-4), Young Adults 18-24, Adults (24-44) | Nutrition |
|
R_57paWSjrBCMIzIt | 11 | low internal focus of control/high external locus of control | 35–44 | Male | null | Male | null | Christianity | null | Conservative | null | White/Caucasian | English | English | null | Master’s degree | Employed full-time | null | Technology/Engineering | null | $150,000 or more | Married | null | Married/Partnered, with children | null | No | null | null | In your opinion, how harmful is leaving arthritis untreated to your general health? - Scale: 0 (not at all)-6 (extremely harmful) | 6.0 | 3 | 2.5 | 2.5 | 2 | 3 | 2.5 | 2.75 | 2.91 | 3.5 | 1.75 | 3.67 | 2.5 | 2.83 | 3 | 3.25 | 2.55 | 2.91 | 1.67 | 1.67 | 2 | Chronic Diseases | null | null | null | ['7', '5', '7', '7'] | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | cystic fibrosis |
|
R_1GoJTOr1nzyrVda | 10 | low internal focus of control/high external locus of control | 35–44 | Male | null | Male | null | None of the above | null | Independent | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Retail/Hospitality/Food Service | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | In your opinion, how harmful is ignoring mental health to your overall quality of life? - Scale: 0 (not at all)-6 (extremely harmful) | 5.0 | 1.5 | 4.5 | 2 | 1.5 | 4 | 2.5 | 2.5 | 3.64 | 2.5 | 0.5 | 4 | 3 | 2.67 | 2.5 | 3 | 2.18 | 3.09 | 4.67 | 4 | 2.5 | Mental Health | ['6', '8', '7', '5'] | null | null | null | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Mental Health |
|
R_28XJ0Y1B7IoXCg1 | 14 | moderate internal/external locus of control | 18–24 | Male | null | Male | null | Christianity | null | Moderate | null | Black/African American | English | English | null | Bachelor’s degree | Employed part-time | null | Education | null | Less than $25,000 | Single | null | Single, living alone | null | No | null | ['4', '6', '7', '4'] | In your opinion, how harmful is skipping vaccinations to your general health? - Scale: 0 (not at all)-6 (extremely harmful) | 4.0 | 4.5 | 3.5 | 3.5 | 2.75 | 1.75 | 0.75 | 2 | 2.73 | 4.5 | 1.25 | 3.33 | 2.5 | 3 | 3 | 4 | 1.64 | 3.27 | 2 | 4 | 3.17 | Vaccination | null | null | null | null | null | null | null | Informational | Not targeted towards one group, Adults (24-44) | Chickenpox prevention strategies |
|
R_5exYvB75Iotnt2e | 13 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Liberal | null | White/Caucasian | English | English | null | Master’s degree | Employed full-time | null | Technology/Engineering | null | $150,000 or more | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely) | 1.0 | 3.5 | 4 | 3.5 | 3.5 | 3.5 | 1 | 1.5 | 2.55 | 4 | 1.5 | 3.33 | 2 | 3.67 | 1 | 3.5 | 1.82 | 3.45 | 1.33 | 4.67 | 2.5 | HIV | null | null | null | null | ['9', '9', '9', '9'] | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | HIV/AIDS |
|
R_1kmO7pabGAPHOBS | 12 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Liberal | null | Black/African American | English | English | null | Bachelor’s degree | Employed part-time | null | Technology/Engineering | null | $75,000–$99,999 | Single | null | Single, living with family | null | No | Prefer not to say | null | To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely) | 6.0 | 3.5 | 2 | 3 | 0.5 | 2.5 | 1.5 | 3.5 | 3.09 | 1 | 1.5 | 1.33 | 2 | 1.33 | 2.5 | 3.5 | 1.45 | 3.27 | 2 | 5.33 | 3.17 | Mental Health | null | ['7', '7', '5', '8'] | null | null | null | null | null | null | null | null | null |
R_7HiyfIn1NCnFrwh | 12 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Liberal | null | Black/African American | English | English | null | Some college, no degree | Employed part-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $75,000–$99,999 | Married | null | Married/Partnered, no children | null | Yes | Physical disability | null | The message makes me more concerned about the health risks of HIV/AIDS - Scale: 1 (not at all) - 9 (extremely) | 9.0 | 4 | 2 | 3.5 | 2.5 | 2.5 | 3 | 4 | 3.09 | 1.5 | 1.5 | 3.67 | 4 | 2.17 | 1.5 | 1 | 2.64 | 3.64 | 2.67 | 4.67 | 2.5 | HIV | null | null | null | null | ['9', '8', '9', '9'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV prevention strategies |
|
R_1q8txJBF1asVNgU | 13 | moderate internal/external locus of control | 18–24 | Female | null | Female | null | None of the above | null | Apolitical/Not involved in politics | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $100,000–$149,999 | Married | null | Married/Partnered, no children | null | No | null | null | How open are you to managing arthritis through recommended treatments in the future? - Scale: 1 (not at all)-9 (extremely) | 4.0 | 3.5 | 2 | 4.5 | 2.5 | 1 | 2.5 | 3 | 1.82 | 2.5 | 3.5 | 3.33 | 3 | 2 | 2.5 | 1.5 | 3.09 | 2.73 | 0.67 | 2 | 3.33 | Chronic Diseases | null | null | null | ['7', '8', '7', '5'] | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | cystic fibrosis |
