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PHORECAST maps demographics and personalities into their corresponding reactions to public health marketing campaigns.

We survey over 1000 participants, where they self-report their demographics and personality prior to interacting with various public health campaigns. By providing a new dataset to enable AI advances for public health, PHORECAST aims to catalyze the development of models that are not only more socially aware but also aligned with the goals of adaptive and inclusive health communication.

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+ num_bytes: 34943710
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  data_files:
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+ license: cc
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+ pretty_name: PHORECAST
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+ ---