|
R_6lWV7X9eIbivT3w | 10 | low internal focus of control/high external locus of control | 35–44 | Female | null | Female | null | Christianity | null | Libertarian | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Arts/Entertainment | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely) | 7.0 | 4.5 | 3 | 2.5 | 3 | 1 | 2 | 3.5 | 2.73 | 3 | 2.5 | 4 | 3 | 2.33 | 2.5 | 2 | 2.73 | 3.64 | 2 | 4.67 | 3.33 | Chronic Diseases | null | null | null | ['5', '2', '3', '8'] | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | cystic fibrosis |
|
R_3shZIAKvVZzsk7v | 10 | low internal focus of control/high external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Conservative | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Education | null | $100,000–$149,999 | Married | null | Married/Partnered, no children | null | No | null | null | Type in every thought that came to mind viewing this material. | Drug abuse is terrible | 4.25 | 1.5 | 3 | 3.5 | 2.5 | 3.5 | 3.5 | 2.45 | 3.5 | 2.75 | 4.33 | 1.5 | 3.17 | 2.5 | 2.5 | 3.45 | 2.36 | 1.67 | 2.67 | 3.08 | Substance abuse | Unknown | null | null | null | null | null | null | ['7', '8', '8', '1'] | Persuasive-Threat | Adults 45-64, Adults (24-44), Young Adults 18-24 | Substance Abuse |
R_6qEluBRMy1T2fF7 | 14 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | Christianity | null | Moderate | null | White/Caucasian | English | English | null | Master’s degree | Self-employed | null | Retail/Hospitality/Food Service | null | $100,000–$149,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely) | 3.0 | 4 | 3 | 2 | 2.5 | 3.5 | 2.5 | 2.75 | 2.45 | 2.5 | 3.5 | 2.67 | 3 | 2.83 | 3.25 | 3.5 | 2.91 | 3.27 | 2 | 4 | 2.08 | Smoking and COPD | null | null | ['9', '9', '7', '8'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Adults (24-44), Young Adults 18-24 | Smoking |
|
R_81mqvN2lUccHWIq | 11 | low internal focus of control/high external locus of control | 18–24 | Male | null | Male | null | Christianity | null | Conservative | null | White/Caucasian | English | English | null | High school diploma or equivalent | Employed part-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $50,000–$74,999 | Single | null | Single, living with family | null | No | null | null | To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely) | 5.0 | 2.75 | 3.25 | 3.5 | 2.75 | 2.75 | 2.5 | 2.5 | 2.73 | 1 | 2.25 | 4 | 2 | 2.17 | 1.5 | 4 | 2.82 | 2.73 | 1.67 | 1.33 | 2.75 | HIV | https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcS2wPh1ylc6OKF8cFnq12OYDd72mC2YC_XWlw&s | null | null | null | null | ['9', '8', '7', '7'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV/AIDS |
R_71mVhjqg7V4ex4L | 10 | low internal focus of control/high external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Moderate | null | White/Caucasian | English | English | null | Some college, no degree | Employed full-time | null | Arts/Entertainment | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | The message makes me more concerned about the importance of mental health - Scale: 1 (not at all) - 9 (extremely) | 5.0 | 5 | 1.5 | 4 | 2.5 | 2.5 | 2 | 2.5 | 1.45 | 3 | 3 | 4 | 2.5 | 2.67 | 3 | 3 | 2.91 | 3.64 | 0.67 | 4 | 3.5 | Mental Health | null | ['6', '2', '7', '7'] | null | null | null | null | null | null | null | null | null |
R_7qyPYGlMwqsFzGH | 17 | high internal locus of control | 25–34 | Male | null | Male | null | Christianity | null | Conservative | null | Black/African American | English | English | null | Doctoral or professional degree | Employed full-time | null | Retail/Hospitality/Food Service | null | $150,000 or more | Married | null | Single, living with family | null | No | null | null | To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely) | 1.0 | 2 | 3.25 | 3.5 | 3.5 | 2.25 | 2.25 | 1.25 | 2.45 | 3.5 | 1.5 | 2.33 | 2.25 | 3.08 | 1.5 | 2 | 2 | 2.64 | 1.67 | 2 | 3.17 | Chronic Diseases | null | null | null | ['7', '4', '8', '8'] | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | cystic fibrosis |
|
R_5lfYmgVNanPqWg4 | 11 | low internal focus of control/high external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Moderate | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed part-time | null | Technology/Engineering | null | $75,000–$99,999 | Single | null | Single, living alone | null | No | null | null | How open are you to maintaining consistent HIV care and prevention practices in the future? - Scale: 1 (not at all)-9 (extremely) | 9.0 | 3 | 2 | 4 | 2.5 | 3.5 | 2.5 | 0.5 | 1.64 | 3 | 4 | 4 | 1.5 | 3 | 1.5 | 1 | 3.45 | 2.55 | 0.67 | 4 | 3 | HIV | null | null | null | null | ['9', '8', '9', '9'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74) | HIV prevention strategies |
|
R_25NNUHGBXos7eCo | 12 | moderate internal/external locus of control | 45–54 | Male | null | Male | null | Christianity | null | Conservative | null | Black/African American | English | English | null | Master’s degree | Unemployed | null | Technology/Engineering | null | $50,000–$74,999 | Single | null | Single, living with family | null | Yes | Hearing impairment | null | To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely) | 8.0 | 2 | 3.5 | 4 | 1.5 | 1.5 | 3.5 | 3.5 | 3.27 | 1 | 2.5 | 2.67 | 5 | 1.33 | 2.5 | 0.5 | 2.91 | 3.27 | 3.33 | 2.67 | 2.33 | Smoking and COPD | null | null | ['8', '8', '8', '8'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (75+), Older Adults (65-74), Adults (24-44) | Smoking |
|
R_2d4cNsByM6nNTPP | 12 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | Islam | null | Conservative | null | White/Caucasian | English | English | null | Doctoral or professional degree | Employed full-time | null | Government/Public Service | null | $150,000 or more | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely) | 9.0 | 3 | 4 | 2 | 0.5 | 1.5 | 3.5 | 3.5 | 4.18 | 4 | 1.5 | 2.67 | 3 | 2 | 1.5 | 1.5 | 2.55 | 2.55 | 3.33 | 1.33 | 1.67 | Substance abuse | null | null | null | null | null | null | ['9', '9', '9', '9'] | Persuasive-Threat | Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+) | Substance Abuse |
|
R_54cKb2720obU3gd | 13 | moderate internal/external locus of control | 35–44 | Female | null | Female | null | Christianity | null | Independent | null | White/Caucasian | English | English | null | Some college, no degree | Employed part-time | null | Education | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | The message makes me more concerned about the health risks of COPD and smoking - Scale: 1 (not at all) - 9 (extremely) | 4.0 | 2.25 | 3 | 3.75 | 2.5 | 1.25 | 2 | 3.25 | 2.55 | 2.5 | 2 | 4 | 3 | 2.08 | 2.25 | 1.25 | 2.55 | 3.36 | 1.67 | 5.33 | 2.58 | Smoking and COPD | null | null | ['6', '2', '9', '3'] | null | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Smoking |
|
R_7QbJCIwlzr7gBBj | 11 | low internal focus of control/high external locus of control | 25–34 | Male | null | Male | null | Islam | null | Conservative | null | Black/African American | English | Arabic | null | Bachelor’s degree | Unemployed | null | Education | null | Prefer not to say | Single | null | Single, living alone | null | No | Prefer not to say | null | The message motivates me to not ignore arthritis symptoms. - Scale: 1 (not at all) - 9 (extremely) | 6.0 | 2.5 | 4.5 | 2 | 1.5 | 1 | 3 | 2.5 | 2.82 | 4.5 | 1.75 | 4.33 | 3 | 2.33 | 3.5 | 2 | 2.91 | 3.55 | 1.67 | 4.33 | 2.5 | Chronic Diseases | null | null | null | ['7', '6', '4', '3'] | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | cystic fibrosis |
|
R_7t6eR0oTfaNhXGV | 10 | low internal focus of control/high external locus of control | 45–54 | Female | null | Female | null | Christianity | null | Moderate | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Arts/Entertainment | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely) | 5.0 | 2 | 3.5 | 3.5 | 3 | 0.5 | 3 | 2.5 | 3.45 | 2 | 4.5 | 4 | 3.5 | 1.83 | 2.5 | 4 | 3.82 | 3.45 | 2.67 | 3.33 | 3.17 | HIV | https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQZ4iRwB475vrvl0_kSjo8f7dYsleJkbP0FTg&s | null | null | null | null | ['5', '6', '5', '4'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV |
R_6hFKnHaIoYOw1Ww | 14 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Prefer not to say | null | Moderate | null | Native Hawaiian/Other Pacific Islander | English | English | null | Bachelor’s degree | Employed full-time | null | Retail/Hospitality/Food Service | null | $100,000–$149,999 | Married | null | Married/Partnered, with children | null | No | null | null | The message makes me more concerned about the health risks of COPD and smoking - Scale: 1 (not at all) - 9 (extremely) | 8.0 | 3 | 3 | 4 | 3.5 | 2.5 | 3.5 | 1.5 | 2.73 | 4 | 3 | 3.33 | 3 | 3.33 | 2.5 | 2.5 | 3.27 | 2.91 | 2 | 4 | 3.33 | Smoking and COPD | null | null | ['7', '6', '8', '8'] | null | null | null | null | Persuasive-Efficacy | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | Smoking |
|
R_8n91iSReVmQhtKh | 12 | moderate internal/external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Liberal | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $75,000–$99,999 | Married | null | Married/Partnered, with children | null | No | null | null | Type in every thought that came to mind viewing this material. | This is more about smokings | 2 | 2.5 | 2 | 3 | 4 | 2.5 | 3 | 2.36 | 3 | 4.5 | 4 | 2 | 3.33 | 3.5 | 4.5 | 3.64 | 2.91 | 2 | 2.67 | 2.67 | Smoking and COPD | null | null | ['6', '5', '5', '8'] | null | null | null | null | Persuasive-Threat | Young Adults 18-24, Adolescent (12-17) | Smoking |
|
R_7RgdRIWQywE5wu3 | 11 | low internal focus of control/high external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Libertarian | null | White/Caucasian | English | English | null | Some college, no degree | Employed full-time | null | Technology/Engineering | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely) | 5.0 | 2.5 | 3 | 3.5 | 2.5 | 2.5 | 3 | 2.5 | 3.09 | 2 | 2.5 | 2 | 1.5 | 2.33 | 3.5 | 2 | 2.55 | 2 | 2 | 3.33 | 2 | Substance abuse | null | null | null | null | null | null | ['5', '5', '8', '4'] | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adolescent (12-17), Adults (24-44) | Substance Abuse |
|
R_6iU4ZG2wyZo5T07 | 11 | low internal focus of control/high external locus of control | 35–44 | Female | null | Female | null | None of the above | null | Apolitical/Not involved in politics | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Retail/Hospitality/Food Service | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely) | 8.0 | 3.5 | 2.5 | 4 | 2.5 | 1.5 | 2 | 2 | 2.36 | 3 | 1.5 | 5.33 | 2.5 | 2.33 | 3 | 2 | 2.73 | 2.73 | 0.67 | 3.33 | 3 | Nutrition | null | null | null | null | null | ['8', '7', '8', '7'] | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | Nutrition |
|
R_7lAIKuBxIBGVnix | 11 | low internal focus of control/high external locus of control | 25–34 | Female | null | Female | null | Islam | null | Independent | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Education | null | $150,000 or more | Married | null | Married/Partnered, no children | null | No | null | null | To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely) | 6.0 | 3 | 5 | 3.75 | 4.5 | 1.5 | 1.5 | 2.5 | 4.18 | 1 | 1.75 | 4 | 3.25 | 2.33 | 4 | 1 | 2.27 | 2.64 | 3.33 | 3.33 | 2.42 | Mental Health | null | ['8', '9', '9', '9'] | null | null | null | null | null | null | null | null | null |
R_1GjE2giZaCWwbYY | 14 | moderate internal/external locus of control | 18–24 | Male | null | Male | null | Christianity | null | Moderate | null | Black/African American | English | English | null | Bachelor’s degree | Employed part-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $100,000–$149,999 | Single | null | Single, living with family | null | No | null | null | In your opinion, how harmful is neglecting proper nutrition and weight management to your overall health? - Scale: 0 (not at all)-6 (extremely harmful) | 5.0 | 2.75 | 3 | 3.75 | 1.5 | 2 | 2.25 | 1.5 | 2.45 | 3 | 1.5 | 3 | 3.75 | 2.17 | 2.5 | 3.5 | 2.18 | 3.27 | 1.67 | 3 | 3.33 | Nutrition | null | null | null | null | null | ['9', '9', '9', '9'] | null | Persuasive-Threat | Adults 45-64, Young Adults 18-24, Adults (24-44) | Nutrition |
|
R_1uuGP5PPjVnKmJP | 13 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Conservative | null | Black/African American | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $25,000–$49,999 | Single | null | Single, living with family | null | No | null | null | To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely) | 3.0 | 3 | 2 | 4.5 | 2 | 3.5 | 3 | 2.5 | 3.09 | 3.5 | 4.5 | 4 | 2 | 3 | 1.75 | 2.5 | 3.82 | 2.36 | 3.33 | 3.33 | 3.42 | Smoking and COPD | null | null | ['6', '3', '2', '5'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (75+), Older Adults (65-74), Adults (24-44) | Smoking |
|
R_6Ehguqn5IZQLyUF | 14 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Prefer not to say | null | White/Caucasian | English | English | null | Master’s degree | Employed full-time | null | Education | null | $50,000–$74,999 | Married | null | Married/Partnered, no children | null | No | null | null | To what extent did the material make you feel angry? - Scale: 1 (not at all) -9 (extremely) | 1.0 | 2 | 3 | 2 | 3.5 | 2.5 | 3 | 2.5 | 2.64 | 4 | 1.5 | 5 | 3 | 3.33 | 2.75 | 3.5 | 3 | 3.09 | 3 | 3.33 | 2.25 | Smoking and COPD | null | null | ['5', '8', '7', '4'] | null | null | null | null | Persuasive-Efficacy | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | Smoking |
|
R_7KxqdQBesMYfPLr | 15 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | Christianity | null | Liberal | null | White/Caucasian | English | English | null | Associate’s degree | Employed full-time | null | Healthcare/Medical | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely) | 2.0 | 4 | 4 | 4 | 3 | 1.5 | 2.5 | 1.5 | 3.09 | 2.5 | 1.5 | 2.67 | 2.5 | 2.33 | 3 | 2.5 | 2.18 | 3.09 | 2 | 2.67 | 3.17 | Smoking and COPD | null | null | ['7', '9', '4', '7'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Adults (24-44), Young Adults 18-24 | Smoking |
|
R_5CfeR7EzCWmOQGz | 11 | low internal focus of control/high external locus of control | 35–44 | Male | null | Male | null | Christianity | null | Libertarian | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $75,000–$99,999 | Married | null | Married/Partnered, no children | null | No | null | null | Type in every thought that came to mind viewing this material. | Advice | 1 | 2 | 2 | 3.5 | 3.5 | 2.5 | 3 | 2.55 | 2 | 2 | 2.67 | 3.5 | 3 | 2.5 | 2.25 | 2.36 | 3.55 | 3.33 | 4 | 1.33 | Smoking and COPD | null | null | ['4', '7', '6', '9'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Smoking |
|
R_52sbUaeFlo3zCau | 13 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | Buddhism | null | Libertarian | null | White/Caucasian | English | English | null | Some college, no degree | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $25,000–$49,999 | Single | null | Single, living alone | null | Yes | Physical disability | null | To what extent did the material make you feel ashamed? - Scale: 1 (not at all) -9 (extremely) | 9.0 | 2.5 | 3 | 3 | 0.5 | 2 | 1.5 | 1.75 | 2.55 | 2.75 | 1.5 | 3.67 | 2.75 | 1.75 | 1.5 | 1.25 | 2.09 | 3.09 | 1.67 | 4 | 1.83 | HIV | null | null | null | null | ['9', '9', '9', '9'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74) | HIV prevention strategies |
|
R_1E1eISWRPRgK3lb | 11 | low internal focus of control/high external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Moderate | null | White/Caucasian | English | English | null | Master’s degree | Employed full-time | null | Healthcare/Medical | null | $150,000 or more | Single | null | Single, living alone | null | No | null | null | The message motivates me to practice safe behaviors - Scale: 1 (not at all) - 9 (extremely) | 8.0 | 3 | 3 | 2 | 3.5 | 2.5 | 2.5 | 1.5 | 2 | 4 | 3.5 | 2.67 | 4 | 3.33 | 2.5 | 1.5 | 2.91 | 3.09 | 2 | 2 | 1.33 | HIV | null | null | null | null | ['8', '7', '8', '8'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV prevention strategies |
|
R_5Fez12ha5FrHAHv | 18 | high internal locus of control | 25–34 | Female | null | Female | null | Christianity | null | Independent | null | Black/African American | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $150,000 or more | Married | null | Married/Partnered, no children | null | No | null | null | To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely) | 3.0 | 2.5 | 3 | 2.75 | 2.25 | 1 | 2.5 | 1.25 | 2.36 | 4.25 | 1.5 | 3.33 | 3.25 | 2.5 | 2.25 | 1.5 | 2.36 | 3.09 | 1.67 | 3.67 | 1.67 | Substance abuse | https://drive.google.com/file/d/1s0VHlhJysto6xQ9ML1sH8WYariV8XVMk/view | null | null | null | null | null | null | ['9', '8', '8', '1'] | Persuasive-Threat | Adults 45-64, Adults (24-44) | Substance Abuse |
R_7CwWMv4FVoki0JM | 10 | low internal focus of control/high external locus of control | 45–54 | Female | null | Female | null | Christianity | null | Moderate | null | White/Caucasian | English | English | null | Some college, no degree | Employed full-time | null | Healthcare/Medical | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | How open are you to maintaining consistent HIV care and prevention practices in the future? - Scale: 1 (not at all)-9 (extremely) | 7.0 | 1 | 2.5 | 4 | 2.5 | 1.5 | 1.5 | 3.5 | 3.27 | 5 | 2.5 | 4 | 2 | 3 | 4 | 4 | 2.55 | 2.91 | 4.67 | 3.33 | 2.5 | HIV | null | null | null | null | ['6', '5', '3', '4'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV prevention strategies |
|
R_5mCtjEpUK5sURaA | 14 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | None of the above | null | Moderate | null | White/Caucasian | English | English | null | Master’s degree | Employed full-time | null | Technology/Engineering | null | $100,000–$149,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel guilty? - Scale: 1 (not at all) -9 (extremely) | 4.0 | 3 | 2 | 3.5 | 4 | 1.5 | 2 | 1.5 | 2.36 | 3 | 3 | 4 | 1.5 | 2.83 | 2 | 2.5 | 2.91 | 2.91 | 2 | 3.33 | 2.33 | Chronic Diseases | null | null | null | ['8', '3', '9', '5'] | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | cystic fibrosis |
|
R_1tdPsOZU2k92zmN | 14 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Liberal | null | Black/African American | English | English | null | Bachelor’s degree | Employed full-time | null | Retail/Hospitality/Food Service | null | $75,000–$99,999 | Single | null | Single, living with family | null | No | null | null | To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely) | 3.0 | 2 | 2.5 | 3 | 3 | 1.5 | 2.25 | 2.5 | 2.55 | 3.5 | 0.5 | 2.67 | 2 | 2.67 | 2.5 | 2.25 | 1.73 | 2.82 | 2 | 2.67 | 1.33 | Substance abuse | https://drive.google.com/file/d/1s0VHlhJysto6xQ9ML1sH8WYariV8XVMk/view | null | null | null | null | null | null | ['7', '3', '7', '8'] | Persuasive-Threat | Adults 45-64, Adults (24-44) | Substance Abuse |
R_7IsgUPJTDozw2Zm | 14 | moderate internal/external locus of control | 55–64 | Female | null | Female | null | Christianity | null | Conservative | null | Hispanic/Latino | Spanish | Spanish | null | High school diploma or equivalent | Employed full-time | null | Arts/Entertainment | null | $25,000–$49,999 | Married | null | Married/Partnered, with children | null | No | Visual impairment | null | How open are you to adopting healthier eating habits and lifestyle changes? - Scale: 1 (not at all)-9 (extremely) | 7.0 | 3 | 2.5 | 5 | 0.5 | 2 | 2 | 3 | 3 | 3.5 | 3 | 3.33 | 4 | 2 | 2 | 3.5 | 2.73 | 3.82 | 3 | 3.33 | 2.5 | Nutrition | null | null | null | null | null | ['8', '8', '8', '8'] | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+), Adults (24-44) | Nutrition |
|
R_1qpOH2JXNLnJ4WD | 19 | high internal locus of control | 18–24 | Female | null | Female | null | Christianity | null | Moderate | null | Black/African American | English | English | null | Bachelor’s degree | Employed full-time | null | Technology/Engineering | null | $100,000–$149,999 | Single | null | Single, living alone | null | No | null | null | To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely) | 5.0 | 2.75 | 2.75 | 4 | 1.75 | 1.5 | 1.25 | 1.75 | 2.27 | 3 | 1.25 | 3.67 | 2.75 | 2.08 | 1.5 | 1.5 | 1.91 | 2.45 | 1.67 | 4 | 2.25 | Smoking and COPD | null | null | ['9', '9', '9', '1'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Older Adults (65-74) | Smoking |
|
R_5s5gOGFirxQd5kJ | 11 | low internal focus of control/high external locus of control | 18–24 | Male | null | Male | null | Christianity | null | Conservative | null | Black/African American | English | English | null | Some college, no degree | Employed part-time | null | Business/Finance | null | $100,000–$149,999 | Single | null | Single, living with family | null | No | null | null | In your opinion, how harmful is neglecting HIV treatment and prevention to your general health? - Scale: 0 (not at all)-6 (extremely harmful) | 6.0 | 3 | 1.5 | 3.5 | 3.75 | 3 | 3 | 2 | 1.55 | 3.5 | 1.5 | 2.67 | 3.5 | 3.42 | 0.5 | 4.5 | 2.36 | 3.27 | 1.67 | 2 | 3.17 | HIV | https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQZ4iRwB475vrvl0_kSjo8f7dYsleJkbP0FTg&s | null | null | null | null | ['8', '7', '9', '8'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV |
R_2ykqfDgwTU5EgJk | 12 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | Christianity | null | Liberal | null | Black/African American | English | English | null | Associate’s degree | Unemployed | null | Education | null | $50,000–$74,999 | Divorced | null | Single, living with family | null | No | null | null | To what extent did the material make you feel disgusted? - Scale: 1 (not at all) -9 (extremely) | 3.0 | 3 | 3 | 4 | 2.5 | 2.5 | 3.5 | 4.5 | 3.09 | 1 | 1.5 | 2.67 | 3 | 2 | 1.5 | 3.5 | 2.55 | 2.91 | 2 | 2.67 | 3 | Mental Health | ['7', '8', '7', '7'] | null | null | null | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Mental Health |
|
R_2KYDEFuMCNvMjz9 | 11 | low internal focus of control/high external locus of control | 18–24 | Male | null | Male | null | Christianity | null | Independent | null | Hispanic/Latino | English | English | null | Bachelor’s degree | Unemployed | null | Education | null | $50,000–$74,999 | Single | null | Single Parent with children | null | Prefer not to say | Mental health condition | null | The message makes me more concerned about the importance of mental health - Scale: 1 (not at all) - 9 (extremely) | 6.0 | 3.5 | 2.5 | 3.5 | 1.5 | 3 | 2.5 | 1.75 | 2.18 | 2.5 | 2.25 | 4.33 | 3.75 | 2.33 | 1 | 2.75 | 2.91 | 3.18 | 1.67 | 1.67 | 2.5 | Mental Health | null | ['5', '5', '9', '6'] | null | null | null | null | null | null | null | null | null |
R_22Eqg95WKFTNsIl | 15 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | None of the above | null | Liberal | null | White/Caucasian | English | English | null | Some college, no degree | Employed full-time | null | Arts/Entertainment | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely) | 9.0 | 3 | 2 | 2.5 | 2.5 | 2.5 | 2 | 2 | 2.55 | 1.5 | 1.5 | 3.33 | 3 | 2.17 | 1.5 | 4.5 | 2.18 | 3.64 | 2 | 4 | 2.5 | Substance abuse | null | null | null | null | null | null | ['9', '5', '8', '7'] | Persuasive-Threat | Adults 45-64, Young Adults 18-24, Older Adults (65-74), Older Adults (75+) | Substance Abuse |
|
R_1hySC2a0f3sz6KN | 16 | high internal locus of control | 35–44 | Female | null | Female | null | Christianity | null | Conservative | null | White/Caucasian | English | English | null | Master’s degree | Employed full-time | null | Technology/Engineering | null | $100,000–$149,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely) | 2.0 | 2.5 | 3.25 | 2 | 3.25 | 2.5 | 3.25 | 1.75 | 2.45 | 3 | 2.75 | 2 | 2.5 | 2.92 | 2 | 2 | 2.73 | 2 | 1.67 | 2 | 2 | Substance abuse | null | null | null | null | null | null | ['8', '8', '9', '9'] | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adolescent (12-17), Adults (24-44) | Substance Abuse |
|
R_6bkyZeCncNcZJvz | 16 | high internal locus of control | 25–34 | Male | null | Male | null | Christianity | null | Independent | null | White/Caucasian | English | English | null | High school diploma or equivalent | Employed part-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | Less than $25,000 | Single | null | Single, living alone | null | No | null | null | To what extent did the material make you feel sad? - Scale: 1 (not at all) -9 (extremely) | 2.0 | 2.5 | 3 | 1.75 | 2.75 | 2 | 1.75 | 1.75 | 2.55 | 3.75 | 1.5 | 3.67 | 2.75 | 2.83 | 1.25 | 1.25 | 2.18 | 3.09 | 1.67 | 4 | 1.67 | Substance abuse | https://drive.google.com/file/d/1s0VHlhJysto6xQ9ML1sH8WYariV8XVMk/view | null | null | null | null | null | null | ['9', '9', '9', '1'] | Persuasive-Threat | Adults 45-64, Adults (24-44) | Substance Abuse |
R_7eP6yAWHyohjSWR | 16 | high internal locus of control | 55–64 | Male | null | Male | null | Christianity | null | Libertarian | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel afraid? - Scale: 1 (not at all) -9 (extremely) | 5.0 | 3 | 3 | 1.5 | 3 | 1 | 2 | 1.5 | 2.36 | 2.5 | 0.5 | 3.33 | 4 | 2.17 | 1.5 | 1 | 1.82 | 3.27 | 2 | 3.33 | 2.17 | HIV | null | null | null | null | ['7', '7', '3', '5'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Adults (24-44) | HIV prevention strategies |
|
R_5dLz4L8SRzQBBFJ | 14 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Liberal | null | Black/African American | English | English | null | Bachelor’s degree | Employed full-time | null | Education | null | $25,000–$49,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely) | 5.0 | 2.75 | 2.75 | 3 | 1.5 | 2.5 | 2.5 | 1.25 | 2.36 | 4 | 1.75 | 3.67 | 3.5 | 2.67 | 2 | 3.5 | 2.55 | 4 | 1.33 | 4.67 | 2.42 | Substance abuse | Unknown | null | null | null | null | null | null | ['8', '8', '8', '7'] | Persuasive-Threat | Adults 45-64, Adults (24-44), Young Adults 18-24 | Substance Abuse |
R_7P7DtnWo9qSmR9e | 9 | low internal focus of control/high external locus of control | 35–44 | Female | null | Female | null | None of the above | null | Liberal | null | White/Caucasian | English | English | null | Some college, no degree | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $25,000–$49,999 | Married | null | Married/Partnered, with children | null | No | null | null | The message motivates me to not ignore arthritis symptoms. - Scale: 1 (not at all) - 9 (extremely) | 3.0 | 3.5 | 2 | 2.5 | 4.5 | 1.5 | 2.5 | 2 | 2.73 | 4 | 3 | 4 | 2 | 3.33 | 3.5 | 2.5 | 3.09 | 3.45 | 2.67 | 4.67 | 2 | Chronic Diseases | null | null | null | ['4', '4', '8', '4'] | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | cystic fibrosis |
|
R_7Mhwn52oJGSukBq | 10 | low internal focus of control/high external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Conservative | null | White/Caucasian | English | English | null | Doctoral or professional degree | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $75,000–$99,999 | Married | null | Married/Partnered, with children | null | No | null | null | To what extent did the material make you feel hopeful? - Scale: 1 (not at all) -9 (extremely) | 4.0 | 5 | 2.5 | 2.5 | 4.5 | 3 | 3.25 | 2 | 1.82 | 3 | 3 | 2.67 | 2.75 | 3.5 | 1.5 | 1.5 | 3 | 2.82 | 1.33 | 2.67 | 2.5 | Substance abuse | https://drive.google.com/file/d/1s0VHlhJysto6xQ9ML1sH8WYariV8XVMk/view | null | null | null | null | null | null | ['9', '9', '9', '1'] | Persuasive-Threat | Adults 45-64, Adults (24-44) | Substance Abuse |
R_1PBH0NHHT3eXS1k | 6 | low internal focus of control/high external locus of control | 35–44 | Male | null | Male | null | Prefer not to say | null | Apolitical/Not involved in politics | null | Black/African American | English | English | null | Some college, no degree | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $25,000–$49,999 | Married | null | Married/Partnered, with children | null | No | Mental health condition | null | The message motivates me to not smoke. - Scale: 1 (not at all) - 9 (extremely) | 4.0 | 3 | 3 | 1.75 | 3.5 | 3.5 | 2 | 2.5 | 2.18 | 4 | 2 | 2.67 | 1.5 | 3.67 | 2.25 | 2.25 | 2.18 | 1.91 | 1.33 | 2.67 | 2.5 | Smoking and COPD | null | null | ['7', '4', '6', '5'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Smoking |
|
R_7VBFatjNNX9o9Ox | 13 | moderate internal/external locus of control | 18–24 | Male | null | Male | null | Christianity | null | Liberal | null | Black/African American | English | English | null | Associate’s degree | Student | null | Student | null | $25,000–$49,999 | Single | null | Single, living with family | null | Yes | Physical disability | null | The message makes me more concerned about the health risks of unsafe sexual practices - Scale: 1 (not at all) - 9 (extremely) | 7.0 | 1.5 | 3.5 | 4 | 0.5 | 2 | 2.5 | 3 | 3.45 | 4 | 3 | 5.33 | 3.5 | 2.17 | 3 | 2 | 3.45 | 2.55 | 3.33 | 1.33 | 2.33 | Sexual Health | null | ['4', '1', '3', '8'] | null | null | null | null | null | Persuasive-Threat | Not targeted towards one group, All adults | Sexual Health |
|
R_32DrSkWZAaNCoRX | 12 | moderate internal/external locus of control | 35–44 | Male | null | Male | null | Christianity | null | Moderate | null | White/Caucasian | English | English | null | Bachelor’s degree | Employed full-time | null | Skilled Trades/Labor (e.g., construction, electrician, landscaper, house cleaner) | null | $50,000–$74,999 | Married | null | Married/Partnered, with children | null | No | null | null | Type in every thought that came to mind viewing this material. | I would work on improving access to antiretroviral therapy for those living with HIV to manage their health effectively and prevent transmission. | 1.5 | 4.5 | 3 | 2.5 | 1.5 | 2.5 | 2.5 | 2.55 | 1.5 | 1.5 | 4 | 4.5 | 1.83 | 3 | 1.5 | 2.55 | 3.45 | 0.67 | 2.67 | 2.67 | HIV | null | null | null | null | ['7', '4', '4', '3'] | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74) | HIV prevention strategies |
|
R_62QHfRi70if9k9M | 11 | low internal focus of control/high external locus of control | 25–34 | Male | null | Male | null | Christianity | null | Libertarian | null | White/Caucasian | English | English | null | Master’s degree | Employed full-time | null | Education | null | $150,000 or more | Married | null | Married/Partnered, no children | null | No | Hearing impairment,Mental health condition | null | To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely) | 5.0 | 4 | 2 | 2 | 2.5 | 2.5 | 2 | 3 | 2.36 | 3 | 1.5 | 4 | 3 | 2.67 | 1.5 | 1.5 | 2.36 | 2.55 | 1.33 | 1.33 | 3.33 | Mental Health | ['7', '8', '9', '9'] | null | null | null | null | null | null | Informational | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Mental Health |
|
R_19W42EXpBTDwPyV | 13 | moderate internal/external locus of control | 25–34 | Female | null | Female | null | Christianity | null | Conservative | null | Black/African American | English | English | null | Associate’s degree | Employed part-time | null | Education | null | Less than $25,000 | Single | null | Single, living alone | null | Yes | Chronic illness (e.g., diabetes, heart disease) | null | To what extent did the material make you feel worried? - Scale: 1 (not at all) -9 (extremely) | 5.0 | 2.5 | 2.5 | 2.5 | 2.75 | 2 | 3.5 | 1.5 | 2.91 | 4 | 2.5 | 4 | 5 | 2.92 | 3.75 | 2 | 3.27 | 4.18 | 3.33 | 4 | 2.92 | Smoking and COPD | null | null | ['7', '6', '3', '4'] | null | null | null | null | Persuasive-Threat | Not targeted towards one group, Adults 45-64, Young Adults 18-24, Older Adults (65-74), Adults (24-44) | Smoking |
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